Professional Documents
Culture Documents
Uecipest: Book Formulas
Uecipest: Book Formulas
FORMULAS,
UECIPEST
TRADESECRETS.
ROCESSES.ETC
A COMPLETE COMPILATION
B Y
ADOLPH KRAMER
Analytical Chemist
UBKAHYuf CONGRESS
Two Copies rteceiveu
MAY 13 1905
Oouyntjiii tuiry
The Publishers.
INTRODUCTION
HIS little book, "Kramer's Book of
Trade Secrets," will recommend itself
Vanilla Culture
The fruit of the vanilla is a pod, exter-
nally resembling a bean pod, from six to
THE vanilla plant
catan, and the
is a native of
Mexican plant
Yu-
is
twelve inches long and a half inch in
diameter. It is a dark chocolate brown
considered the best in the world. color, often nearly black, with a very
It however, cultivated all over Central
is, strong characteristic vanilla odor. To
America and most of the islands of the tellwhether it is ripe you must pinch it
West Indies. It has been successfully between your fingers. If it crackles it is
introduced by the Dutch into Java and ripe and must be picked, if left too long
by the French into the island of Reunion in the pod it become valueless. As soon
(one of the Mascarene group in the In- as they are cut off they are thrown into
dian ocean). The entire production of boiling hot water and allowed to remain
Central America approximately one hun- two or three minutes when they are
dred and fifty thousand pounds per an- wrapped in flannel cloths and laid in the
num goes to the United States: that of sun until perfectly dry. They are then
Jamaica to England; of Java to Holland annointed with olive oil, still being left
and Germany; and of Reunion to France. in the sun until they are perfectly dry,
The Germans manufacture a substitute though they are frequently drawn
for vanilla from a species of a fir tree. through the fingers to keep them soft
The planters claim that true vanilla is
and pliable. After having gone through
absolutely harmless and that much of this treatment two or three times they
the poisoning which is frequentl}' the are left in the sun for five weeks or until
case from eating ice cream, is traceable they are perfectly cured.
to the use of the artificial German pro-
duct. supposed to be analogous to
It is
wood alcohol, which is exceedingly poi-
sonous. I know of a few manufactures
Materials Used in Making Vanilla
Extract
in this country who use wood alcohol in
the manufacture of vanilla and I can
point to one small factory that is turning
In the bean we have the Mexican,
out hundreds of gallons of vanilla at a
Bourbon, South American, Tahite Vanil-
cost of only thirty cents per gallon; com-
lous or Wild California beans, sometimes
plete formula is given in full for making
called Pomponas.
it on another page, but I wouldn't be
for $5.50 per oz., then reduced to $5.00, Add water enough to make one gallon.
at which price it remained for nearly ten This is a fine vanilla extract and will
years; five or six years ago it went down give the best practical results. It would
to $2.00 per oz. This year it has sold as please some better if it contained two or
low as sixty five cents per oz., but it was three pints of alcohol instead of one, but
adulterated with Acetanlid; a first-class this would add to the cost of the extract
grade has been sold as low as seventy- without really adding to its value. This
five cents per ounce in large quanity. is the proper thing to use for ice creams
and all cold works, but for cooking, bak-
Angostura Tonka vary in price, some-
ing, and where heat is involved Tonka,
times reaching $2.00 to $2.50 per lb., they
that is to say Cumarin, should be em-
now can be had at 75c. to $1.00 per lb.
ployed.
Surinams and Paras are cheaper, but the
principle source of Tonka flavor is arti-
ficial Cumarin. Cumarin was first sold Vanilla and Tonka
for twenty-five dollars per pound, it is at 90c per gallon
now worth about $4.50 per pound. You 1 oz. Vanillin $ .75
willobserve a white crystal on the Mexi- 1 oz. Cumarin 30
2 lbs. Sugar 12
can and Bourbon, that is a true Vanillin.
2 pints Alcohol 64
During the last year this part has been
adulterated, so a cheap bean has been $ 1.81
sold for fancy stock. Dissolve Vanillin and Cumarin in alco-
Natural Vanillin is not now, and never hol, add sugar dissolved and water
was an article of commerce, all state- enough to make two gallon. Color with
ments to the contrary are false. caramel, (sugar coloring).
KRAMERS BOOK OP TRADE SECRETS
Baker's Vanilla hol. Less than that will not properly
Cost per gallon Soc. dissolve the resin and in the vanilla
1 oz. Vanillin $ .75 more than 50 per cent is unnecessary.
2 oz. Cumarin 60 An extract containing one-half pound
3 oz. Benzoic Acid 25 vanilla to the gallon will be a pretty good
pints Alcohol 1 .92
color. Tahites, vanillins, cocoa shells
(I pints Glycerine 1.20
Caramel Color 5 and prune juice are used to give color
Water to make six gallon 00 and body in the food law states, espe-
cially in Michigan where it is contrary to
* 4.77
law to color vanilla; but I would advise
This per gallon, the
will cost 80 cents
you to avoid them altogether if possible
six pints of glycerine could be replaced
as they add to the cost of your extract
with six pounds of sugar still reducing
without adding anything to its value.
the cost. Some eight or ten years ago a
I would advise you in labeling your
New York house made vanilla by the
extracts to draw the line sharply between
above formula and sold it in large quan-
pure vanilla or vanilla with vanillin,
tities at 812.00 per gallon. One of the
largest extract houses in Chicago now
which is a true vanilla flavor, — and ex-
tracts which contain Tonka or Cumarin
make it under the name of Baker's Va-
nilla and sells it at prices varying from
— such extracts are all right, but they
should be sold under their true names,
live to six dollars per gallon.
food law or no food law.
I will insert here a formula for a pure
Rose, orange and all other extracts
Vanilla (Bourbon beans), but will have
made from the pure oils need nothing
more to say regarding Vanillin.
special on the label, but the artificial ex-
tracts must be labeled "artificial" in the
Pure Vanilla food law states, and if colored must be
Take Hlb. medium Vanilla Bour- labeled "colored." Their sale is prohib-
bons at say S5.00 per lb $ 2.50
ited in Michigan.
% gallon alcohol 1.25
could show you a bottle of extract
I
1 II). sugar 06
labeled vanilla and Tonka, made by one
% 3.81 of the largest wholesale grocers in Chi-
Cut the vanilla beans very fine and put cago. It contains no vanilla and no
into any suitable bottle or other recep- Tonka. It is made from Cumarin with-
tacle that can be corked or covered, pour out even the addition of anything more
on one-half gallon water, let stand a few than a trace of vanillin, and is colored
hours; then add alcohol and let stand at but not so labeled, and this in a pure
least ten days with frequent shaking or food law state. Of course they make
stirring, then filter and add sugar in big money by doing this though if they
form of syrup after filtering. do pay one or two fines.
It would be better to keep this a
One of the largest extract houses in
month, still better to keep it a year, be-
Chicago make an extract of which they
fore filtering, but don't throw away the
sell from 50 to 100 gallons per week, thus:
bean; put it into some convenient recep-
8 oz. Cumarin $ 2.00
tacle and let it stand and macerate, keep-
10 lbs. Sugar 2.00
ing it covered with alcohol and water, at 5 gallons Alcohol 12. 50
least 25 per cent alcohol, or put it into a 1 gallon ( Jaramel 1.00
percolator and don't throw it away until Water to make 40 gallons 0.00
exhausted, that is, until it will yield no This extract will cost you forty-four
more color or flavor. This extract will cents per gallon. The price could be re-
cost $3.81 per gallon. duced considerable lower than the above
An extract in which much vanilla bean by using only four gallons of alcohol in-
is used should contain 50 per cent alco- stead of five gallons, or you might put
KRAMER'S BOOK OP TRADE SECRETS
in two ounces vanillin inwith the above ing it seventy-two cents. The fifty cent
five gallons of alcohol formula and still article is alright and you ought to get
keep the price under fifty cents per gal- 82.00 to 83.00 for it. The seventy-two
lon. This would make a much finer cent goods ought to bring more money.
extract and would be O. K. for baking
and cold work. This Chicago firm sells True Vanilla.
it all the way from 82.00 to 83.00 per gal-
when cold and add three quarts of alco- through the pores of the rind into the
hol, one pint of simple syrup, sugar, col- sponge or sponges. When the sponge is
oring and the Tonka extract. Mix well full of essence it is squeezed into a tin
and filter. lined copper bowl having a lip, which
KRAMER'S BOOK OP TRADE SECRETS 11
every workman has before him. In a perfect lemon flavor should contain the
order to make sure that the peel has oilfrom the oil cells in the rind and some
yielded all the essence that can be pressed of the citric acid contained in the juice,
by the hand, the overseer from time to but no such extract is made, or if made
time takes the rejected by squeezing it would begin to deteriorate in less then
close to a flame. (We have seen chil- twenty-four hours.
dren try the same experiment with peel Oil of lemon and the acid of the juice
after having eaten their oranges.) This and nature
(Citric acid) are incompatible,
is hand pressed peel and is then put into
has recognized this fact by interposing a
brine and sold to manufacturers of can-
wall of pulp between the acid in the juice
died lemons. When the tin lined copper
and the oil in the cells in the exterior of
bowl is full it is set aside for a short time the rind or peel.Besides if lemon peel
to permit the impurities to settle, after
were used making extract as a great
which the bowl is slowly and carefully many receipt books direct, a bitter ex-
decanted and the clear essence emptied tractive matter from the pulp would
into large tin lined copper vessels. Be-
destroy the fine flavor of the extract.
fore this is put into the various sized
coppers for shipments, it is passed In all French, Italian and Spanish
through filtered paper. This not only works on the subject lemon is called
perfectly purifies it, but also gives it lim- "essence of lemon" the word "essence"
pidity. The quantity and quality of es- being equivalent in those languages to
sence yielded by the lemon varies accord- "essential oil." "Columbian spirit," or re-
ing to the season. During November, fined wood alcohol is used by many un-
December and January most of the scrupulous makers of lemon extract, but
its use for such purposes is punishable
essence is manufactured, about 1000
lemons being then required to make one by fine or imprisonment in the food law
and one-half pounds of essence. Lemons states as it is a poison particularly in-
not fully ripe are preferred as they yield jurious to the sight, the continual use
a larger quantity and more fragrant will cause paralysis of the optic nerve
quality of essence then those most fully and consequently blindness. Many ex-
matured. tracts improve with age, this is particu-
larly true of vanilla. Some keep for an
The principal materials to be used in indefinite length of time rather improv-
making extracts of lemon are oil of lemon, ing than otherwise, such as Cinnamon,
ethyl alcohol, that is to say grain alcohol,
Clove, Rose, Nutmeg, Almond, etc. Those
which is the same thing as colonge made from ether keep well, especially if
spirits,the latter being only selected
not exposed to strong light. But lemon
alcohol or what the distillers call the
and flavors such as Orange,
all citrine
"middle run."
Limes, Bergomot, etc., soon begin to
Those persons who make extract of deteriorate with age, especially when
lemon or claim to make it from lemons kept in a warm place or exposed to a
or lemon peel, do so only through ignor- strong light. Oil of lemon as obtained
ance or fraud. Lemons are now grown by expression, (oil of lemon should be
in California, but the oil lemon made pressed out, never distilled) consists of
there thus far is of inferior quality and two distilled oils namely: 93 per cent
unfit to make a fine extract. The finest terpene and 7 per cent citral. One pound
lemons come from Messina, Italy. The of genuine natural citral costs as much
best oil of lemon is also made there. It as sixteen pounds of oil of lemon. Citral
must be plain to any one who thinks on of inferior quality obtained from oil of
is
the subject that it is cheaper to import lemon grass and other sources, it is also
the oil from Italy than to import the produced synthetically, but the artificial
lemons and make the oil here. Of course or synthetic oil of lemon is poor stuff
12 KRAMER'S BOOK OP TRADE SECRETS
and is not to be recommended. The food The terpenless oil may be omitted, and
commission in the states of Michigan, one-half or four ounces glycerine may be
Wisconsin and Illinois have examined replaced by four ounces soft water. A
and analyzed many samples of extract of great deal of talk is made about distilled
lemon purchased in the open market and water, but would not recommend you to
found some of them as Burnett's to use it unless you have a still your own.
of
contain over eight per cent true oil of The so-called distilled water taken from
lemon in about 95 per cent ethyl or boiler condensers, etc., is poor stuff and
grain alcohol, others of high gcade con- not as good as pure rain or river water.
tain 4 per cent, 5 per cent, 6 per cent, Extract made according to the above
etc.; others again % of 1 per cent, 1 per formula needs no treatment except filter-
cent, 2 per cent, 1% per cent, etc. While ing and if you have no means of filtering
some contained no true lemon at
oil of you may let it stand a few days and then
all and less than 20 per cent alcohol, and decant it. But then it is best to filter;
in some cases "Columbian spirit" or re- the expense is trilling.
fined wood alcohol In the food law
states the law requires an extract of
lemon
Lemon Formula, No. 2
to contain 5 per cent oil of lemon
in ethyl alcohol,
7 oz. oil Lemon % .
.'55
but does not prohibit Alcohol
pts, 1.88
the use of some water provided it can be Magnesia and Sugar 01
worked in without reducing the per- Cost to make, $2.27 per gallon.
centage of oil, neither do the food lawa Pour the oil of lemon into a medium
prohibit coloring extract of lemon. Be- sized wedgewood mortar, add two or three
fore these laws came into operation the ounces granulated sugar and 1 £ ounce to
highest grade of extract were the most one ounce powdered carbonate of mag-
lightly colored and the cheaper and nesia, orput in enough magnesia to make
inferior grades colored more deeply. mixture about as thick as molasses, then
Some manufacturers of fine and high rub for % of an hour to one hour; this
grade extracts use about eight fluid makes the oil more soluble so that more
ounces of glycerine to a gallon of lemon water can be used; now pour on the alco-
extract. It is thought that this has a hol or put oil, etc., into large bottle or
tendency to make the extract keep other suitable receptacle and add the
better. Cheap lemon is made by rub- alcohol. Shake and then add hot (not
bing the oil in magnesia and sugar, then boiling) water and color with few drops
rocking or churning the lemon for a of lemon yellow dissolved in alcohol or
couple of days after it is made and water. Some manufacturers use tinc-
lastly washing out the oil which a low ture of tumeric for coloring. Water
percentage of alcohol fails to take up. enough should be added to yield one
Citral or artificial oil lemon is also sub- gallon extract after Alteration. This will
stituted in whole or in part for oil of require about thirty-six ounces.
lemon, but of this I will speak of later
on. Lemon Formula, No. 3
2 oz. Oil of Lemon $ .10
Lemon rixtract i., gal Alcohol, 188 per cent 1.25
3
4 pound oil Lemon (fresh, use no Magnesia and Sugar 01
old oil and don't buy any old oil
( tost to make, 6.139 per gallon.
at any price) g . <j(
J
4 oz. Terpenless oil, genuine, no
Treat as in Formula, No. 2, adding hot
artificial cetral or cetral obtained water to make one gallon.
from any other source than
lemon peel 30
8 oz. Glycerine 10 Lemon Formula, No. 4
A few drops Lemon yellow dis- 1 oz. Oil of Lemon $ .05
solved in alcohol or water 01 1 qt. Alcohol 63
7 pints Alcohol 188 per cent 2 10
. Magnesia and Sugar 04
KRAMER'S BOOK OF TRADE SECRETS 13
pour extract into filter. After you have gallon mortar can be had for 75c, gallon
filtered this lemon and got your full gal- for $1.25. A gallon would be the best to
lon of extract you may wash the filter, get for then when necessary you can rub
that is to say let about a quart of clear a larger quantity at a time. The weight
water run through it and keep this fil- of the jestle is sufficient —
no pressure
trate to be used as so much water in required and the iron mortar is so deep
making your cheap lemon. If you put that there is no splashing over the sides,
about a tablespoonful of bone black (ani- etc. The wedgewood mortar is the best
mal charcoal powder) into your filter it for general purposes and will do for oil of
will clear it when it would not come lemon, (but for that, iron is the best.)
clear without it. Six and one-half
ounces to the gallon or six and four-
tenths ounces would be the exact amount
Lemon Extract to cost 60 to 65c
of oil of lemon in order to make a five Take for 60c lemon % oz. oil and for
per cent extract so as to pass in some 65c lemon % oz. oil
food law states. About seven ounces Thus:
ought put in as some is lost
to be in fil- %
ig
oz. oil Lemon $ .05
tration and by evaporation and in the oz. Citral 03
analytical process itself.
1 %pt. Alcohol, 188 per cent 50
Color 01
A lemon about as good as the above Magnesia etc 05
for practical flavoring purposes, and bet- Treat same as the one costing $1.25
ter for soda fountains, may be made thus: per gallon. It will be easier to make if
Water pints 5
Magnesia carbonate oz. 2 Extract Cinnamon
Shake together occasionally during Take:
twenty- four hours and filter, returning 2 oz. Oil Cinnamon.
l
i gal Alcohol, 188 per cent.
the first portions to the filter until the
2 pints Water.
liquid comes through clear.
Color with tincture of red saunders or
By varying the proportions of concen-
use cinnamon color which is already pre-
trated oil, natural oil and citral extracts
pared. Instead of rubbing oil and mag-
can be made of almost any desired
nesia together you may use one ounce
strength and delicacy of flavor. Citral
magnesia and put in filter and filter
undoubtedly enjoys some popular flavor,
through magnesia. You may make any
in just the same way that cumarin and
price of extract of cinnamon by using
tonka do. It serves much the same pur-
less quantity of oil and alcohol; also you
pose in supplying a "strong" flavor at a
may do the same with other extracts.
low price. It is plainly discernible
either in cooked or uncooked articles.
Clove Extract
Orange Extract
2 oz. Oil Cloves.
Orange extract may be made in the % gal. Alcohol, 188 per cent.
same manner as directed for lemon. I 2 pints Water.
think you could use a little less oil than Dissolve the oil in the alcohol, add the
in making lemon and perhaps a little water slowly and filter if necessary.
more alcohol. Color with orange color
or you may use one ounce tincture tu-
Extract of Rose
meric and perhaps just a trifle of cara-
mel. A
good many manufacturers use 2 oz. Oil Rose Geranium.
only the tincture of tumeric for coloring Alcohol q. s. for 1 gallon.
orange. Other extracts made from es- Or"
sential oils may be treated in a similar 1 drahm
Oil Rose.
way except that for some of them a 1 drahm
Oil Rose Geranium.
Alcohol q. s. for 1 gallon.
much less amount of oil will be neces- Color with tincture of Alkanet root.
sary. In making extract of Almond, for Or
example: One ounce to one and one-half 2 drahms Otto Rose.
ounces oil per gallon is quite enough 1 drahm Oil Rose Geranium.
and 50 per cent, alcohol will be found % gal. Alcohol, 188 per cent.
sufficient, or, say 50 per cent, or 60 per % gal. hot water.
cent, according to the amount of oil. In Dissolve theoil in the alcohol, shake
making Almond use genuine oil free well and add slowly the hot water, not
from prussic acid. It will cost about boiling. Color with tincture Alkanet
$5.00 to 85.50 per pound; the artificial is root or use the specially prepared color
worth about seventv-five cents per for Rose.
pound.
Extract Almond
Extract Cinnamon
2 oz. Oil Bitter Almond.
8 oz. Oil Cassia 8 oz. Water.
8 oz. water Alcohol 188 per cent q. s. for 1 gallon.
Alcohol 188 per cent q. s. for one gallon. Proceed as for cinnamon.
16 KRAMER'S BOOK OP TRADE SECRETS.
made
understood
directly
2oz of Butyrate Amyl.
16 oz. Glycerine.
from the fruits, but from ether, etc. Alcohol, 188 per cent, to make one gal-
You can make orange and lemon artifi- lon.
Mix and color with Tincture Tumeric,
cially, but I consider them very poor in
4 drahms.
comparison to those made from the
natural flavors.
Banana Extract
In point of fact nearly all the flavors,
all the odors and all the colors are now To make banana oil use equal parts of
made artificially and can probably all be amyle acetate and butyric ether. Use
produced from the same material, that two ounces glycerine and one drahm
is to say from crude petroleum. It is a tincture of tumeric, alcohol to make one
curious fact that in the cold measures gallon. Mix thoroughly and filter through
there are stored up all the products of one-half ounce carbonate magnesia.
many centuries of sunshine and vegetable
life and growth, all the heat of centuries Extract Strawberry
of sunshine, all the colors of the sunlight,
Nitrous Ether 1 part
all the flavors of all the fruits and all
Acetic Ether 5 parts
the odors of all the flowers and that Formic Ether 1 part
that most wonderful of magicians, the Butyric Ether 5 parts
modern chemist is able to reproduce Methyl Salycitic Ether 1 part
4 pints Alcohol with water to make Mix well and filter through half an ounce
one gallon. Color red. To make a of carbonate magnesia. Color yellow
cheaper extract use less oil of strawberry with tumeric.
and less alcohol, but the same quantity
of tincture orris root, etc. Extract of Cherry
Glycerine 3 parts
Aceate of Ethyl 5 parts
Coloring for Extracts
Benzoate of Ethyl 5 parts
Dealers in extract material handle all Oenanthylate of Ethyl 1 part
Benzoic Acid 1 part
kinds of colors, yellow, green etc., and
,
they are extensively used by manufac- (The benzoic acid should be saturated
turers of extracts, perfumery, etc. They in cold alcohol.)
take the place of turmeric and other col- This makes oil of cherry.
orings. Proceed as in some of the other for-
mulas.
Extract of Raspberry
Take: Extract of Pear
Nitrous Ether part 1 Aceate Ether 5 parts
Aldehyde 1 part Amyl Aceate Ether 2 parts
Acetic Ether 5 parts Glycerine 2 parts
Formic Ether 1 part Supposing the parts to be ounces, the
Butyric Ether 1 part
nine ounces should make about one gal-
Benzoic Ether 1 part
Oenauthic Ether 1 part lon extract by the addition of alcohol
Sebacic Ether 1 part and water in equal parts, of course you
Methyl Salycilic Ether 1 part can make it stronger by using more alco-
Amyl Acetic Ether 1 part
hol or you can make it weaker. Filter
Amyl Butyric Ether 1 part
A saturated solution of Tartaric through about one-half ounce of mag-
Acid in cold Alcohol, 188 per nesia.
cent 5 parts
Same of Succinic Acid 1 part Extract of Pear
Glycerine 4 parts
Glycerine 10 parts
This makes what is called the oil of
Aceate of Ethyl 5 parts
strawberry and the parts may be taken in Aceate of Amyl 10 parts
drams, ounces or pounds. This is diluted Alcohol 100 parts
with and water, sweetened,
alcohol Parts may be taken in drahms or
colored, and generally have tincture of ounces. This makes oil of pear.
orris root added to them. Raspberry may
be improved by adding a small percen-
Extract of Apricot
tage of tincture of Ionone. Mix well and
Glycerine 4 parts
filter through one half ounce of carbo-
Chloroform 1 part
nate magnesia. Butyrate of Ethyl 10 parts
Valerinate of Ethyl 5 parts
Extract of Apple Onathylate of Ethyl 1 part
Glycerine 4 parts Salicylate of Methyl 2 parts
Chloroform 1 part Butyrate of Amyl 1 part
Nitric Ether 1 part Oxalic Acid 1 part
Aldehyde 2 parts (Oxalic acid should be saturated in
Acetate of Ether . part
. 1
Valerianate of Amyl 10 parts
solution of cold alcohol.) Mix well and
Oxalic Acid 1 part this will makethe oil of apricot. Pro-
(The oxalic acid be saturated in solu- ceed as directed in other formulas.
tion of cold alcohol.)
This will make oil of apple. Extract of Peach
Alcohol to make one gallon, or use less Glycerine 5 parts
of the oil and alcohol and put in water. Aldehyde .2parts
18 KRAMER'S BOOK OF TRADE SECRETS
Extract Gooseberry
Aldehyde 1 part Peppermint Extract
Acetate of Ethyl 5 parts
1 oz. Oil of Peppermint.
Benzoate of Ethyl part
1
2 pts. Alcohol, 188 per cent
Oenanthylate of Ethyl part
1
1 pt. Water.
Tartaric Acid 5 parts
Succinic Acid 1 part Filter with carbonate magnesia and
Benzoic Acid 1 part color with Chlorophyll.
KRAMER'S BOOK OP TRADE SECRETS 19
Combine oil and alcohol and let stand the pulp of the fruit also. I would for
48 hours and add magnesia. Heat water these opaque purposes save and utilize
100 degrees (not over) turn very slowly everything of the fruit except the skins
into the first mixture, stirring well, filter. and seeds. This pulp is to be treated as
already laid down.
—
sub-acids these remedies and restora- Directions for Preparing Double Con-
tives of kind mother nature herself centrated Cider
such as will shoot through all the veins
1 pound of soluble Fruit Oil.
of he most debilitated and infirm, the 8 pounds of Alcohol (188 per cent
most delicious sensation of happiness proof).
and hopes. James W. Parkinson, in 16 oz. of Water.
G'o,\ ectioners' Journal. First mix the oil and alcohol, then
slowly add the water — thoroughly mix,
ifpossible, by shaking. The above for-
mula applies to all but the orange, which
FORMULAS should be
1 lb. of Oil of Orange.
8 lb. Alcohol (188 per cent proof).
For Preparing Ciders, Butters, 6 parts of Water.
Importers, 209-211 S. Clinton St., Chicago, burning. When well cooked run through
111. They are responsible). pulper, using No. 3 sieve. To each 100
Should you desire to have a heavy pounds of pulp, add twenty -five pounds
body to the artificial ciders use the fol- yellow sugar, J^ oz. of finely powdered
lowing: Simply add 3 or 4 gallons of cloves, and % oz. aniline coloring, then
Gum Tragacanth. bcil for six hours. Add three ounces of
benzoate of soda for each 100 pounds,
dissolved in hot pulp and add to the
Directions For Preparing Gum^Trag- rest. Stir well while boiling.
acanth
Take five pounds of Gum-Tragacanth
and put it in a 45 gallon barrel and fill
up with warm water, stirring same 3 or
Formula for Apple Butter
4 times daily until all is dissolved — it may add sufficient water to pre-
Slice apples,
take a week or ten days to thoroughly vent burning, and increase water until all
dissolve, and when it is all dissolved add are cooked, to a fine pulp; take clean cloth
one (1) pound of Benzoate of Soda and strain off all the juice, then replace
thoroughly dissolved in one gallon of hot pulp in kettle, and to every 100 pounds
water. of pulp, add 20 lbs. of brown sugar and
one (1) ounce finely powdered Saigon
Directions for Preparing Sugar Col- Cassia. Boil for 7 or 8 hours then put
oring in jars, and add for each 100 pounds
two (2) ounces of Benzoate of Soda,
(1) pound of dry coloring
Disolve one
thoroughly dissolved in hot water, then
in two (2) gallons of hot water, thor-
put into kettle and boil once more, then
oughly stirring; be sure that it is thor-
fill into pails, kegs or barrels.
oughly dissolved, then let same boil for
about a minute or less, when it is ready Boil (with stirrer) from
8 to 10 hours
for use. (Kelso & Co. Importers, 209, with kettle covered, steam will escape
211 S. Clinton, Chicago, Illinois, will through the opening for stirrer. When
supply you with all colors.) butter is finished run it through the
pulp machine. Properly cooked apple
butter will keep without any preser-
Formula for Peach Butter vative.
water to boil; and boil to a fine pulp, water to a fine pulp, run through pulper
then run through a pulper with No. 1 then replace in kettle and for every 100
—
seive to each 100 lbs. of pulp add 25 lbs. pounds of pulp add 25 lbs. of yellow
of yellow sugar and ^ oz. extract of sugar and boil for six hours slowly, add
peach, then boil a little over four hours. after dissolving in hot water, ounce %
Then add for each 100 lbs. 4 oz. of Ben- extract of Quince to each 100 pounds and
zoate of Soda, dissolve well with hot but- 4 ounces of Benzoate of Soda. If packed
ter and added, then let boil once more. in pails, put a sheet of wax paper over
but in that case put the butter in after paper on top, and if kept long time, add
cooling. a very light layer of preserving solution.
Never leave apple juice over night, it will
berries add .30 poundsof granulated su- through the rollers, then add the vine-
gar: boil in a copper kettle for a few gar, then the salt, then the tumeric (dis-
minutes, if not enough natural juice, add solved in vinegar) and well stirred in,
from two to four gallons of apple juice and add the sugar. The first grind-
last
then add for each 100 pounds of fruit ing should be coarse, and the second and
with sugar, three (3) ounces of Salicylic third grinding fine. If mustard should
acid, well mixed with hot juice before be too thick, add more vinegar, but not to
adding. use vinegar stronger than 50 grain.
through rollers first, then the other Yz oz. of Nutmeg .finely powdered.)
% gah °f 90 grain or 1 gal. of 45 grain of the glucose and water to the degree of
Vinegar. feather, 242 degree remove the pan from
4 ozs. Benzoate of Soda.
the fire; stir in the remainder of the glu-
\4 oz. Oil of Cloves.
cose with the gelatine and acid; color
rather a deep red, and add the flavor, let
Directions for Preparing Coloring
it remain in the pan till the scum forms
Heat two gallons of water, and when the top; skim it off and run the mixture
thoroughly hot, add to same one pound twice through a jelly bag; pour it into
of dry catsup coloring, stir well and tins, making a sheet full inch thick;
allow to boil up, after which your color- stand in a cool place till set firm, then
ing is ready for use. cut it up into bars 2% inches long and
1% inches wide.
Directions for Tomato Catsup This size is for %
pints, other sizes in
Put pulp in kettle, and when it starts proportion. The bars are then ready for
to boil, mix in the spice, first dissolve in packing. They may be wrapped in wax
the vinegar, then dissolve the sugar in paper or rubbed over with pulverized
some hot pulp, and
in, and boil cat-
stir sugar and wrapped in plain paper, then
of course, in showy labels or card boxes.
sup slowly for %
an hour, then dis-
of
solve the acid in some hot catsup, and For strawberry proceed as above
stir in, and add the oil of cloves, and to changing color and essence.
continue to boil for five minutes, and put
in good clean barrels, the corks for catsup Formula for Apple Butter Without
bottles must be xoell steamed, or left in Apples
hot water over night.
Take one pint of New Orleans black
molasses (good molasses wont do) and
Improved Tomato Catsup
one pint of 40 grain vinegar, mix well to-
}4 bu. Ripe Tomatoes.
gether, put it on the fire until it boils,
2 Roots Horseradish grated.
8 oz. Salt. then take off, and take 4 ounces of wheat
% oz. Black Pepper. flour and cold water enough to make a
30 grains Cayenne Pepper. thin batter, and mix well, then pour al-
60 grains Cloves. together and boil until it gets thick
60 grains Allspice.
as you want it. Add cinnamon or all-
Y% oz. Majorom leaves. This will make a
% lb Molasses. spice to suit taste.
40 oz. Vinegar. splendid apple butter at a cost of about
Cook the tomatoes in the vinegar 2 cents per pound, it will be pure as far
till soft, allow to cool, add the other in- as any chemicals are concerned. Make
gredients and pass through sieve. The small lots until you get it to suit your
thickness of catsup is increased by pow- taste, and then make larger quantity.
dered Tragacanth (% to }4 oz.)
Sweet Cider
Formula for Concentrated Raspberry 1 gal. of Evaporated Cider.
Jelly 6 gal. Soft Water.
14 lbs. White Sugar. Evaporated cider is apple juice that
8 lbs. Glucose. four fifths of the water has been driven
3J^ lbs. Gelatine. off by evaporation and is sold at about
% oz. Citric Acid.
50 to 60 cents per gallon, it makes a pure
2 qts. Water.
12 ozs. Raspberry Essence. sweet cider at very little cost.
Carimine to Color.
Process: Soak the gelatine by cover- Orange Cider
ing it with cold water for two or three Take and grated rinds of twelve
juice
hours. Boil the sugar with two-thirds oranges to four gallons of sweet cider,
) —
and pour upon sugar contained in a large Raspberry and strawberry use the
funnel. Pass through this a sufficiency pure fruit juice concentrated, spray on
of the water to dissolve, add the rest of powdered sugar.
the water containing the Tartaric Acid,
then the Caramel and finally the Tinc- Spices
ture of Orange in which the Salicylic
If you desire to adulterate your spices
Acid has been previously dissolved, add
any, the following will perhaps do you
2 ounces Sherry Findings (see formula
lots of good.
above) mix well and add %
gallon alco-
hol. Set aside for two weeks and work
off clear. Cinnamon flixture
Ginger Mixture
Essence of Smoke
25 lbs Yellow Ochre.
%
lb. pow'd Charcoal. 2 ozs. Rect. Spirit of Tar.
\4, lb. Princes Mineral. 4 ozs. Alcohol.
50 lbs Meal, (Pearl). Mix and add to crude pyroligneous
50 lbs. Corn Flour.
acid, 20 ounces shake and filter through
Mix.
a filter, wetted with the acid.
The above are for increasing your
spice stock.
Oil, Butter and Cheese Coloring.
Hop Ale
1 dram Orange Aniline (soluble in oil).
Of the best quality is made direct from 20 oz. Olive Oil, Sweet Oil or Cotton-
hops exactly in the same manner as seed Oil.
ordinary bitter ale, with a malt and Dissolve the orange aniline in the oil
sugar rnort adjusted so that the fer- by the aid from a water
of gentle heat
mented liquor may not contain more bath. One teaspoonful will be about
than the non-excisable percentage of right for about ten gallons of cream.
proof spirit. Considerable skill is re-
quired in making this beer. Thequanity
Aniline Butter Coloring
of hop used is 1 pound to 12 gallons of
boiling water. After standing for three
l» oz. Oil Soluble Orange Aniline.
5 pts. Cottonseed Oil.
hours in covered vessel the infusion is
strained through a twill bag, and in it are Dissolve by gentle heat. A one ounce
dissolved 7 pounds of sugar and 1 pound bottle sells for 10 cents or a three ounce
of malt extract, then being made up to one for 25 cents. Directions: Use half
12 gallons with water and when the to three parts of a teaspoonful to each
temperature reaches 70 degrees F., 1 fiv" gallons of cream, according to depth
8 gals. Boiling Water. Mix the first four well together, then
5 ozs. Brewer's Yeast. dissolve in the water. Color with 20 to
Dissolve the caramel and sugar in the 30 grains of eosive pink according to
water, and when the temperature is re- depth of color desired.
duced add the yeast and
to 70 degrees F. To put up a powder use white granu-
at the end of 6 hours the essence in lated sugar instead of brown and mix
which the saccharine has been dissolved. all first four and the eosive pink thor-
The above are imperial measure. Pliar- oughly and put up in waxed paper pack-
macutical formulas. ets or tin boxes.
KRAMER'S BOOK OF TRADE SECRETS 27
in a cool place for two weeks, filter and and after the sheet is written lay on a
add through the filter enough water to thin sheet of ordinary copy paper and
make 32 ozs. apply pressure.
Remarks: This blue aniline powder
isput up by Kuttroff, Pickhardt & Com- Photo Paste
pany, New York City. It is necessary to 8 ozs. Fine Wheat Flour.
use this for good results, as ordinary
]
4 oz. Powdered Alum.
1 ozs. Glycerine.
' .,
funnel and in the strained turpentine* preferred, chicken meat, three or four
dissolve the borax which has been cut pounds, boil until done, preserving the
up small. flavor in the meat. Take off; chop aud
grind to a fine pulp. Take of genuine
Chewing Gum Mexican Chilli pods, six ounces, put in-
To make spruce gum: to hot water until soft, remove stems,
20 parts Spruce Gum. seeds and scrape the soft Chilli out of
20 parts Chicle. the skin. Add two ounces ground Ore-
CO parts Sugar powdered.
gano (Sweet Majorom); one ounce ground
Melt the gum separately, mix while
cloves; stir together and mix well with
hot and immediately add the sugar, a
the meat, making a paste. This is the
small portion at a time, kneading it
filling.
thoroughly on a hot slab.
Take one of the shucks and spread out
When completely incorporated remove
on a clean, smooth surface, cover all of
to a cold slab, previously dusted with
the big end of the shuck to about two-
powdered sugar, roll out at once into
thirds up (leaving one third of the small
sheets and cut into sticks.
end empty) with a layer of the "mass"
Any desired color or flavor may be
above mentioned. Put upon the mass
added to or incorporated with sugar.
nearly a tablespoonful of the prepared
Note: Fresh cream and powdered
filling. sidewise, like making a
Roll
guarana or kola are also largely used in
and turn down the empty end
cigarette,
the manufacture of chewing gum.
of the shuck to hold in the contents.
Lay the tamalas carefully into a steamer
Pepsin Chewing Gum and steam well for two hours. Serve
3% lbs Gum Chicle. hot.
1 lb. Parafin Wax. Note— Tamalas, after steaming may
2 ozs. Balsam Kola.
1 oz. Balsam Peru. be packed like sardines in small tins,
1 oz. powdered Pepsin. with directions to the consumer to heat
Dissolve the gum in as much water as the tin in water before opening to serve.
it will take up, melt the parafin and mix The proportions in recipe may of
all together. course be varied to suit taste.
Now take:
10 lbs. Sugar finely granulated. Chili-Con-Carni
4 lbs. Glucose.
3 pints Water. Take lean beef, cut into small pieces
Put the sugar and glucose with the like dice. Wash, add salt and stew.
water and boil them to crack degree and When done, skim off the fat, make a
KRAMER'S BOOK OP TRADE SECRETS 29
chili sauce of chili, oregano, etc., like in wind mill blow away the shells. Add
the tatnala recipe. Add this to the meat to the kernels, all the fine salt that will
and stew until the sauce is well stewed adhere, and then pass them through the
into the meat. necessary add a little
If mill, grinding to a very fine, smooth,
water while stewing but not much. It soft, oily, tough, delicious yellow butter,
is better rather thick. Serve hot. Pro- that will spread on crackers, bread etc.
portions of this recipe will be regulated You have pounds of nut butter that
five
by the chief cook. This may be packed contains more nutriment, than ten
for sale in tin cans. pounds of cow butter, which would coBt
you much more. Mills for this purposo
are sold by Kelso & Co., Importers, 209-
Imperialist Sauce
211, south Clinton St., Chicago, 111. and
7 gals. Tomato Catsup.
also A. W. Straub & Co., Philadelphia.
7 gals. Worcestershire sauce.
4 gals. Mixed Mustard.
2 gals. California Sherry. Ball Bluing
2 gals. Molasses (treacle).
% dr. Oil of Garlic. 4 ozs. Superfine Ultramarine.
Dissolved in Alcohol (S. V. R.) 8 ozs. 2 ozs. Ordinary Ultramarine.
Coloring to suit. 4 ozs.Sodium Carbonate.
This is a good article and will prove
9drams Glucose.
acceptable to the public. It may be
Mix and make into a stiff paste by the
aid of water, roll out into a thick sheet
christened Porto Rico, San Juan, Man-
nillino, Pillipinio, Omdurman, Kitch-
and cut into balls or cubes, dry at a
gentle heat.
ner's Superlative Sirdar, Tartar, or any
suitable name that may suggest itself.
Liquified Sulphur
The gallon used above is 128 ozs.
1 oz. Lime.
2 ozs. Sulphur.
Paragon Stick Blue 1 qt. Water.
8 lbs. Soluble Blue. Boil in enameled or porcelain lined
4 lbs. Powdered Borax. vessel, for thirty This prepara-
minutes.
4 lbs. Yellow Dextrine. tion will make
good selling specialty;
a
1 % lbs. Oxalic Acid.
is inexpensive and has merit. A few
2 lbs. Gum Senegal.
drops of the above in a tumblerful of
Dissolve the gum in sufficient hot
water to make the whole into a thick
water produces a sulphur water. One
or two ounces make a valuable addition
paste. Before mixing, run all the ingre-
to the bath, where the use of sulphur is
dients through a fine sieve.
indicated. For its other good qualities
see the patent medicine advertisements.
Cheap Stick Blue
4 lbs. Soluble Blue. Polishing Liquid
4 lbs. Common Salt.
For Polishing Metals
4 lbs. Yellow Dextrine.
4 lbs. Borax. 3 ozs. Tripoli, in fine powder.
2 lbs. Gum Senegal. 1 Dram Tartaric Acid.
1% lb. Oxoalic Acid. 14 fl. ozs. Gasoline.
Water q. s. (quantity sufficient.)
5 Drops Oil of Mirbane.
Mix same as above.
Sift the powders to remove the grit.
Mix with the gasoline and Oil of Mir-
Peanut Butter
bane.
Take 8 pounds of peanuts
roasted Directions: Shake well and apply
grind in mill to break up the shells and with woolen or cotton rag, rub briskly
to rub off the red skins, it will separate until the dirt is removed, then polish
the kernels into halves; then with the with a dry chaimois.
30 KRAMER'S BOOK OF TRADE SECRETS
Hi nee Meat gum remainder of the water and
in the
( Alcohol Wine)
(sp'ts. of 2 ozs.
( Acid
Salicylic 15 grs. Epicurian Sauce
Tartaric Acid oz. % 2 ozs. Indian Soy Walnut Catsup.
Beef to be run through an Enterprise 8 ozs. Walnut Catsup.
S ozs. Mushroom Catsup.
Meat Cutter or chopped fine. Raisins .
8 ozs. Solution of Citric Acid. them off short, they are done, or they
or may be boiled in a steam pan by cover-
8 ozs. Solution of Phosphate.
ing them with water, the steam turned
6 ozs. Caramel.
Simple syrup to make 128 ozs. on, and allow to cook for nearly two and
a half hours; when ready, take them out
and strain through a wicker sieve.
Root Beer Essence To prepare the jmlp, put anv quantity
1 oz. Oil of Sassafras. into a steam pan, cover them with water,
% oz. Oil of Wintergreen. turn on the steam and stir with a long
% oz. Oil of Anise. flat stick until reduced to a mass of
% oz. Oil of Cloves. pulp, now take them out and rub them
3% oz. Oil of Alocohoi. through a cone sieve, just large enough
4 oz. of Water. to keep back the pips, or put them
6 ozs. Caramel. through a pulping machine with copper
If bitterness is needed, add tincture of sieve, eight holes to the inch. Dummies
)uassia, 1 oz. are treated, of course, same as pulp.
Marmalade
(From Skuse's Art of Confectionery)
Sup. Orange Harmalade
separate the pulp from the rind, pack Take the whole flowers pound them in
the rind cup shape into boxes of the an iroji mortar or grind them to a coarse
machine, and cut them into slices. When powder, moisten them with a mixture of
cold, sort them over; take out those 2 ozs. Tincture of Cassie.
imperfectly cut and put them through oz. Spirit of Viozone.
1
._.
the machine again; if well packed in the 10 grs. Aniline Blue Soluble in Spirit.
machine box in the first instance, there The cassie and orange flowers and
will be but few that require recutting. tincture of cassie may be purchased of
Now take the slices, fill the steam tub, Fritzschie Bros. 37 Barclay St., New
turn on the steam and let them cook York.
until tender; try them between the The Viozone is a synthetic violet pre-
fingers and thumb; when you can nip paration andmay be obtained of W. P.
32 KRAMER'S BOOK OE TRADE SECRETS
Ungerer, 18 Cedar St., New York, or The prepared "Tolu" mentioned in the
Ionone may be used instead of Viozone formula is made as follows:
but it is more expensive. Ionone is for
sale by L. W. Keisen & Co., 52 Dearborn Prepared Balsam of Tolu
St. Chicago. Spirits of Viozone is made
1 lb. Genuine Balsam of Tolu.
by adding one ounce of their respective 4 lbs. White Resin (crushed).
preparations to 19 ounces straight color- 6 ozs. Mutton Suet.
ing spirits— alcohol 188 proof. Melt the Resin and Tolu together in a
saucepan at a gentle heat, stirring well.
When melted add the suet. Take from
Tea Tasting
the fire and stir till cool. Of course in
The following hints on tasting have making up chewing gum you can substi-
been abridged from the "Tea Planters' tute any other flavoring for the Winter-
Vode Mecum" and "Rutherford's Note green.
Book." In tasting tea the tea-maker
should look to the four following char- Grease Remover
acteristics: (1) Its nose or smell; (2nd) 1 pint Benzine.
Its liquor; (3rd) Its infusion; (4th) Its 2 ozs. Pure Alcohol.
leaf. 2 ozs. Sulphuric Ether.
1st. Its whether strong, rich
nose, \% drams Essence of Lemon.
scent, minty, nutty, musty, burnt, high This is a great seller and the profits
fired, or brisk, judged by smell. are large. A one ounce bottle of this
2nd. Its liquor, whether strong, rasp- sells for ten cents. The direction is to
ing,pungent, brisk, flavory, full, thick, sponge over the grease marks with a
nutty, dark, or wanting in strength, dull, piece of clean flannel wet with the
insipid, thin, burnt, over-fired, soft; remover.
judged by taste.
Findings for a Cult of Sherry Wine Cut up the soap small and dissolve in
Put t.vo o duces of isinglass into a jar 14 ounces of the water by heat. Dis-
with one quart uf sherry, near the fire: solve the spermaceti in the oil by aid of
when soft beat and whisk up to a froth heat and when dissolved mix in the gly-
wiili the white of six eggs; thoroughly cerine and the carb. of potash dissolved
mix the whole with a gallon of the wine, in the other two ounces of water. Trans-
and return it to the cask; rouse the fer to a warm mortar or bowl and thor-
who's well up. This will answer well for oughly mix in the soap solution. Per-
mitd :ria, etc. fume with a few drops of oil of lavender
or citronella. Put up in pots for sale.
R ach i»jwd3r
211^ Pnwd. red Sorax. flaking Labels Stick to Tin
% 11). Powdered S igar.
No matter what paste or mucilage is
J4 ">. Po\ , oa.
used you can make it stick by adding 30
Mix and put up in tin cans, directing
drops of solution of chloride of antimony
it to bo sprinkled wherever the roaches
to every 8 ounces of paste or mucilage
are plentiful.
and mixing well.
2 L
ozs. Gelatine.
.j
Sand Balls
10 ozs. Hone} r
.
cast, or with black specks in it, the flour believing the powders contain no alcohol.
is not good. 2nd. Examine its ad- — Oil of
Alcohol
Lemon 1 oz.
1 oz.
—
hesiveness wet and knead a little of it
Powdered Sugar 2 lbs.
between the fingers; if it works dry and and
Put the oil and alcohol in a bottle,
elastic, it is good; works soft and
if it
shake thoroughly; place the sugar in a
sticky it is poor. Flour made from spring
dish, and add the liquid slowly and stir
wheat is likely to be sticky. 3rd— Throw constantly. When thoroughly mixed,
a little lump of dry flour against a dry
set away to dry. When thoroughly dry
smooth, perpendicular surface; if it ad-
it should be pulverized aeain, and packed
heres in a lump, the flour has life in it,
in air tight boxes or cans holding 2 ozs.
if it falls like powder it is bad. 4th.
This is a good seller. Proceed the same
Squeeze some of the flour in your hand;
with oil of Orange, Cloves, Cinnamon or
if it retains the shape given by the
other oils or extracts.
pressure, that too, is a good sign. Flour
Directions for using Pou'ders Use —
that will stand all of these tests is safe
from one-fourth to one-half teaspoonful
to buy.
to the quart of mixture, varying more or
Flour, Self Rising: The following
Can be used in
less to suit the taste.
•are the composition of several of these
dry state or dissolved in water. Retail
powders in extensive use: (1) — Bicarbo- price ten cent an ounce, or three ounces
nate Soda, 23 ozs; burnt alum, 19 ozs;
for twenty-five cents.
starch 57 ozs. (2)— Bicarbonate of soda,
2434 ozs sesqui carbonate soda, 2 1 ^ ozs.;
!
soda water, in the proportion of half Mix and put up in two-ounce botles to
teaspoonful to an ordinary glass. If sell at 10 cents.
desired, same may be added to the extract
in suitable quantity to modify the taste. Washing Blue
For the fountain, eight or ten fluid
This makes a fine washing blue and
ounces may be added, together one gal-
one on which there is a good profit. Dry
lon syrup, to nine gallons of water, and Prussian blue powdered, 1 lb; enough
the whole carbonated. hot water to form a paste; potassium
ferrocyanide, 1% ozs. Mix and allow to
Bay Rum dry. Powder and put up a half ounce in
carbonate, % troy oz ;
jamaciarum, lqt.;
alcohol, 3 pints. Triturate the otto with
the magnesium carbonate, gradually Cold Cream to Remove Wrinkles
adding the other ingredients previously 8 ozs. Lanolin.
mixed and filtered. 2 ozs. Vaseline.
2 ozs. Rose Water.
3 grs. Vanilin.
Liquid Laundry Blue 2 drops Oil Rose.
Mix without heating lanolin. Of the
2 gallons Water.
Indigo Carmine. constituents in the above is a true skin
\y2 lbs.
% lb. Gum Arabic. food. Wrinkles are caused by absorp-
Dissolve and strain through muslin. tion of the adipose tissue. Lanolin gives
KRAMER'S BOOK OP TRADE SECRETS. 37
stockings. Easy to make and big profit canth in 12 ounces of water, and let
in it.
stand, with occasional shaking for two or
three days; then add 3 drams glycerine
Freckle Lotion and 40 grains menthol dissolved in %
Carbonate of Potash 1 dram ounce alcohol. Color pink with tincture
Spirits of Camphor 1 oz. of cudbear.
Tincture of Benzoin 1 oz.
Essence of Musk 10 drops Beverages
Water 7 ozs.
Eau de Colonge to 30 ozs. The following formulas are taken
Dissolve the potash in the water and from Griffith's Non-Seret Formulas.
add to the other ingredients previously The book is valuable and I would advise
mixed. Stand several days and filter. you to read it.
Infuse the ginger in the boiling water, Let ferment; in twenty four hours it
add the sugar and cream of tartar; when is ready for bottling.
mixture is nearly cool two or three table- strain and bottle it. In a week or more
spoonsful of yeast are to be added. The it will be ready for use.
KRAMER'S BOOK OP TRADE SECRETS. 39
can be drawn off and bottled. Mix well and when lukewarm add 1
Root Beer
Pour boiling water on Root Beer Extract
Sassafras 2*^ ozs.
Wild Cherry bark 1
l ^ ozs. Tincture of Ginger 12 ozs-
Allspice 2% ozs. Extract of Vanilla 12 ozs.
'
Wintergreen 21 ., ozs. Oil of Sassafras 1 ozs.
Hops '., oz, Oil of Wintergreen 2 ozs.
Coriander seed oz.
) .,
Oil of Anise 1 oz.
Mollases 2 gals. Oil of Orange \i oz.
Oil of Cloves \i oz.
Let the mixture stand 1 day. Strain
and add
Alcohol y% gal.
Simple Syrup 3% gals-
Yeast 1 pt. Tincture of Soap Bark 4 ozs.
This beer may be bottled the follow- Salicylic Acid 1 dr.
Caramel 1)4 gals.
ing day.
Water q. s. make up to 6 gallons.
to
Dissolve and the salicylic acid in
tlie oils
Spruce Beer
in the alcohol; mix the syrup, water and
Hops 2 ozs.
caramel and add the other ingredients.
Chip Sassafras 2 ozs.
Water 10 gals.
Boil }4 hour, strain, add
Acid Solution of Phosphates
Brown Sugar 7 lbs.
Essence of Spruce 1 oz. Potassium Phosphate 1 part
Essence of Vanilla % oz. Magnesium Phosphate 2 parts
Ground pimento 1
.
z
oz. Sodium Phosphate 1 part
Calcium Phosphate 3 parts
Put in a cask and cool, add
Ortho Phosphoric Acid. ....... .48 parts
Yeast 1 1
o pts. Water sufficient to make 768 parts
Let it stand 21 hours. Fine. Draw it Acid fruit syrup contains 8 ounces of
it off and bottle. this solution to the finished gallon, the
latter consisting of 6% to 7 pints (usually
Crabapple
Carnation Pink
Oil of Terpineol 1 oz.
Cologne Spirits 4 pts. Oil of Bois de Rose 1 oz.
Oil of Terpineol 3 ozs. Hyacinth with Jonquil % oz.
Vanillin 2 drs.
Oil of Cloves 1 dr.
Vanillin ys oz.
Coumarin l
H oz.
Oeillet 1 oz. Glycerine 6 ozs.
Glycerine 8 ozs. Spirits to make : 1 gal.
Spirits to make 1 gal.
Color, Olive.
Cjlor, Golden.
Jockey Club
Oriental Bouquet Tincture ofJasmine 10 ozs.
Tuberose 2 pts. Tincture of Orange 12 ozs.
Oil of Rose Geranium drs.
.'!
Tincture of Rose 12 ozs.
Oil of Sandalwood 3 drs. Tincture of ( Jassie 6 ozs.
Oil of Bergamot 2 drs. Coumarin •
,dr.
Oil of Cassie 2 drs. Tincture of Civette I ozs.
Cou marin 1 dr. Tincture of Vanilla 1 oz.
42 KRAMER'S BOOK OE TRADE SECRETS
Glycerine 8 ozs.
Hyacinth with Jonquil 1 oz.
Colonge Spirits to make. 1 gal.
Glycerine 8 oz.
Spirits to make 1 gal. Color, Reddish Brown.
Color, Light. Syntols or Concentrated Perfumes
One pint of syntol to 7 pints of colonge
Rose Geranium spirits.
Persian Pink
Jasmine Extract
(Coned, i to 7)
Tincture of Jasmine 2 pts.
Oil of Bergamot 3 drs.
Tincture of Orange 12 ozs.
Oil of Lemon 4 drs.
Tincture of Cassie 4 ozs.
Spirits 4 pts.
Oil of Lavender 1% drs.
Oil of Rose Geranium 1 dr.
Vanillin 1 dr.
Oil of Cloves 45 drops
Glycerine 8 ozs.
Oil of Cinnamon \}i drs.
Coumarin 1 dr.
Tincture of Musk 2 ozs.
Spirits to make 1 gal.
Spirit to make 1 pt.
Olive of Vanilla
Orange Blossom
(Coned.)
Tincture of Orange 2 pts.
Vanillin l)i drs.
Spirits pts.
Oil of Sweet Orange
t
1 dr.
Coumarin % dr.
Colonge Spirits 8 oz.
Oil of Neroli 2 drs.
Coumarin 2 drs.
Glycerine 6 ozs. Lilac
Spirits to make 1 gal. (I'oncd. I to 7)
Crabappie
flay Lily Tuberose 32 ozs.
(Coned, i to 7) Violet xx 16 ozs.
Lily Coned 1 oz. Oil of Mugnet % dr.
Colonge Spirits .... 15 ozs. Hyacinth Geraniol 1% ozs.
Tincture of Musk 4 ozs.
Heliotrope
(Coned, i to 7) Violet x x
Heliotrope 1 oz. Vizone 1 oz.
Coumarin 2 drs. Rose from Concretes 24 ozs.
Oil of Bergamot 1 dr. Cassia from Concretes 24 ozs.
Oil of Sandalwood 1 dr. Coumarin 2 drs.
Oil of Hyacinth, Geraniol 2 drs. Vanillin 1 dr.
Oil of Bitter Almond 5 drops Tincture of Civette 4 ozs.
Oil of Cloves 10 drops Colonge Spirits to make 1 gal.
Colonge Spirits to make 16 ozs. Green Color q. s.
Violet
(Coned, i to 7)
Violet xxx
Violet, Coned 1 oz. Is made same as the XX Violet only
Tincture of Cassia 8 ozs. you should double the Viozone, Cassia,
Tincture of Rose 5 ozs. Coumarin, Rose and Vanillin to Cologne
Tincture of Civette 2 ozs.
Spirits, one gallon.
Oil of Sandalwood 10 drops
Vanillin (De Laires) J^dr, Viozone is sold by Ungerer & Co., 18
Coumarin % dr. Cedar St., New York City.
Hyacinth Geraniol is sold by Fritzsche
Rose Geranium Bros., 37 Barclay St., New York City.
( Coned, i to 7)
colonge spirits to more than one hundred The Heliotropal, Oeillet, Oil Lilac may
Shake well and you have a gallon of fine be bought from Ungerer & Co., 18 Cedar
washings or tincture. To make tincture St., New York City.
44 KRAMER'S BOOK OP TRADE SECRETS
( Glycerine 11 ozs.
( Water 3 ozs.
Embalming Fluid q. s. to make a thick paste.
The following is a formula of a coffee Crush the shellac and sanderac small
cereal which is put out by a large man- and dissolve in the alcohol, add other in-
ufacturing concern: gredients and shake well. The direc-
You may give it any fancy name you tions are to apply the enamel with a soft
desire. camel's hair brush. This put up in 3
Take: ounce bottles to sell for 25 cents, and
3^2 quarts of bran. will show a good profit and sell well.
/
\ x 2 quarts of corn meal.
1 pint New Orleans molasses.
1 cup of hot water.
Aerated Lemon
Mix thoroughly and brown as dark as
coffee.
Without a bottling machine, mix 1%
drams oil of lemon with 1 pound of pow-
Bug Annihilator dered sugar. Put in each half pint
Gasoline 1 pt. bottle 34 ounce of this lemon sugar
Napthaline 1 oz.
with )4. dram of washing soda. Fill up
Dissolve. Color with aniline red soluble with water, find a cork to fit, and slip in
Alkanet root. Be careful and
in oil or quickly 1 dram of Crystal Tartaric Acid
keep away from the fire. and cork very quickly before the acid
has time to dissolve. Tie or wire the
Blue Black Ink corks down and lay the bottles on their
Gallic Acid 2 ozs. sides. After standing an hour they will
Sulphate of Iron B 1 ^ ozs. open as briskly as champagne.
Aniline Blue 1 drm.
Water 10 pts.
Dissolve the acid in 5 pints of the Black Satin for Leather
water by gentle heat. Dissolve the iron
in a quart of the water and add it to the
Extract of Logwood 3 ozs.
Ivory Black \ oz.
acid solution, stirring well. Lastly add Glycerine J^ oz.
the aniline dissolved in the remaining 3 Bichromate of Potash 12 grains
pints of hot water and mix all together. Copperas 12 grains
This makes a high class and yet cheap Water % gallon
ink that is good enough for the best class Boil all together. As well as being
of trade. efficient this isalso cheap and can be
put up in 3 ounce bottles to retail for
Silver and Glass Cleaner 15c and show a good profit. It is largely
Precipitated Chalk 6 ozs. used for turning tan shoes black. Direc-
Wood Alcohol 8 ozs. tions are to apply with a sponge or soft
Amonia Water 3 pts. brush, giving a second coat if necessary.
Mix together and shake well.
Directions: Shake the bottle and
moisten a clean woolen cloth with the
liquid. Apply to the silver or glass to be
BAKING POWDERS
cleaned and finish off with a dry chamois
or woolen cloth. This is usually put up There are several kinds of Baking
in wide 4 ounce bottles and retails for Powder on the market and it is only a
25 cents. question of what price you care to make
it. I will give you a number of formulas
Buggy Top Enamel so you may take your choice.
Orange Shellac 3 ozs.
Castor Oil 1 dr.
Venice Turpentine 1 dr. No. 1
Gum Sanderac 1 dr.
Nigrosine 50 grs. Equal in purity and strength to any
Wood Alcohol 1 pt. Baking Powder on the market:
46 KRAMER'S BOOK OF TRADE SECRETS
Farmula No. 3 —
but is more expensive besides the Rum-
ford people claim this is their process
This is a very fine cheap baking pow-
the other does very well.
der. Costs about 7c per pound:
Pure Grape Cream of Tartar % lb. II6I4 lbs. B. C. Soda.
Cream of Tartar Substitute 1 lb. 136)1 lbs. Starch (filler).
Soda Bicorbonate 1% lbs. 1 lb. Egg Albumen.
Acid Phosphate of Lime lib.
will make a powder very strong
This
Corn Starch 2% lbs.
Use two teaspoonfuls to one quart of you might add starch enough to make
flour.
500 lbs. and then have a good powder
equal to — - make.
Formula No. 4 The Rumford people are making a
Formula No. 5
Egg Powder
A
cheap baking powder without alum.
Egg albumen, that is the whites of
Acid Sulphate of Potash 6 ozs.
8 ozs. eggs, imported in large quantities
is
Soda Bicarbonate
Corn Starch 16 ozs. mostly from Russia and powdered in
Mix well. this country- It is a regular article of
KRAMER'S BOOK OF TRADE SECRETS 47
fluctuates.
Starch 25. IS
turers name. An analysis of article No.
1 contained; 100.00
Phosphate 7 73
.
by the manufacturer at over $1.00 per side of the baking powder trust.
dozen difference in the price. Some Albumen is a commercial product and
states have no food law and it would not may be obtained from any of the supply
be necessary to pay any attention to the dealers.
label, but in those states where the food
law is in effect, you may be compelled to
Sample No. 6:
50 lbs. Granular Acid Phosphate Lime. ed sugar, set aside and cool, skim and
25 lbs. Granular Bi-Carbonate Soda. bottle.
25 lbs. Corn Starch. If desirable, a small amount of artifi-
This will cost $5.25 per 100 pounds. cial flavor may be added, but the pure
50 KRAMER'S BOOK OP TRADE SECRETS
the gallon.
Color with caramel.
Coffee Formulas
Florida Orange For Mixing.
Simple syrup 1 gal. The following coffees are used in the
Extract Orange 2 l 4 ozs.
production of the blends which are here-
Fruit acid % oz.
Gum Foam 1 oz. after described: Good Rio, Good Santos,
Color slightly with curcuma. Golden Santos, Choice Mocha Seed
Santos, Good Maracaibo, Choice Pea-
Ginger Ale berry, Extra Peaberry, Caracas, Genuine
Simple syrup 1 gal. Arabian Mocha, Genuine Old Govern-
Ginger Ale extract 6 ozs. ment Java. Mix each lot thoroughly.
KRAMER'S BOOK OP TRADE SECRETS 51
If you do your own roasting, it will be per cent. Costs retail dealer about 21c
best to mix before roasting. and sells for 40 to 45c.
No. 1. — Good Rio, 50 per cent; Good No. 13.— Choice Mocha Seed Santos,
Santos, 50 per cent. It will cost the 20 per cent; Mocha, 20 per cent; O. G.
retailer about lie and sells readily for Java, 60 per cent. Cost retailer about
20c. It makes a strong yet fine coffee. 22c and sells for 40 to 45c.
No. 2.— Choice Mocha Seed Santos, No. 14.— Mocha, 33% per cent; O. G.
33% per cent; Good Maracaibo, 66% per Java, 66 a :j
per cent. Cost retailer about
cent. This costs the retail dealer about 24c and sells for 45c. The only genuine
ri'oC and sells for 25c. Mocha and Java, and a fine one.
—
No. 3. Golden Santos, 50 per cent; No. 15. — Good African Java, 50 per
Choice Mocho Seed Santos, 50 per cent. cent; Choice Santos, 50 per cent. Cost
This will cost retail dealer about 13c retailer about 12c and sells readily for 25c.
and sells for 26c.
No. 16. — Fancy African Java, 50 per
No. —
Good Rio, 33% per cent; Choice
4. cent; Choice Peaberry, 50 per cent. Cost
Santos, 33% per cent and Choice Pea- retailer about 15c and sells for 30 to 35c.
roasted, cool and grind in a coffee mill Mix thoroughly and pack in tin tubes
with 34 pound of cassia buds. Mix 1 about twenty inches long and two inches
pound of ground chicory with the ground in diameter. The tubes should be closed
cereal coffee and it is ready for use in at one end and be provided with a screw
place of the ordinary coffee. cap on the other. To extinguish a fire,
remove the cap and scatter the contents
Tea Fortifier and Improver of the tube on the flame. When the
Baking Soda / lb
x
2 -
powder comes in contact with the fire it
Powdered Borax % oz - generates a gas which smothers the
Otto of Roses 5 drops flame. The extinguisher retails for 83.00
Mix thoroughly. Use as much of the but can be made for a few cents. The
powder as will lay on a dime to a teapot usual wholesale price is 812.00 per dozen.
holding six cups of tea. Wrap in waxed
paper for sale. This will make a poor Vinegar
tea good. To produce a vinegar at about 3 cents
per gallon, 40 to 45 grains and that which
Coffeeline
will keep pickles, write to Messrs. Kelso
Coffeline, or "coffee essence" is made
& Co., Chicago, 111., and request them to
as follows:
send you a sample of their "Vinegar
Best Ground Coffee 6 lbs.
3 lbs. Essence" and instructions for making
Best Ground Chicory
the vinegar and you will be able to turn
Boil gently in a covered sauce pan
out vinegar in any quantity.
with 3 gallons of water, and when cold
strain and press thoroughly, and add
enough water to make 3 gallons of the Egg Preserving
extract. To this add: 1 qt. Waterglass.
10 qts. Water.
Pure Alcohol % pt. Waterglass is a thick syrup and costs
Pure Glycerine 24 fl. ozs.
And enough simple syrup to make 6 at wholesale about 1% cents per pound
gallons. Mix thoroughly and put up in in carboy lots. The retail price varies,
bottles holding one pint. sometimes as high as 10c per pound is
Directions for use: Use 1 tablespoon- charged. If the waterglass powder is
fultoacupof boiling water, little hot used, then less amount is required. Pure
milk or cream may be added if desised. water only should be used and it should
Simple syrup is made by dissolving 40 be boiled and allowed to cool before using
pounds of lump sugar in 2 gallons of it. They should be packed in clean bar-
water by as gentle a heat as possible, rels and stored where it is cool. If placed
then strain. Chicory neutralizes the where it is too warm, silicate deposits on
bad effects of coffee, improves the flavor, the shell and the eggs do not keep well.
imparts to it wholesome and beneficial Do not wash the eggs before packing.
qualities, and renders it perfectly harm- One gallon of the solution is sufficient
less to old and young. for 50dozen of eggs if they are properly
packed, so you see this is a very cheap
Fire Extinguisher Powder method.
A superior extinguisher powder is
fire
Window Steam Preventer
made as follows and there is plenty of
money in it.
Green Castile Soap, cut small % oz -
LofC.
56 KRAMER'S BOOK OF TRADE SECRETS
Clycerine Cream Apply the mordant first; as soon as it
the extract department. Pure Prune the west for $5.00, and those who have
Juice of this quality sells at $2.50 to $3.00 tried the remedy pronounce it to be all
per gallon in barrel lots; you can pro- O.K.
duce the same quality for 50 to 60 cents For skunks, coyotes and such, take a
per gallon and know it to be absolutely piece of brimstone the size of a walnut,
pure. Prune Juice will improve the split adry stick and press the brimstone
quality of your vanilla extract and will into the stick. Place the stick and brim-
answer the purpose of tincture of vanil- stone in turpentine, use a small pail for
la, which sold for $7.00 to $8.00 per gal- the turpentine. Light the stick with a
lon. It will give a fine fruity flavor (bakers match and drop it into the den while
and manufacturers of cookies take no- blazing. After about three minutes,
tice,) which cannot be equalled in impart- close up the hole with sod, and it is good-
ing fine fruity flavor to cakes and cookies. bye to vermin; but be careful and not
You can make the juice this way: Take choke the fire by pressing the sod too
2 lbs. Black Turkish (or Santa Clara, tight in the hole.
California) prunes and stone them, (or
use them without stoning, or you can Grape Juice
stone them after they have been soaked A large amount of Grape Juice now on
in the liquor; before washing them in wa- the market contains nothing more, ac-
ter and throwing them away) put on them cording to a chemical analysis recently
1 quart of alcohol and 3 quarts of water, made, than sweet cider colored with a
letstand 10 days or longer. Don't boil. coal tar dye. Any of the supply houses
Don't crush, but strain off the liquor, furnish the coloring dye. Flavor and
then wash prunes with water, so as not preserve with an antiseptic.
to throw away any alcohol. Filter pro-
duct if necessary. This will answer about Orange Cider
the same purpose as tincture of vanilla, The following formula for orange cider
when used in connection with vanillin, belongs in another part of the book.
coumarin, etc. You may use any amount Some manufacturers use it, but you will
KRAMER'S BOOK OF TRADE SECRETS 59
This quantity of boric acid may cause then pour off all the water not absorbed.
fermentation, and if it does it will have Next you may heat 20 ozs. of glycerine,
to be increased a trifle. If, however, and while hot add the gelatine, which
boric acid is used in too large quantities has been soaked, and stir until it has
it may prove injurious. been dissolved. Add 60 drops oil of
cloves and stir thoroughly. Get some
First=Class Carbolic Salve tin trays, the size you desire and A± inch
White Beeswax 2!.< ozs. deep, and pour in and when it is set it
,
Turpentine Salve
French Reviver
Take equal parts of sweet oil, white
If you want something good for pol-
beeswax and turpentine and prepare
ishing pianos, show cases, etc., in fact
same as above for Carbolic salve. This
anything where a high polish is desired,
is very fine for burns, etc.
try the following:
Benzine 8 ozs.
orange flavor use % oz - oil of orange; for
Best Alcohol 1 oz. raspberry, use 1 oz. of essence of rasp-
Essence of Lemon ;l t dr. berry; for strawberry, use 1 oz. essence
It usually sells for 10c per ounce. Take of strawberry; for wild cherry use % oz.
a clean piece of flannel and wet with re- of essence of wild cherry. Of course it
mover and sponge over the goods. will be necessary to use artificial colors
60 KRAMER'S BOOK OP TRADE SECRETS
for these, which may be had from any of absorb enough in a liniment to do harm
the supply dealers. in the constant use of same.
Custard Powder
Chicago Furniture Polish
The writer doesn't know whether this
The following formula will make this
is good seller or not, though he
a very
furniture polish and will give good
occasionally runs across lady agents sell-
satisfaction:
ing it. It ought to sell in the winter
time when eggs are high. You may try
Raw Oil, say y gallon
2
Butter Antimony % pint
this: Powdered arrow root, 2 y lb.; corn Alcohol Shellac Varnish 1 pint
flour, % lb.; powdered sugar, 4 ozs.; Turpentine to make one gallon.
powdered tumeric, y± oz.; oil of bitter
Directions: Apply with a rag and
almonds, 15 drops; oil of nutmeg, say 13
rub till dry and glossy.
drops.
Directions are to mix all the powders
well by sieving and then add the oils and Pile Ointment— good one
mix again. % ounce of this boiled with Tannic Acid 20 grains
a pint of milk will make a delicious Ext. Strommonium 12 grains
custard or pudding. Bismuth Subnitrate 60 grains
Lanolin % oz.
Petrolatum /z oz.
l
etc.:
always pass through the sieve at least
three or four times so as to get evenly
Oil of Mustard ^ oz.
Gum Camphor i^ oz. mixed through and through. Without
Oil Eucalyptus 1 oz. the ground rice being in, the preparation
Alcohol, best pint
1 would likelypack during wet and damp
Direction*: Apply to the parts affected. weather. This powder is sold mostly in
Instead of using grain alcohol, a good long tin tubes, nicely painted or labeled,
many formuals call for wood alcohol. Do and are about fifteen inches long and
not think any liniment should contain one and one-half or two inches in diame-
wood alcohol except when used for ter. So the powder may be thrown out
stock, as wood alcohol is a deadly poison evenly you should fix pieces of wire
and has been proven that the system will across to form a net work. The tube
KRAMER'S BOOK OF TRADE SECRETS &1
EGG ALBUMEN
We import largely Russian, German, Austrian and
Chinese Egg Albumen, and are always in position to
make low quotations for prime goods.
EGG YELLOW
The Egg Yellow that we handle is the reddish
shade, not the green shade, and is made especially for
us in Switzerland. We also have the other colors
you require.
We do not handle a general line of supplies, our
specialties are:
Vanillin, Egg Albumen, Egg Yellow and other
colors, Coumarin, Lemon Oil
SURGICAL DRESSING
Nothing should ever be placed on any wound on
else man or beast, Its use will
readily show why.
r\\1Y» C^ffV*** We wil1 snip a trial gallon to any doctor or druggist, per
express at $3.00 with 60 days for trial and judgment, and
then receipt the bill, if the remedy does not please. Or. for $2.00 cash with order, if de-
sired, which is the lowest price made in 5 and 10 gallon lots.
Zymotoid has been in large use by physicians for over 15 years. Full literature on
req nest, address
A 20th Century
Discovery
Clean Vinegar Made from Grapes.
Finest Flavored Vinegar Made
All such defects are remedied by the Practical Druggist Course. With
a minimum compass it gives absolutely everything that is essential for the
retail pharmacist to know and what he must know if he wants to reach his
object: that of Passing the Board and becoming a licensed, independent,
and competent pharmacist.
While passing the board of pharmacy examination should not be
the final goal of the best and most successful pharmacist, that is neverthe-
less the first thing he must accomplish if he does not want to remain an
underpaid, overworked drudge— or a junior clerk. Nothing will help you
so much to gain independence, knowledge, and a license, as a course in the
Practical Druggist Institute. Sample lectures free.
v.. _ ..—. . .J
Principles oiifie Mail-Order Business
By Arthur I£. Sweet
The most complete, comprehensive and practical volume on the mail order
business ever published. Contains over 100 pages of solid reading matter, illus-
trated with many cuts.
Third Edition. Revised and Enlarged
If you intend
to start in the mail-order business, or are in the mail-order busi-
ness at the present time and feel the need of further advice, information and
help, do not fail to send for a copy of this book. Below will be found a very brief
Synopsis o/" the Principal Chapters:
Chapter Largely introductory. Shows the
I. practical experience. Where to buy at lowest
great possibilities of the mail-order business. prices. How to get replies at the lowest possi-
How manufacturers can market their goods by ble figure. Delinquent creditors. How to Keep
this method, either by selling to retailers, the percentages of losses down. Examples of
smaller mail-order dealers, or direct to the dunning letters. Do not go into the trust
public. scheme business without reading this chapter.
Chapter II. The standpoint of the small Chapter X' II. Advertising-mediums. Im-
dealer. How to begin the business as a side- portance of buying the right class of circula-
line, acquiring the necessary experience to go in tion. Value of the different monthlies. How to
deeper. Ready-print circulars and catalogs. place your ad in papers that will pull.
How to keep records by the card index system. Chapter XIV. Typographical details. How
How to follow up inquiries, etc. space is measured. Display ads. Reading mat-
Chapter in. The catalog business. How ter ads. A flat rate. Classified ads. Position.
the profit is made. The evolution of a mail- How to send copy. etc.
order customer. How a customer is secured. Chnpter XV.' Postal pointers. What you
The kind of ads that pull. Amount of money to ought to do. Postal regulations and infractions.
spend in advertising. How to place it advan- Chapter XVI. The future growth of the
tageously, etc. mail-order business. This class of trade con-
Chapter IV. The follow-up system. Ex- stantly increasing. The impetus given the mail
amples of follow-up letters that bring a large trade by the extension of the Rural Free Deliv-
percentage of orders. ery. The cumulative results of circular mailing.
Chapter V. The class of goods for the man How to strengthen a good first impression so
with limited capital. How to grow from cheap that an order follows. This chapter shows the
goods into a more pretentious class of articles. way to "key" your ads effectively.
Examples. Chapter XVII. "Miscellaneous Schemes."
Chapter VI. goods through agents.
Selline- Matrimonial bureaus and their operation. The
The right method. Price and profit. Examples right class of advertising literature. Courses in
of good ads and letters. Hypnotism, and the immense profit realized.
Chapter VU. "Hints by the Way." Prac- Palmistry. Astrology and Physical Culture are
tical experience of a concern that has succeeded also given attention. How to start a successful
when' others failed. Three follow-up letters book or subscription business by the mail-order
that will prove excellent models for many mail- method. The books that sell. Valuable point-
order dealers. ers on guessing-contests and puzzle oilers.
Chapter VIII. The mail-order medicine Chaper XVIII. Gives exhaustive consider-
business Inquiries, and how to turn them into ation to the question of Financial Advertising.
orders. The value of testimonials, and how to How to get mail orders for investment securi-
get them. The price and the profit. The value ties and speculative ventures on margin. Liter-
of a new idea. etc. Examples of good ads and ature and methods. The best mediums to use.
letters. Brokers' advertising. The discretionary pool.
Chapter IX. Selling medicines through Get-rich-quick schemes. Real estate advertis-
agents. How to get agents and how to keep ing. Building and loan societies. Selling min-
them. The literature. Selling on consignment ing stocks. Follow-up letters, etc. Three model
and making collections. Three strong letters to letters showing the right sort of arguments to
agents. This is a long chapter— the .subject is use.
fully covered. Chapter XIX. This chapter gives a plan for
Chapter X. Giving satisfaction. Prompt- working up a very profitable business. Small
ness in filling orders. Slack methods and where capital is required. Where to get goods that
they lead. The keystone of a successful mail will sell. A number of valuable points for every
business. beginner in the mail-order business.
Chapter XI. Legitimate schemes. How to Chapter XX. Contains a number of letters
make a big profit and still give satisfaction. of mail-order firms (names omitted) who were
Samples of scheme circulars and follow-up let- not succeeding as well as they should, or who
ters. Air exampleof a good scheme is given. had made absolute failures of the business. The
Chapter XII- The trust or consignment reason for the lack of success.
scheme is gone into fully. The author has had The Appendix contains the namesof manu-
wide experience in this class of business and facturers and jobbers who supply mail-order
speaks with full knowledge. The best class of men with goods, supplies and circulars needed
articles and premiums are shown in the light of in their business. Full addresses are given.
This book is a mine to all mail-order men and other business men who wish
toextend their business. It will give you the requisite knowledge to enter the
business intelligently, and with prospects of success. Send for a copy of this
great book today, which will cost you but $1.00 postpaid. All purchasers receive
a year's subscription to Advertising free.
ARTHUR E. SWETT, Royal Insurance Bid., CHICAGO
^ WWWWWW MV^ WWWWWW^WWVWVW^^^WW^^
DO IT NOW!
My Dear Friend. —
If you are interested in various phases of advanced thought, rational
hygiene and practical phychology, I will be pleased to send you a sam-
ple copy of Suggestion for your consideration.
Suggestion is a journal of the New Psychology for health, happiness,
and success; it teaches how to apply the great basic Law of Suggestion in
the everyday affairs of life through auto-suggestion. How shall I succeed
in life? Suggestion is the publication that points the way. It is the only
publication in the world that shows why some fail and why some succeed;
the teachings of Suggestion, if followed consistently, will turn sickness in-
to health, despondency into cheerfulness and failure into brilliant success.
Why not read Suggestion? Why not understand the secret of power,
health, success? Why not? Do it Now.
Suggestion deals with the following subjects of vital interest to
mankind:
and in general the principles of the New Psychology for Health, Happiness
and Success.
Suggestion is a magazine for thinkers; for those who will not shy at
an idea; for those who do not use predigested thought; for those who wear
no tag or brand or collar; for those who want facts.
If you arc a subscriber to Suggestion or are not interested, would you kindly
mention this to a thinking friend?
^»IIMWIWI M I» IM I MmMB I«MMBB»eMMM»MMMMMM^MMaHMB«»^
II
Magnus ($1
Importers and Manufadurers
Lauer
Essential Oils, Vanilla Beans, and Chemicals
Soapmakers, Confectioners and Perfumers'
Supplies, Olive Oils
New York
257 Pearl Street,
v.,
Popular Mechanics,
Meyer Bros. Druggist Journal Bldg., Chicago
Kelso &
Office
Company
and Factory, 209-211 S. Clinton St.
CHICAGO, ILLINOIS
^AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA^
- We Can Tell
"She Exact Ingredients
of Any Product
^» ^»
^» ^»
A Smsbc Specialist
VICTOR
Offer A Practical Treatise on iled-
To any responsible reader of this paper
who will furnish us with references if we ical Specialties for the Progress=
request it, we will ship on FREE
TRIAL
ive Physician.The Original and
the latest model of our Victor Royal
Talking Machine with Special Exhi- Host Complete Book of its Kind.
bition Sound Box and your choice of any
dozen Victor Records in the catalogue for A Guide to Establishing, De-
$20. Try it for a day in your home if it's — veloping and Increasing Office
satisfactory send us $5 and pay us the
balance Practice.
Comic Recitations rendered perfectly. Large Get tin- Original and Best.
complete illustrated catalogue ln.iikd free.
85,000 latest Victor Records to select from. Circulars and further information
We Prepay All Charges on Victor may be had on application to the author
Records and publisher.
Sample packages
of our new Silver
Trumpet ami liul-
cet(sof tone) need-
les
all \
mailed
i.
free to
tor users.
J& J&
Agents
Wanted
titrodu
prop,
J. D. Albright, M. D.
putting a Victor in
every home. Write Postal Station W.
at once. Address
all orders to Philadelphia, Pa.
Hapgep & Blish,
Western Victor Distributors. Dubuque, Iowa.
Established 1889
Address Address
Special Lotv Prices and First Class Work wilt always be our motto
SPURLOCK,THE ARTIST
Waterloo, Iowa
V., ..y
LB D '05
-
-/'