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What is Amazon?

Amazon is an American multinational technology company. It is an e-commerce platform


based in Seattle, Washington, founded by Jeff Bezos on July 5, 1994. Amazon is among the
big five companies in the U.S. information technology industry. The company initially started
as an online bookselling company, but eventually, it has drastically expanded and now sells
electronics, software, video games, apparel, furniture, food, toys, jewelry, and many more.

Amazon currently is the largest e-commerce company and the most valuable company in the
world. Amazon allows downloading and streaming of videos, music, and audiobooks via
prime video, amazon music, twitch, and audible subsidiaries. Over 40 subsidiaries are owned
by amazon which the users can choose from according to their needs and requirement.
Amazon also has a publishing forum amazon publishing, a film and television studio on
amazon studio and cloud computing subsidiary, amazon web series. Amazon also produces
consumer electronics such as kindle, fire tablet, fire TV, and echo devices.

Amazon for few countries has a special retail website and also often provides international
shipping for a few of its products. The amazon website had been visited by 615 million users
annually in 2008 however, in 2016 130 million users were just visiting the U.S. website itself
each month. A huge amount has been invested by amazon on its server capacity for its
website as often there is too much traffic causing the server to crash.
The company was originally a book seller but has expanded to sell a wide variety of
consumer goods and digital media as well as its own electronic devices, such as the Kindle e-
book reader, Kindle Fire, tablet and Fire TV, a streaming media adapter.

Amazon is headquartered in Seattle, Washington. The company has individual websites,


software development centers, customer service centers and fulfillment centers in many
locations around the world.

Amazon is a massive online retailer that has a market capitalization as of June 2018 that is in
excess of $268 billion U.S. As well as being an online retailer, Amazon allows for individuals
and business to sell and display products for sale on line. It is the largest internet retailer in
the world by revenue, with 2017 revenues of more than $177 billion.

Amazon is one of the most popular online marketplaces used by both individual as well as
businesses, and the site is available in many different countries and languages. Amazon
Kindle is one of its most popular products as well as the Amazon app store. Lastly, Amazon
offers software and infrastructure solutions for business and individuals.

How Amazon became a leader in employer-driven COVID-19 testing.

Amazon’s new COVID-19 testing lab in Kentucky has processed more than one million
COVID-19 tests for front-line employees from more than 700 testing sites, making it a leader
in employer-driven COVID-19 testing. Amazon built the lab last year in response to the
pandemic to help ensure the health and safety of front-line employees by providing them with
regular, reliable access to testing.

In April 2020, Amazon began assembling a team with a variety of skills—from research
scientists and program managers to procurement specialists and software engineers—and
moved them from their day jobs to focus on creating a scalable COVID-19 testing program.
The initiative included building a state-of-the-art testing lab in a matter of months. Soon after
launching, the lab was processing thousands of tests per day and continuing to build
incremental capacity. By October 2020, the lab was testing more than 700 employees an
hour, and then achieved the milestone of processing one million tests in January 2021.

Amazon’s number one priority is the health and safety of employees—and has been since day
one. We will continue to invest, evolve our procedures and collaborate with others as we’ve
done throughout the COVID-19 pandemic.

Today Amazon is a titan of e-commerce, logistics, payments, hardware, data storage, and
media. It dabbles in plenty more industries. It’s the go-to site for online shoppers and
merchants alike, a modern necessity that independent sellers love to hate. Prime, Amazon’s
signature $99-a-year membership program, has an estimated 85 million subscribers in the US,
equivalent to about two-thirds of American households. To even call it an e-commerce
company feels completely inadequate. 
What is Flipkart?

Flipkart is a Singaporean e-commerce company. It was founded in the year 2007 by Sachin
Bansal and Binny Bansal. The headquarters of the company is located in Bangalore,
Karnataka. Initially, the company started as an online bookselling company but later on
ventured into selling several other products such as electronics, apparel, home essential,
groceries, and lifestyle.

In 2017 March flipkart held 39.5% of the market shares in India’s e-commerce industry.
Flipkart has a more superior position in the apparel section giving tough competition to
fellow company myntra. In August 2018, 81% stakes of flipkart were owned by U.S. based
retail chain walmart. The company valuing at $20 billion walmart bought the stakes for $16
billion.
The subsidiaries of flipkart that the users can enjoy according to preference are myntra,
jabong.com, phonepe, ekart, and 2gud. Flipkart is an Indian company and it does not ship its
products outside India. It is majorly based in India.

Flipkart is an e-commerce company headquartered in Bangalore, Karnataka, India, and


registered in Singapore. The company initially focused on online book sales before
expanding into other product categories such as consumer electronics, fashion, home
essentials, groceries, and lifestyle products.

The service competes primarily with Amazon's Indian subsidiary and domestic rival
Snapdeal. As of March 2017, Flipkart held a 39.5% market share of India's e-commerce
industry. Flipkart has a dominant position in the apparel segment, bolstered by its acquisition
of Myntra, and was described as being "neck and neck" with Amazon in the sale of
electronics and mobile phones. Flipkart also owns PhonePe, a mobile payments service based
on the Unified Payments Interface.

In August 2018, U.S.-based retail chain Walmart acquired an 81% controlling stake in
Flipkart for US$16 billion, valuing Flipkart at around $20 billion.

Flipkart was founded in October 2007 by Sachin Bansal and Binny Bansal, alumni of the
Indian Institute of Technology Delhi and former Amazon employees. The company initially
focused on online book sales with country-wide shipping. Flipkart slowly grew in
prominence and was receiving 100 orders per day by 2008. In 2010, Flipkart acquired the
Bangalore-based social book discovery service WeRead from Lulu.com.

Back at the time when Flipkart was launched, any e-commerce company faced two major
difficulties. One was the problem of online payment gateways. Not many people preferred
online payment and the gateways were not easy to set up. Flipkart tackled this problem by
introducing cash on delivery and payment by card on delivery in addition to others. Flipkart
was the first to implement the popular ‘Cash On Delivery’ facility, which every online
shopping website in India offers as an option today.
The second problem was the entire supply chain system. Delivering goods on time is one of
the most important factor that determines the success of an ecommerce company. Flipkart
addressed this issue by launching their own supply chain management system to deliver
orders in a timely fashion.Today as it stands, Sachin Bansal is the Chairman of the company
and Binny Bansal is the CEO of Flipkart.

According to a report in November 2014, Flipkart was operating through a complex business
structure that included nine firms, some registered in Singapore and some in India. In 2012,
Flipkart co-founders sold WS Retail to a consortium of investors led by Rajeev Kuchhal.
Flipkart's Indian entities are owned by Flipkart Pvt. Ltd, which is registered in Singapore.
The Singapore-registered entity owns eight Indian companies, including Flipkart Internet Pvt.
Ltd, the company that runs the e-commerce marketplace Flipkart.com, Flipkart India Pvt.
Ltd, the wholesale business, and Flipkart Logistics Pvt. Ltd, which runs Ekart.
Amazon vs Flipkart

E-commerce has gained a lot of popularity in recent years. It has increased the shopping
experience for the customers as people have a wide range of options to choose from
according to their needs and preferences in the comfort of their home.

Two such popular and preferred online retail companies are amazon and flipkart. Although
both these companies offer almost all similar products and services there are few criteria’s
under which they can be differentiated.

The difference between amazon and flipkart amazon is a multinational company and
available all over the world whereas flipkart is a Singaporean company with its headquarters
based in Karnataka, Bangalore. Flipkart is available only for Indian users. Amazon on certain
occasions for few products ships them internationally whereas for flipkart it does not do
international shipping.

Amazon is a multinational technology company established by Jeff Bezos in the year 1994 in
Seattle, Washington. It was primarily an online bookselling company but it eventually
ventured into a lot of new products and services in different arenas.

Flipkart is a Singaporean e-commerce company established by Sachin Bansal and Binny


Bansal in the year 2007 in Bangalore, Karnataka. Flipkart also in its initial days stated as an
online bookselling company but eventually ventured into several other products and services
to cater to the needs of the users.

Comparison Table Between Amazon and Flipkart

Parameter of
Comparison Amazon Flipkart

Sachin Bansal and Binny


Founder Jeff Bezos Bansal

Founding year July 5, 1994 2007

Headquarters Seattle, Washington, U.S.A. Karnataka, Bangalore, India

It is a private listed
Company type Its is a public listed company company

Amazon is available all over


Exclusivity the world It is available only in India
Comparison of products Comparison of products can
Comparison of products cannot be done be done

Revenue US $ 280.522 billion ( 2019 ) US $ 6.1 billion ( 2019 )

Main Differences Between Amazon and Flipkart

1. Amazon was founded by Jeff Bezos whereas flipkart was founded by Sachin Bansal
and Binny Bansal.

2. Amazon was founded in the year 1994 whereas flipkart was founded in the year 2007.

3. Amazon has its headquarters in Seattle, Washington U.S.A. whereas flipkart has its
headquarters in Karnataka, Bangalore.

4. Amazon is a public listed company whereas flipkart is a private listed company.

5. Amazon is available all over the world. And certain products can be shipped
internationally. Flipkart is an India based company hence it is only exclusively
available in India shipping across India does not happen.

6. On the amazon website products cannot be compared for easy accessibility. On the
flipkart website products can be compared which makes it easier for the users to
choose form.

7. Among the products and services offered in Amazon include electronics, video
games, apparel, food, furniture, toys, software as well as jewelry. On the other hand,
Flipkart offers products and services such as electronics, lifestyle and fashion
products.
8. Amazon has several subsidiaries including Amazon Air, body labs, goodreads,
zappos, graphiq, Amazon game studios, and Abe books. Flipkart has subsidiaries
including PhonePe, which is a mobile payments service, Myntra, Ekart, Jeeves and
Jabong.com.

Conclusion

With the digital revolution at its speed e-commerce has gained quite a popularity over the
years. It has created a lot of new opportunities for the users as they have more options to
choose from according to their preferences. Two such online platforms are amazon and
flipkart. The two companies are a tough competitor of each other with both the companies
trying to match each other’s pace and continuously introduce new projects in the market
stating their growth.

Amazon is a multinational company founded by Jeff Bezos in the year 1994. It has its
headquarters located in Seattle, Washington. Amazon is available all over the world with a
special retail website for a few countries. Flipkart is a Singaporean based e-commerce
website founded by Sachin Bansal and Binny Bansal in the year 2007. Flipkart is exclusively
only in India and it ships its products only across India.

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