#SD11-William Sudhana-Smart Ways To Build Your Personal Branding

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WILLIAM
SUDHANA
Founder & Managing Director of
@williamsudhana
PT Vosfoyer Mitra Kreatif
2007 – 2011 Graduated from University of Nottingham
BEng (Hons) Electrical & Electronic Engineering
2011 – 2012 Freelancing as Photographer
2012 – 2015 Marketing (Inventory Planner) for SCANIA products
PT United Tractors Tbk
2015 – 2016 Freelancing and building food creators community
WeTheFoodies
2016 – present Founder & Managing Director
PT Vosfoyer Mitra Kreatif
your home
APA ITU
CONTENT CREATOR?

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APA ITU
CONTENT?

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CONTENT CREATOR:
Orang yang membagikan konten (opini, cerita,
pengetahuan, hiburan ataupun informasi) yang
bisa dinikmati dan bermanfaat untuk audiens
sehingga membawa dampak bagi kehidupan
audiensnya.

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AGENCY

CONTENT Langsung
BRAND
CREATOR
Digital Business
Ecosystem

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PERSONAL BRANDING

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CONTENT

Edukatif Entertaining

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KALAU PUNYA
FOLLOWERS BANYAK
mau digunakan untuk apa si?

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PURPOSE
FUN SHARING BUSINESS
personal community

BRANDING

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WHY?
Kemauan untuk Berbagi
● Konsistensi
● Persistensi
● Inovasi Apa yang Apa yang
kamu tahu kamu suka

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Deskripsi yang jelas
BIO DESKRIPSI membantu dalam search

MISSION
Ekspektasi yang bisa didapat oleh
STATEMENT calon followers
Siapa kamu dan apa yang kamu
bagikan..
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Your

PROFILE is your CV
Kalau kesan pertama aja ga memukau,
Bagaimana bisa lanjut?

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CONTENT MAKING
Formula:
Teori + Data + Personal Opinion
Solusi
Ilmu / Insight
Manfaat
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Final Destination
CONTENT TRUST SALES

Honest Benefit The Expert

Build & Maintain Relationship

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Membangun
Personal Branding
adalah PROSES
Tapi, HASIL tidak akan membohongi PROSES

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THANK YOU

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