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Case Study 2
Case Study 2
Case 2
Prepared by:
Submitted to:
December 6, 2019
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Case 1
B. SWOT Analysis
i. Strengths
a. The quality of food is very satisfactory
b. The ambiance is comfortable and pleasing
c. Good customer accommodation
d. Have skilled employees
ii. Weaknesses
a. Small dining space
b. Poor customer service in terms of delivering the food
c. Few employees especially in the kitchen
d. No reservations
iii. Opportunities
a. Located in New England in a mature business district on the edge of
a large metropolitan area
b. The site is adjacent to a central artery and offers limited free off-
street parking
iv. Threats
a. Poor quality of ingredients from suppliers.
Disadvantages
C. Conclusion
As the manager and the owner, the ways that can eliminate the
problems in the processes of Jose’s Restaurant are hiring more employees
especially in the kitchen area and to build a bigger and comfortable space.
The alternative course of action that I chose to implement is to hire more
employees that would fasten the manufacturing of food to be served to the
customers. This will help avoid dissatisfaction from the customers because
of waiting for the food to be served.
D. Recommendations
Every part of the business needs to understand and manage processes
efficiently and effectively in order to have advantage against other
competitors, thus meeting customer satisfaction and maximize profit. As it
was stated above, the recommended alternative course of action will be
hiring employees especially adding some kitchen personnel. It will
improve the delivery services of food and it shortens the time of waiting
for the orders to arrive and be served. This way, complaints about the
services will be avoided. Employees should perform the work specifically
assigned for them to improve efficiency and avoid disorder of process that
may lead to the delay of work to be done. Though there is an increase in
training time and costs the result would be more beneficial for the
business in the long run. To increase their efficiency, training is essential
and there should be a time only for training the employees to bring out
their effectiveness. Also, there will be an increase in the cost of the foods
sold. The more employees you hire, the more money should be allotted for
their salaries. The money that will be given as salary will generally come
from the profit which will affect the cost of the foods you sell. However the
demand of customers for the commodity provided by the restaurant is still
increasing and the cost they have spent for hiring the employees will be
paid off.
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Southland College
Case 3
Prepared by:
Submitted to:
Case 3
B. SWOT Analysis
i. Strengths
a. The quality of products were good. Since we sell organic vegetables
and fruits, we offer healthier products.
b. The website we use is accessible to the customers. This will provide
convenience for 0ur customers.
ii. Weaknesses
a. High priced products. Since we offer organics, its cost is quite
expensive than commercial ones.
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iii. Opportunities
a. Most of consumers are online users. We are selling through the
internet and the customers nowadays are mostly internet users.
b. Customers do not have the time to go out and visit a shop. They
would prefer to just scroll and look for a store online to get what
they need.
iv. Threats
a. Price-friendly products from customers. There are many
competitors in the market and a lot of them sell goods for a cheaper
price.
b. Prone to9 bashing. This will create bad reputation for the internet
users can freely criticize the business through ratings and
comments.
VII. Conclusion
As the manager and the owner, the alternative course of action that I chose
to implement is to develop the website, hire the right personnel and invest more
equipment. This alternative will greatly contribute to the expansion of the
business for it will strengthen the security of the customers and the service
quality will improve. This alternative will be useful in the long run that will give
us an edge from competitors. It is also a upgradable to go with the trend of
today’s market. Besides, we are not the only online business that exist and we
should surpass them.
VIII. Recommendations
Theorganicgrocer.com plans to expand their business through franchising
new products and maximizing their range to a wider scope. However, they
hesitate to proceed to their plan for there are many factors that they should
consider.
I would like to recommend to them to strengthen their website for it will
increase the customer's security. This will make the process of ordering and
catering all customers easy. Another is to hire the right and skilled personnel to
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help in their technological facility. Expertise of the said personnel will transform
the website and make it more accessible for the customers. Lastly, they should
acquire dependable and durable equipment. Since they are an online seller,
computers and the internet will be needed the most to sell their products
efficiently.
The world is changing fast and as a business entity, customer satisfaction
is a priority. Theorganicgrocer.com will be a success and will generate more profit
if they continue to prioritize customer's needs, strengthen their technology and
provide quality product to the customers.