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JK Foods Case Study
JK Foods Case Study
1. Outline (2) things that are wrong with the objectives being used by JK
Foods.
A. Not Specific – The objective is not precise and quantifiable. For example the
objective could have been geared towards being the best in the country, then
the region and then to expand globally. No long term or short term goals
were outlined.
4. List the (4) levels of objectives that JK Foods may want to develop and give
(1) example of each that it could use.