Assignment in

Entrepreneurship
TYPES OF ENTREPRENEURS

Stephany Pauline J. Gulle

IIB-ASALES
An entrepreneur is an individual who creates a new What is an
business, bearing most of the risks and enjoying most
of the rewards. The entrepreneur is commonly seen Entrepreneur
as an innovator, a source of new ideas, goods,
?
services, and business/or procedures.

Entrepreneurs play a vital role in any economy, using

the skills and initiative necessary to anticipate needs
and bring good new ideas to market. Entrepreneurs
who prove to be successful in taking on the risks of a
startup are rewarded with profits, fame, and
continued growth opportunities—those who fail to
suffer losses and become less prevalent in the
markets.
 Types of

Entrepreneurs

1. Small Business, Lifestyle and Family Entrepreneurs.

2. Franchise Entrepreneurs
3. Professional Fast – Growth and Serial Entrepreneurs
4. Corporate Entrepreneurs and Intrapreneurs.
5. Creative Disrupters and Innovators.
6.Extreme Entrepreneurs.
7.Social and Nonprofit Entreprenuers
Small Business, Lifestyle

and Family Entrepreneurs

A small business entrepreneur is an individual

who establishes and manages a business for
the principal purpose of furthering personal
goals.
 Small Business, Lifestyle and Family Entrepreneurs

Samsung Electronics

Industry: Information Technology

Country: South Korea
Market Cap: $174 billion
Family: Lee
Lee Kun-Hee helped grow his father’s company,
Samsung Group, into a global conglomerate. He is
chairman of the flagship business, Samsung Samsung Electronics Chairman Lee Kun-hee walks
Electronics, while his son (and expected with daughters Lee Boo-jin (R) and Lee Seo-hyun.
successor) Jay Y. Lee is vice chairman. Daughters REUTERS/Steve Marcus

Boo-Jin and Seo-Hyun also hold executive roles

within the firm. In 2014, a judge dismissed a suit
from Lee Kun-Hee's siblings, all edging that he
stole Samsung shares that they were supposed
to inherit from their father.
 Small Business, Lifestyle and Family Entrepreneurs

Volkswagen

Industry: Consumer Discretionary

Country: Germany
Market Cap: $120 billion
Family: Piëch-Porsche
Many members of the Piëch-Porsche family together
hold a majority stake in Volkswagen through their
Porsche Automobile Holding company. The Piëch-
Porsches are descendants of Porsche founder
Ferdinand Porsche, who was also a Nazi party
member and designed the first Volkswagen for Adolf
Hitler. Today at least five family members sit on the
board of Volkswagen. Volkswagen brands include
Porsche, Audi, and Bentley.
 Small Business, Lifestyle and Family Entrepreneurs

Nike

Industry: Consumer Discretionary

Country: United States
Market Cap: $88.2 billion
Family: Knight

Phil Knight has been the face of the iconic Nike

brand since he co-founded the company in 1964.
Just last month, however, Nike announced that Nike co-founder Phil Knight with his son Travis. Alberto E. Rodriguez
Knight will step down from his role as Chairman
in 2016. His son, Travis Knight, will take a seat on
the board to continue the family legacy at the
company.
 Franchise

Entrepreneurs

Franchising is where a franchisor is offering a franchisee exclusive

rights in return for their payment of royalties and conformance to
standardized operating procedures. Franchising represents a great
opportunity for entrepreneurs. An entrepreneur buying into a franchise
increases the odds for survival to as much as 90 percent over starting
up independently.

DUNKIN' DONUTS
Year Business Began: 1954
Franchising Since: 1955
Headquarters: Canton, Massachusetts
Estimated Number of Units: 12,960
Franchise Description: The franchisor is Dunkin’
Donuts Franchising LLC. Franchised restaurants
sell Dunkin’ coffee, donuts, bagels, muffins,
compatible bakery products, sandwiches, as well
as other food items and beverages compatible
with the franchisor’s concept. The restaurant
types offered are as follows:
• Freestanding: A restaurant, either newly constructed or
an existing structure (to be retrofit), that does not share
any common walls with any third party.
• Shopping Center/Storefront: A restaurant that shares a
common wall (or walls) with third parties. The restaurant
could be an anchor (endcap) or inline tenant space in a strip
center, or it could be a location in a high density, multiple
level construction (typically urban/downtown office
building setting), sharing common wall and ceiling/floor
construction with any third party.
• Gas/Convenience Restaurants: A restaurant that is a sub-
or shared tenancy within a gas/convenience host
environment.
• Special Distribution Opportunity (SDO): These
restaurants and any cart or kiosk locations are sometimes
referred to as special distribution opportunities or non-
traditional outlets, and may be located within another host
establishment, such as a stadium or another retail facility.
 Franchisees operate extended-hour retail convenience
stores that emphasize convenience to the guest and provide a
broad array of products, including many not traditionally
available in convenience stores. These products include an
assortment of high-quality fresh food, hot food and
7 eleven
proprietary beverage offerings, and private brand items. The
stores are generally open every day of the year usually 24
hours a day.

There are three types of franchises offered:

Year Business Began: 1927
Franchising Since: 1964
Headquarters: Irving, Texas
Estimated Number of Units: 66,195
Franchise Description: 7-Eleven, Inc. is the
franchisor. The franchisor’s direct parent is SEJ
Asset Management & Investment Company,
which is wholly controlled by Seven-Eleven
Japan Co., Ltd. The franchisor’s ultimate parent is
Seven and a Japanese corporation.
A Traditional Individual 7-Eleven Store: The franchisor
offers franchises for a single site that it owns or leases.
Business Conversion Program (BCP) franchise: The
franchisee is responsible for acquiring the land and building
for a store site and pays a different royalty than traditional
franchisees. The franchisee of a BCP is also subject to a
different disclosure document than the franchisee of a
traditional store.
Micro Market Franchise: The franchisee owns or leases the
site and most equipment to operate an unmanned 7-Eleven
branded stand-alone retail space or an unmanned retail
space within an office building, hospital, university or hotel or
similar location and within a limited square footage. The Micro
Market franchise is the subject of a different disclosure
document as well.

Year Business Began: 1946
Franchising Since: 1956
U.S. Headquarters: Atlanta, Georgia
Country of Origin: England
Estimated Number of Units: 215 (5,895
across all InterContinental Hotels Group
brands)
Franchise Description: The franchisor is
Holiday Hospitality Franchising, LLC (HHFL).
HHFL’s ultimate corporate parent is
InterContinental Hotels Group PLC. The
franchisor offers and grants franchises
under the terms of a License Agreement.
The license provides for the establishment and operation of
an InterContinental Hotel or an InterContinental Resort.
InterContinental Hotels are typically located in major
markets, important secondary cities and resort destinations.
InterContinental Resorts are located in resort destinations.
InterContinental Hotels and InterContinental Resorts are full
service facilities targeted to discriminating business,
conference and leisure travelers.
Other brands under the InterContinental umbrella include:
Atwell Suites, Avid Hotels, Candlewood Suites, Crowne
Plaza Hotels and Resorts, Even Hotels, Holiday Inn Hotels
and Resorts, Holiday Inn Express, Holiday Inn Club
Vacations, Hotel Indigo, HuaLuxe Hotels and Resorts,
Klimpton Hotels, Regent Hotels & Resorts, Staybridge
Suites, and Voco Hotels.
Professional Fast – Growth

and Serial Entrepreneurs

Professional entrepreneurs lead these ventures, which

typically employ between 20 and 500 people, have sales
growth of at least 20 percent each year for four straight years,
and target five-year revenue projections between $10 and
$50 million.
 The co-founder of Sun Microsystems was instrumental in building the
company—founded in 1982—into a billion-dollar business. In 1995, he left Sun
and established Granite Systems which manufactured network switches.
Within a year, it was sold to Cisco Systems for $220 million.

He launched a server technology company called Kealia in 2001, which was

Andreas von sold to Sun Microsystems in 2004, bringing him back to the Sun
Bechtolsheim management team. Following that, he co-founded Arista Networks in 2005, a
high-speed networking firm.

He also co-founded HighBAR ventures, a venture capital investment firm that

has invested in many technology start-ups. He was one of the early investors
in Google, investing $100,000 in 1998, before Google, Inc. was even
established as a company. His net worth, in 2018, is around $6.7 billion.
 Drury is a New Zealand-based serial entrepreneur in the technology space.
In 1995, he established Glazier Systems, which focused on software
development and consultancy services.

He eventually sold it off in 1999 for $7 million. He then founded AfterMail,

Rod Drury which was acquired by Quest Software for $15 million in 2006. He went on to
establish Xero in 2006, a software-as-a-service (SaaS) company.

He also co-founded a company called Pacific Fiber, which attempted to build

an internet cable connecting the United States with Australia and New
Zealand, though it didn't succeed. In 2017, he sold $95 million worth of Xero
shares, and he moved from the role of CEO to non-executive director in March
2018.
 These billionaire Scandinavian entrepreneurs have numerous tech
ventures to their names.

The peer-to-peer file sharing service called Kazaa was their brainchild,
Janus Friis and but the pair came into the limelight with Skype, which was the first
Niklas Zennström prominent computer-to-computer voice and video calling service.

They sold Skype to eBay, Inc. for $2.6 billion in 2005. Zennstrom rejoined
Skype in 2007, before it was sold to Microsoft in 2011 for $8.5 billion. Today,
Zennstrom is focused on Atomico, an investment consortium that has
invested in over 50 technology companies. Janus Friis went on to found
Starship Technologies in 2014.