What you will get:

1. Product hunting criteria for USA, UK,UAE, KSA, JAPAN,

CANADA

2. Good asked questions and their answers by

mentors (in the group)

3. Some common points must be considered while

selecting a product for any market place
4. Difference between good and bad products

5. Product hunting tips

PRODUCT HUNTING CRITERIA FOR DIFFERENT

MARKET PLACES
Sr.no. Market place Amazon website URL

1 United https://www.amazon.co.uk/ref=nav_logo
Kingdom
2 United states https://www.amazon.com/ref=nav_logo
3 KSA https://www.amazon.sa/-/en/ref=nav_logo
4 UAE https://www.amazon.ae/ref=nav_logo
5 JAPAN https://www.amazon.co.jp/ref=nav_logo
6 CANADA https://www.amazon.ca/ref=nav_logo

1.PH criteria for USA

PH tools: Helium10, Jungle scout, Viral
Launch, Merchant World.

(Adeel Moazzam)
1. That particular keyword must be in
the title of at least 5/10 top sellers.
2. (v.imp.)Keyword search volume SV
must be equal to or greater than
5000 (H10), 25000(MW)
3. Avg. monthly sales should be 500+
4. Avg. reviews on page 1 should be
500 or less
5. Avg. sales revenue should not be less
than 20000 on page 1
6. Avg. product price should be 15$ or
above (as per survey 15-40 $ product price has buying
power in USA, Sir Saqib Azhar)

7. CPR giveaways should be less than

200 (less than 500, sir Zeshan
Mazhar)
8. AMZ must not be a seller (more than
2 times in top 5 and not more than 3
times in top 10)
9. FBA Sellers should be at least 5 or 6
in top10
10. Opportunity score should be 5 or
above(js ext.) , 3 or above(MI)

11. Listing on amazon if that particular

product should be less than 5000
12. Competition level should be low or
medium
13. Star rating on page 1 should not be
less than 4.3
 14. Product relevancy should be 60% or
above
15. BSR should be 1-20000(enablers)
Q/A
Q. I have a question, in keyword search there is written "MW" and in opportunity score rating
"MI", I don't get these two words, kindly explain 
Adeel Moazzam

A. MI stands for Market Intellegce of Viral Launch. MW means Merchant Words in order to
get total search volume of particular keyword.

2. PH criteria for UK
(Sir Saqib Azhar)
PH tools: Helium10, Jungle scout, viral launch,
merchant world, keepa.
1. (v.imp.)Keyword search volume SV must
be equal to or greater than 5000
2. That particular keyword must be in the
title of at least 5/10 top sellers.
 3. (v.imp.)Revenue must be consistent
4. monthly sales should be consistent(unit
sold /month=300+, enablers)
5. Top sellers reviews should be less than
250
6. Sales should be more than 8000 GBP
7. Amazon must not be seller (more than 2
times in top 5 or 3 times in top 10)
8. Avg. product price in top 10
(minimum=10£ and maximum 30£)
9. FBA Sellers should be at least 5 or 6 in
top10
10. CPR/giveaways less than 600
11. Product should be in ungated category
12. Product must not be a seasonal item
13. Keyword fluctuation must be above
2500 in last 1 year
14. No brand dominant
15. Amazon must not be dominant
 16. AMZ must not be a seller (more than 2
times in top 5 and not more than 3 times in
top 10)
17. BSR should be 1-20000(enablers)

18. Product size should be standard,18

inches
19. Weight less than 5lb
20. Should not be 1000+ avg. reviews in
top10
3. KSA CRITERIA
Same as UAE criteria
No ph tool available, full manual hunting
4. UAE CRITERIA
PH tool Egrow is available
But it is recommended to go for manual stock tracking
(Sir Farhan Tahir)
 1. Product BSR: better to look for a product with
BSR range from 1=1000
2. Weight: must be standard We strongly recommend to avoid
heavy weight products and go for the standard size product. This will help to reduce your
freight cost and minimize Amazon storage fee.

3. There should not be more than 1 FBA seller More

FBA seller means more competition for winning the buy box and this will lead to price war.
For new sellers, we recommend avoiding price war. More FBM sellers making not much
harm.

4. Product category for beginner Home & Kitchen,

Sports & Outdoors, Tools & Home Improvement
5. BSR should be 1-20000(enablers)
6. Units sold/month =300+
7. Product price AED 35 to 90
8. Reviews must be more than >10(sir
Farrukh Malik)
9. Star rating must not be less than 4(sir
Farrukh Malik)
10. Must avoid these points while hunting
● seasonal products
● unbranded products
● Amazon not selling the product
● Product with variations
● Breakable products like glass, ceramics etc.
● Electronic and battery items
● Gated products

Some Q/A
Q. How can you differentiate these strategies from UK or US launches.
A. For UK and USA we mostly rely on tools but for UAE apart from Egrow no
tools are available so we must focus on Manual tracking for finding sales volume.
Number of reviews and ratings also matters in USA and UK but for UAE scenario is
different.

Q. What about min number of Reviews and sellers in a list?

A. Right now For UAE market reviews not matter as much as compare to US AND
UK markets. As a new account you can me too on listing with more FBM sellers but
with 0 - 1 FBA sellers.

Q. Sir the above product hunting criteria is only for meetoo or for Rapid Mini
launch as too

A. for Rapid Launch PL criteria is different. Will share a post soon.

Q. Hello Farhan, can you please explain what is Manual Stock tracking? Do we
manually put products in our cart everyday?

A.  manual stock tracking to check stock of sellers after specific time like 18 hours
or 1 day so you get the idea of his daily sales and about how the product performs
Yes by checking their stock through add to cart you have idea about their daily sales.
 (Madi Khan, a successful UAE amz seller)
My criteria
Wholesale:
1. Reviews: 5-15 minimum
2. Ratings: 4 or up
3. Weight: 1.5 kg max(less than 1kg recommended as
FBA fee is increased from sep1)
4. Price: 25 AED or up(i used to hunt more than 50 AED
selling price but now closing fee will be finished from
1stsep)
5. FBA sellers: 0-1 (You can go for more than 1 but if you
are sourcing by sea)
6. Category: Home& Kitchen, computer accessories,
automotive (80% Pakistanis are go banana in kitchen
category please change it now)
PL criteria:
1. Reviews: 5-15
2. Size: Standard
3. FBA sellers (more meetoo and FBA sellers means
product has good sales velocity)
4. Google Trend: 70-85%
 5. Keywords search in US (50000).
6. Price: 35 AED or up ( apni jeb dekh k )
7. BSR: 1-500

Note:
Track the sales of all sellers on first page for the specific
Product for PL better track more if you have stamina.
Hunt by store names in wholesale. Click on store names
go to heir storefront and you can find good products
there.
You can get ideas from noon and Awoke.

5.JAPAN CRITERIA
(sir Sajjad Naseer)
PH tool: seller sprite
1. Sales should be higher than 150
2. Revenue minimum 8000 yen
3. Reviews maximum 150 or 200
4. Price minimum 1300yen maximum 4000 yen(may
select costly products)
5. Product must not be fragile
6. No HazMat product (Amazon HazMat stands for 'hazardous
materials'. These are dangerous goods and substances/materials that can
mean risk to safety, health, property or environment. They may be flammable,
corrosive, pressurized, etc.)
 7. Products must not have small, multi parts.
8. Don’t select gated product(if you are a beginner)
9. Weight 1kg
10. Not a seasonal product
11. Good sale in last 4 to 6 months(see graphs)

If your hunted product is matching all the above points

then
Congratulations this product is good to go.

11. CANADA CRITERIA

Jungle Scout doesn’t work for Canada
market place
Criteria is same as UK

Common points should be considered for all market places

1. Revenue should be consistent/evenly

spread out
2. monthly sales should be consistent
 3. Profit margin should be 25-40%
4. Product should not be AMZ or brand
dominant
5. Product should have no variation or
variations should be minimum (not more
than 4)
6. Select Non-breakable product
7. Product should not be seasonal or
trendy
8. Should be in non-gated category
9. Product Size must be standard
10. No patent or trademark

Good product and bad product

(Salman Ghori)
It's essential to know what typically makes a good/bad product stand out
Good products have the following characteristics…
· Small, light and easy to ship
· Can be sold between $15 and $40
· You can have a high-profit margin
· Low Best Seller Rank (BSR)
Avoid researching anything with bad product characteristics like
these…
· Patented or trademarked products
 · Heavy, bulky and expensive to ship
· Too much competition
· Perishable products (food)
· Commodity products

Product research methods

(Sir Assad Mirza)
Hello I’ve noticed many people are still stuck and struggling to find the hot item to sell on
AMAZON.
So I’ve created a detailed video for you all so you can get millions of product ideas. Please now we
do not want to hear that I am not able to hunt product because of this and that. Whoever will be still
not able to find the product after these techniques deserves a jurmana
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 1
Go to Amazon and start typing anything, any letter, in search bar and see what amazon wants to
autocomplete it with. This shows you what people are usually searching for, and if people are
searching for it then they probably want to buy it too.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 2
Go to amazon Best-Sellers and look through the best sellers. Most of these are saturated or
competitive. So go through subcategory after subcategory until you land on a promising opportunity.
Find an idea from here.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 3
Look at any product on Amazon, and go through their reviews. Click on a reviewer's name and you
can see every product they've ever reviewed. Find an idea from here.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 4
The easiest and popular way is using a web app or a software (JS/H10 Black Box / Egrow etc.). You
can basically filter through the whole catalog of amazon, by price, ranking, reviews or whatever you
want. Please be cautious, professionals don’t link this method as everyone is searching the same way
and finding the same products. So, try to search differently, use more than one tool with same criteria
and be creative with filters.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 5
Go through deals websites and looking at what people are trying to launch.
Check out jumpsend/ rebatekey/ or just any Facebook deals page. Find an idea from there.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗠𝗲𝘁𝗵𝗼𝗱 # 6
Whenever you find ANY worth shortlisting product, click on the seller's store name, and look
through their products. From here you can find fresh ideas to be considered.
Your inputs in this post are highly appreciated.
Regards
ASAAD AMJID MIRZA
Enablers Ambassador for Mirpur and Jhelum
 Gated and ungated categories
(Rana Shahzaib)
Gated means in which they are restricted by Amazon that is not sold on Amazon If
we want to sell it. we need a certificate from the authority.
That’s are not sell on amazon
Food, Beauty, Medical items, Automotive & Power, Sports, Collectible Coins,
Entertainment Collectibles, Fine Art, Gift Cards, Jewelry, Music & DVD, Major
Appliances, Sports Collectibles, Streaming Media Players Video, DVD, Blu-ray,
Watches
Ungated means in which they are not restricted by Amazon And we sell it without
any certificate. Now gives you the list of gated and ungated product
That’s are sell on amazon
Arts and Crafts, Home & Kitchen, Kitchen & Dining, Industrial & Scientific, Office
Products, Patio, Lawn Garden, Pet Supplies, Sports & Outdoor, Tools & Hardware,
Toy & Games, Health and Household