Professional Documents
Culture Documents
Scott A. Nolen: Program Manager-Global Events Marketing and Community Management
Scott A. Nolen: Program Manager-Global Events Marketing and Community Management
Nolen
New York, NY, 10036 ⏐ scottnolen@gmail.com ⏐ 415.852.0547 | https://www.linkedin.com/in/scottanolen/
Program Manager-
Global Events Marketing and Community Management
Relationship Management | Global Education and Mentorship | Diversity & Inclusion
Developer Relations | Global Tech Events | Field Marketing
Highly organized, creative, and data driven Events, Experiential, & Community Project Manager with broad expertise over
multiple platforms
Project lead for day 0 & of Google I/O 2019
Developed and implemented events, grew communities, and content for Small Business Saturday for American Express
culminating in the highest one-day revenue for the brand
Expert in creating global scalable community programs driven by strategic goals and diverse participant needs
Strategically combined event and project management expertise with business acumen, financial management, UX design
testing for global conferences with 50K+ attendees for government, celebrity, corporate customers, marketing, developer
and technology leaders
Developed and delivered global educational programs supporting diversity, community, and inclusion
Professional Background
Google – Google Ads Developer Relations, Program Manager, Global Events & Community-
New York City-May 2018-January 2019:
● Directed operations, content, and logistics of numerous workshops in the Americas, EMEA, and APACs
● Managed relationships between developers, account managers, channel sales teams and developer advocates, translating
into materials for workshops and community building and daily outgoing communications
● Managed external developer AdWords API & Google Ad scripts workshops and coding labs for Developers and Partners
● Lead programs and communities in audiences both domestic and international developing strategy using both formal &
informal market research
● Executed event logistics and content in multiple worldwide locations including sourcing attendees and speakers by data
driven methods.
● End to end ownership and management of the logistics of all community trainings including editorial, social media,
dashboard maintenance, blog posts, and email marketing
Scott A. Nolen scottnolen@gmail.com ⏐ 415-852-0547 Page 2
American Express
Small Business Saturday Coalition, Events/Community Manager
San Francisco, CA – May 2017-April 2018:
● Drove the Small Business Saturday Coalition in engaging 450+ national and local organizations in addition to
900+ local, state, and federal elected offices to support and grow core strategies
● Produced, managed and oversaw 30 key market activations, experiential events, and event portfolio for Small
Business Saturday; planning and executing project work plans and flow structure for each, based on data and market
● Designed outreach and community programs, external communications, marketing strategies, press engagement, blog
posts. and event structure to build communities in all 30 markets.
● Dedicated Salesforce and Marketo manager
● Effectively presented to C- Suite business stakeholders and leadership on a biweekly basis
Zoosk.com.- Event/Marketing Project Manager:
San Francisco, CA – March 2014 – March 2016:
● Produced numerous specialty, national, and international events to support the growth of a multi-million-dollar technology-
based operation
● Served a key role as liaison and member advocate among UX, Marketing & Communications, and User Ops for a
mobile dating app, driving improved user experiences to foster customer retention through weekly testing events
● Combined superior project management and organization expertise with events planning experience to design and direct bi-
monthly Board and weekly employee events, successfully executing at least two (2) events weekly
● Expertly met established year-long goals within Q1 in support of a Community Business Agreement by driving in- depth
and comprehensive territory and industry research that incorporates local business engagements
● Planed and reported 40+ corporate volunteer events, driving a team-centric work environment while cementing footprint as
a community partner through social responsibility, diversity, and inclusion
● Contribute traditional and non-traditional marketing strategies to lead campaigns that foster community spirit and
communicate Zoosk’s efforts in social responsibility