W R I T T E N B Y

CAROLINE ONYEDINMA
IDEAL CLIENTS DAILY

FUNNEL FIYAH
W O R K B O O K
How to make 2021 your highest revenue year, yet
without working crazy hours!
 HI, I'M CAROLINE ONYEDINMA
Founder of Ideal Clients Daily
Marketing, Messaging & Launch Strategist
Creator of Attract & Enroll, Launched &. Leveraged, Funnel Fiyah

At ideal. clients daily we help business owners:

- Name, claim and reign as a specialist in their NICHE

- Attract an audience of loyal FANS
- Grow your list with QUIZZES
-Craft MAGNETIC messaging
- Sell irresistible offers with ease
-Enjoy lightweight. & lucrative launches
- Confidently create. FIYAH Funnels

Coaches, Course Creators, and Service-based providers report that working with us gives them
the CLARITY, CONFIDENCE, and CLOUT to CHARGE what they're worth for offers that people
beg to buy.

When I'm not cheerleading my clients to ditch the hustle and grind for flow and finesse, you
can find me chillaxing with my family, run-walk training for half marathons, and snacking on
cupcakes with buttercream icing after 8 pm.

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

 SECTION

01
WHAT IS
A FUNNEL?
A sales funnel is each step that someone has to take in order
to become a customer or client.

Funnels will give you more time, money and freedom ONLY if
understand when it's the right time to use them in your business
and apply them correctly.

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FUNNEL
Steps from taking a stranger to a sale.

AWARENESS
01

INTEREST 02

CONSIDERATION 03

CONVERSION
04

01. Awareness

02. Interest

03. Consideration

04. Conversion

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WHY FUNNELS?
W H Y F U N N E L S ?

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WHY FUNNELS?

W H Y F U N N E L S ?

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ANATOMY OF A FUNNEL

N M

O T

WHEEL N

WHEEL M

WHEEL O

WHEEL N

ENGINE

FUEL

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6 FUNNEL TYPES
01. Lead Magnet Funnel

02. Quiz Funnel

03.Self Liquidating Funnel (SLO

04. Webinar Funnel

05. Challenge Funnel

06. Application Funnel

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

 SECTION

02
WHAT IS
A NICHE?
A niche market is a segment of a larger market that can be
defined by its own unique needs, preferences, or identity that
distinguishes it from another market.

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DREAM CLIENT FINDER

01. What is your ideal client's biggest pain point?

02. What does your ideal client desire?

03. What is their biggest insecurity or challenge ?

04. What have they tried before?

04. What is their secret motivation?

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TOP LEVEL CATEGORIES

WEALTH

HEALTH

RELATIONSHIPS

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NARROW YOUR NICHE

Level 1
01

Level 2
02

Level 3
03

Level 4
04

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NAIL YOUR NICHE

01. What is the bigger picture problem of the market?

02. What is your help identifier?

03. Who exactly do you help?

04. How do you help them?

05. What is the benefit?

06. How are you different?

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 S E C T I O N 0 2

FIYAH NICHE STATEMENT

SMOKE - CONTEXT

FLAME - WHO/WHAT/HOW

FIRE - BENEFIT

EXTINGUISHER - DIFFERENTIATOR

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T. NICHING

M A R K E T V E R T I C A L

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 SECTION

03
CLARIFY
YOUR BRAND MESSAGE
Your message is the way you verbally and non verbally
communicate your values, personality and the transformation
you deliver to should be clients.

It's the very thing that motivate them. and makes them want to
buy your offers.

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POSITION YOUR BRAND

How will the market perceive your brand?
How to get the people you desire to pay you at the price you command.

Person
01

Problem
02

Point of View / Principle

03

Process
04

WORKBOOK - PAGE # YOURWEBSITE.COM

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MAGNETIC MESSAGING
01. Message Touch Point #1

02. Message Touch Point #1

03. Message Touch Point #3

04. Message Touch Point #4

05. Message Touch Point #5

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MAGNETIC MESSAGE TYPES

Audience

Profile

Subscribers

Launch

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

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04
STRUCTURE YOUR
SIGNATURE OFFER
How to present an offer that sells like hotcakes.

Your program, product or service is not your offer.

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VALUE LADDER
Your suite of products, programs and services.

FREE
01

lOW TICKET 02

SIGNATURE 03

BACK END
04

01. Free

02. Low Ticket

03. Signature

04. Back End

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START WITH SIGNATURE

TRANFORMATIONAL SCALEABLE

SIGNATURE

S . A . V . V . I . E . R . S I G N A T U R E O F F E R

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CURRENT MONTHLY REVENUE

The problem of roller coaster revenue.
What is your current monthly revenue?

SURVIVE
0 - 5K

SHAKY
5 - 10K

STABLE
10 - 25K

SCALE
25 - 50K

SOAR
50 - 100K+

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

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HIGH TICKET PRICE

A B

C D

A - Desired Monthly Revenue

B - # Organic Clients

C - High Ticket Price

# Launches

# Enrolls. Per Launch

Scaleable Revenue

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

 SECTION

05
MAPPING YOUR
FUNNEL
What is the workflow of your funnel?

Once you know what elements are present in your funnel. how
do you implement it?

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CHOOSE YOUR TECH

01. Landing Page

02. Email marketing

03. Content Management

04. Content

04. Other resources

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QUIZ FUNNEL MAP

01.Quiz Title 02.Quiz Personalities

03.Quiz Q & A 04.Quiz Results

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QUIZ FUNNEL MAP

05.Welcome Email 06. Post Quiz Action

03.Nurture 04.Offer Sale

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LEADS PER LAUNCH

L E A D G E N E R A T I O N

How many subscribers on

your email list?

How leads do you need in

the 90 days?

How many subscribers. do.

you need per day to hit
your 90 day goal?

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PUBLISH OR PERISH
01. What is your primary social media platform?

02. What platform feature will you leverage to publish content?

03. What type of content will you publish and how often?

04. Where will you place your quiz?

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PROJECT PLANNER
You Are The Visionary CEO
Ideator/Influencer
Role / Task Assign

N O T E S :

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 SECTION

07
ARE YOU REALLY
READY FOR A FUNNEL

IDEALCLIENTSDAILY.COM
 S E C T I O N 7

FUNNEL READINESS AUDIT

How ready are you to build a fully automated funnel?
1 = not ready at all, 7 = totally ready

Step 1 2 3 4 5 6 7

Mindset ✔ ✔ ✔ ✔ ✔ ✔ ✔

Dream Client ✔ ✔ ✔ ✔ ✔ ✔ ✔

Niche ✔ ✔ ✔ ✔ ✔ ✔ ✔

Message ✔ ✔ ✔ ✔ ✔ ✔ ✔

Signature Offer ✔ ✔ ✔ ✔ ✔ ✔ ✔

Tech ✔ ✔ ✔ ✔ ✔ ✔ ✔

Leads ✔ ✔ ✔ ✔ ✔ ✔ ✔

Resources ✔ ✔ ✔ ✔ ✔ ✔ ✔

N O T E S :

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 L E S S O N 0 1

RELATIONSHIP FUNNEL MAP

01.Irresistible offer 02.Magnetic Messaging

03.Google Doc in the DMs 04.Paid In Full Bank Deposit

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

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YOUR 6 - 7 FIGURE JOURNEY

Strategize
01

Monetize
02

Stabilize
03

Systemize
04

Supersize
05

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NEXT STEPS
T I M E F R A M E :

DESCRIBE THE GOAL

T I M E F R A M E :

DESCRIBE THE GOAL

T I M E F R A M E :

DESCRIBE THE GOAL

FUNNEL FIYAH WORKSHOP IDEALCLIENTSDAILY.COM

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Organic Leads and Magnetic Messaging.

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