Kony | Empowering Everywhere™

Kony Retail Commerce

Socialize the shopping experience
Retailers continue to battle traditional economic, competitive, and shareholder pressure as they fight to expand their brand,
acquire customers, and streamline their operations. As consumers continue to use multiple channels (like smartphones,
tablets and desktops) to research, browse, and purchase products, retailers must find additional ways to be present at all
touch-points throughout the buyer cycle. Kony Retail Commerce transform your customers’ shopping experience by
engaging their social media friends from any digital channel (mobile, tablet or desktop) as well as enabling retailers to drive
strategic value of mobile.

Kony Retail Commerce empowers individuals with:

Device-optimized shopping experience: Thus increasing

1.
member satisfaction
Social media integration : Drive brand value by enabling
2.
shoppers to interact with social media networks
Account management: Increase customer retention
3.
with enhanced self-service

Kony Retail Commerce empowers your customers with:

Device-Optimized Shopping Experience Account Management Channel Optimization
• Browse various categories, • Manage account profile and billing info • Deliver your product catalog, search
departments, and product lists • Manage account preferences like results and more to any channel
• Search products by keyword or shipping options, alerts, and offers • Provide easy access to product
barcode and sub category • Manage wish-lists and registries recommendations, and more through
• View product details such as price, photos, • Track orders and view completed and device-optimized interfaces
description, customer ratings, and more cancelled orders • Leverage your mobile device camera
• Get recommendations based on to scan bar codes for research and
• Locate stores, get directions, and view
preferences and search history store-specific advertisements and offers GPS for locating retail stores
• Check out securely with options for • Filter and organize for optimal
new, registered, and guest checkout Integration presentation
• Leverage pre-built, native connections • Ensure an intuitive user experience
Social Integration to existing e-commerce systems like with app interfaces that are rigorously
• Engage friends and followers via IBM Websphere tested and certified
Facebook and Twitter • Utilize the Kony Development Cloud
• Post to Facebook pages and request to connect with any enterprise or
feedback third-party system
• Connect to other social media sites and • Orchestrate multiple data sources to
email with OAuth-compliant integration deliver a unified user experience
• View real-time Facebook feedback • Consume legacy services and data
from within the viewed product sources to optimize multi-channel delivery
Kony Retail Commerce

Multi-Channel: Configurable: Extensible:

• Provide distinct user experiences • Easily extend applications to support
• Applications designed and built by channel, locale, or environment business-specific requirements and
from the ground up with multi- • Customize application features, business third party functionality
channel in mind rules, layouts, styles, and languages • Align and drive your roadmap at
• Design a consistent, workflow- your pace
• Publish updates in real time on mobile
optimized user experience per • Differentiate your brand while
apps in production without requiring
device, without rework reducing risks involved in building
users to update
• Minimize user input by leveraging applications from scratch
• Choose a wide variety of user behaviors
device capabilities (including GPS, • Easily incorporate future updates
you want to track for both real-time
camera, and accelerometer)
and offline analysis
• Future-proof your apps, backed
by Kony’s industry-leading SLA to • Define URLs, data fields, processing
ensure your investment never characteristics, and more, all related to
becomes obsolete the unique back-end systems feeding
your mobile apps

Kony Retail Commerce is built on the Kony Apps Cloud,

which supports:
• HTML5 with Single Page Architecture (SPA), HTML4, Hybrid
and Native Apps
• iOS, Android, BlackBerry, Windows Phone, Symbian, J2ME, and more
• Smart Phones, Tablet, Desktop Native, Kiosk, Feature Phone and
Desktop Web
• Direct database access (JDBC/ODBC)
• ERP/CRM connectors to SAP, Oracle, Siebel, PeopleSoft
• Web services (REST, JSON, Java) and Composite Services
• Integration to standard ecommerce systems such as IBM Websphere
via web services or proprietary connectors

Kony is the fastest growing cloud-based mobile application development platform (MADP) in the industry with
over 600 live multi-channel apps, serving over 20 million end users across 45 countries, and generating over 1
billion sessions. The Kony Experience Platform is an integrated software development lifecycle (SDLC) platform
to define, design, develop, test, deploy, and manage multi-channel applications from a single code base. With
Kony, you can deliver stunning user-first experiences, get to market faster, and lower your application TCO.
Kony also offers a suite of more than 33 ready-to-run B2E and B2C apps that enable customers to quickly extend
their business.

For more information, please visit www.kony.com. Connect with Kony on Twitter, Facebook, and LinkedIn.

7380 West Sand Lake Road #390 | Orlando, FL 32819

1.888.323.9630 | info@kony.com | www.kony.com/products/apps/retail

© 2013 Kony, Inc. All rights reserved.