COMPANY PROFILE

Tenaga Nasional Berhad (200866-W) is the largest electricity utility in Malaysia. With our core
business of providing electricity to the country’s businesses, homes and industries, we are a key
contributor to Nation building. Our activities represent the entire electricity production and supply
value chain.

In recent years, we have also embarked on our sustainability agenda through efforts such as
Renewable Energy and other environmental as well as social initiatives as we seek to add value to
all our stakeholders. We believe these activities will not only take TNB into the future, but also
continue to grow our business in the long-term.

With our 69 years of existence, we pride ourselves as Malaysia’s leading electricity utility with a
presence throughout Peninsular Malaysia, Sabah and Labuan. We have also established a name
for ourselves in the region, making TNB one of the largest electricity companies in Asia as we
transform ourselves into a Domestic and Regional Champion.

It is also the largest power company in Southeast Asia. Listed on the Main Board of Bursa
Malaysia with almost RM87 billion in assets, the company’s more than 35,000 employees serve an
estimated 8.3 million customers in Peninsular Malaysia, Sabah and Labuan. TNB’s core
businesses are in the generation, transmission and distribution of electricity.

In Peninsular Malaysia, the company supplies households and industry with electricity generated
from six thermal stations and three major hydroelectric schemes. It also manages and operates the
National Grid, which links TNB power stations and IPPs to the distribution network. The grid is
connected to Thailand’s transmission system in the north and Singapore’s transmission system in
the south. In East Malaysia, TNB has an 80% equity in Sabah Electricity Sdn Bhd (SESB). The
current president of TNB in 2019 is Datuk Seri Amir Hamzah Azizan.

TNB VISION

“To Be Among the Leading Corporations in Energy and Related Businesses Globally”

 TNB MISSION

“We Are Committed to Excellence in Our Products and Services”

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VALUE OF THE COMPANY

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ANALYZE COMPANY’S STRENGTH AND WEAKNESS (SW)
S TRENGTHS
 Employee ‘s productivity rises
 Various area of expertise in several
engineering and electrical aspects
 Skilled, educated workforce
 Ongoing projects 2019 –Nenggiri,
LEXPRO, TSS Solar.
 Excellent track record
 Strong company profiles with
experience nationwide in several
projects and excellent brand name
in Electricity field
 Strong IT infrastructure coping with
current technology era
 Good project history with
government and municipalities
 Many joint venture with different
company that could ease emerging
into new markets
W EAKNESSES
 Need to secure required funding
for expansion
 Declining profit margin
 Carrying high reliability and risk
in many projects
 Issues with Data privacy
 Inability to obtain the required
insurance for huge project
which required external funding
 Complete reliance to computer
and system. The failing of any of
these networks or system could
lead to financial losses and
reputation loss
 Not politically connected
 Team need to outstation to do
work inspection
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ASSESS COMPANY’S OPPORTUNITIES AND THREATS (OT)

O PPORTUNITIES T HREATS

 To obtain more of the  Increasing the business

International's project competition

 Improve the service quality  Lack of employee's benefits in

terms of outdoor activities and
 Globalize the company's recreational events

 The changes of company's  Economic uncertainty

regulations that will impact the
company's positively  Too risky

 Re-design the Human Resource  High cost

process to improve the
employee's productivity

 Improving and implement the

safety and health regulation in
company

 Opportunity to have potential

global customers/ competitors/
projects

 Development of Renewable
Energy Power

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DETERMINE THE COMPANY’S CORPORATE STRATEGY

Future Grid of the Winning

Generation Future the
Source Customers
Upgrading existing Enhancing customers’
Growing TNB’s renewable network infrastructure experience
capacity
Growth and Expansion of capacity into
into a smart, Improving retail’s team
automated and productivity and efficiency
Diversification selected international digitally-enabled Growth through
strategic markets with network innovations of new
strong growth prospects Optimising network’s products and services
Improving performance of productivity, efficiency offering
existing generation fleet and reliability
Leveraging innovation
in the network to
transform customer
experience

Trilliant and Tenaga Nasional Berhad (TNB) have formed a

Strategic strategic partnership to support TNB’s nationwide plan for
smart meter deployment, along with a joint go-to market
Alliance and strategy to drive innovation and deliver transformative smart
Joint Ventures communications solutions to utilities across Asia Pacific and
other select regions. This approach, steered by multiple market
dynamics, could change the way utilities and technology
companies collaborate.

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ANALYZE THE COMPANY’S BUSINESS STRATEGY

DEVELOP BUSINESS BUSINESS STRATEGY

STRATEGY
Company  Reinforce ethical and safe business culture
 TNB’s expertise is backed by local and international
standards and practices, knowledge of local factors and in-
depth understanding of regulatory requirements and
supported by latest software tools and professional
competent human capital
 To be amongst the leading corporations in energy and
related business globally
Economic  Provide reliable and efficient energy for customers
 Supply energy locally and internationally
Social  Empower our people
 Inculcate generative safety culture
 Brighten the lives of our communities
 Use a flexible approach to developing solutions for clients
and embracing new technology to further these solutions.
Financial  Build a sustainable business by optimising costs of electricity
business in Peninsular Malaysia and Sabah.
Human Productivity  Enhance our human capital competencies, capabilities and
productivity for diverse technical and Geographical expertise.

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EVALUATE COMPANY’S HR STRATEGY
Benefits
STRATEGIES
Control costs and create
value for employees
through plan design
Focus on giving employees
choices and alternatives.
Recognize critical nature of
TNB with regards to
retirement programs and
services
FUTURE IMPLICATIONS
Stabilization of cost curve.
Emphasize employee
responsibility in a less
paternalistic culture.
TNB becomes a large
utility consultant and
success future leader
through talent retention.
Compensation Employee
Relations
STRATEGIES
STRATEGIES
Benefits
Establish and implement
Have Employee Relations
market based system-wide
compensation programs
Benefits
(ER) strategies lead Labor
Relations (LR) strategies
and practices.
and continue to distinguish
Implement and the function of ER from
communicate common LR.
frameworks for position
Increase interface with no
evaluation and
represented employees.
performance
management. Acknowledge the
importance of a regular
Streamline, simplify and
salary increase program.
automate processes and
procedures.
FUTURE IMPLICATIONS FUTURE IMPLICATIONS
Moving toward market Sets the environment to
alignment allows us to attract and retain the best
make competitive talent talent.
choices.
Drives productivity by
Predictable pay practices incorporating employee
will drive internal satisfaction and
credibility to help us engagement.
attract and retain talent.
Enabling culture that
Moving to more strategic fosters trust, respect and
approach to inclusion of diverse ideas.
compensation.
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REFERENCES

i) Snell, Scott, and Shad Morris. Managing Human Resources. Cengage Learning Asia Pte
Ltd, 2018.

ii) Noah Parsons (April 5, 2018) What Is a SWOT Analysis, and How to Do It Right
(With Examples). Retrieved from
https://www.liveplan.com/blog/what-is-a-swot-analysis-and-how-to-do-it-right-with-
examples/

iii) Dan Shewan (October 17, 2018) How to Do a SWOT Analysis for Your Small Business
Retrieved from
https://www.wordstream.com/blog/ws/2017/12/20/swot-analysis

iv) Tenaga Nasional Berhad: https://www.tnb.com.my/about-tnb/corporate-profile/

v) TenagaNasionalBerhadHR Website:
http://livewire.tnb.com.my/sites/ghr/Pages/default.aspx

vi) Level of Business Strategy: https://www.executestrategy.net/blog/strategy-levels/

vii) Developing Hr Strategy: 8 Steps Towards Delivering a Successful Hr Strategy

https://www.personneltoday.com/hr/developing-hr-strategy-8-steps-towards-delivering-a-
successful-hr-strategy/

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viii) 26+ Hr Strategy Templates
https://www.template.net/business/strategy-templates/sample-hr-strategy-template/

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