CBMEC2 Course Sequence

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DEPARTMENT OF BUSINESS ADMINISTRATION

Week Dates Content Sources required output Grading


Class Orientation; Overview of
1 Jan 25 - 30 Canvas
Strategic Management
2 Feb. 1 - 6
Module 2 – Introduction to Strategic A1. Case Study: The Rise of
Hill, et. al., Ch. 1
3 Feb 8 - 13 Management Lululemon

Module 3 – Analyzing a Case Study and A2. Short Cases 21-25 (choose
4 Feb 15 - 20 Hill, et. al., C-3
Writing a Case Study Analysis only 1)
5 Feb 22 - 27
A3. Porter's Fiv eForces
Module 4 – External Analysis Hill, et. al., Ch. 2
6 March 1 -6 A4. EFE Matrix

7 March 8 - 13
Module 5 – Internal Analysis: Resources A5. Value Chain Analysis
Hill, et. al., Ch. 3
8 March 15 -20 and Competitive Advantage A6. IFE Matrix

Midterm:
9 March 22-27 group case study analysis up to SWOT assigned case
Analysis

Module 6 – Competitive Advantage A7. Case Study from STRAMA


10 March 29 - April 3 Hill, et. al., Ch. 4
Through Functional-Level Strategies book, Ch. 4

11 April 5 - 10
12 April 12 - 17 A8-12. Case Study from STRAMA
Module 7 – Strategies Hill, et. al., Ch. 5-10
13 April 19 - 24 book, Ch. 5-10
14 April 26 - 30
Module 8. Implementing Strategy
15 May 3 - 8 Morato A13. Action Plan
(VMOKRAPISPATRES)
16 May 10 -15 Oral Presentation of Terminal Report local company assignment
17 May 17 - 22 Oral Presentation of Terminal Report
18 May 24 - 28 submission of terminal report local company assignment
0

Weight Total
Exams / 60%
Quizzes/ group
activities
midterm report 40%
50%
Exams / 40%
Quizzes/ group
activities
Terminal Report 60%
50%
midterm grade 50%
final equivalent 50% 100%

Strategic Management 16th Edition by David


Strategic Management by Jones & Hill
Good to Great by Jim Collins
Heroic Leadership by Chris Lowney
Yang, JN 21-Jun-17

SCHOOL OF BUSINESS ECONOMICS


UNIVERSITY OF SAN CARLOS 21 JUNE 2017

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