Live Sports Streaming Discover what viewers care about most when watching live sports.

Put
these stats to work for you now so you can differentiate your streaming
service from the competition and win more viewers.
What fans want.

More sports. Winning quality. Better ad experiences.

63% Want more sports from

64%
4 out of 5
premium subscriptions. Say picture quality matters
more than latency.
Expect a different ad experience
than what’s on traditional TV.
Will pay for more coverage
29% of their favorite teams.

Big screens.

Flexible packaging.

46% Prefer to stream sports

on a big screen.

But they also stream live sports on their other devices.

41% 31%
Of avid fans prefer a Of casual fans prefer
22% 19% 13% league package. buying individual games.
Smartphone Computer Tablet

Increased control.

Fans’ favorite features.

A winning media platform for creating
new sports viewing experiences.
The Verizon Media Platform helps brands of all sizes seize the limitless
potential of streaming live sports to create new fan bases of global viewers

68% 42% 35% 30%

with similar passions and interests. See how we can help you scale audiences,
deliver personalized ad experiences, and maximize monetization.

Want a DVR. Want highlights. Want replay controls. Want to be able to choose Learn more
different camera angles.
Viewer survey commissioned in partnership with Sapio Research, and produced by Leaders in Sport using a representative sample
of over 5,000 people across the U.S., UK, France, Germany, and the Netherlands. View the complete survey.