Digital Assignment 3

Classifying Industries
Prof. (Dr.) Sudipto Bhattacharya, VITBS, Vellore

Strategic Management (BMT6118)

Assignment date – February 3, 2021

Deadline of Submission – April 7, 2021

Uploading to be completed by 23.59 hrs. of April 7, 2021.

NO LATE SUBMISSION WILL BE ENTERTAINED.

Listed below are 10 industries. Classify each one as (a) emerging, (b) rapid-
growth, (c) mature/ slow-growth, (d) stagnant/ declining, (e) high-velocity/
turbulent, and (f) fragmented. Do research on the Internet, if needed to locate
information on industry conditions and reach a conclusion on what
classification to assign each of the following:

(a) Exercise and fitness industry

(b) Dry-cleaning industry
(c) Poultry industry
(d) Camera film and film-developing industry
(e) Wine, beer and liquor retailing
(f) Watch industry
(g) Cell-phone industry
(h) Recorded music industry (DVDs, CDs, tapes)
(i) Computer software industry
(j) Newspaper industry

Prepare your answer and upload in PDF file in a maximum of 200 words of
explanation of the conclusion drawn for each of the industry. The total word count for
the entire assignment has to be 2000 or below. Assignments uploaded should have
the word count at the end of the full document.

As per the instructions received from the office of the Dean Academics…. All
submissions have to include the mandatory plagiarism check with 12% or
below plagiarised score. Students are advised to attach a plagiarism check
report along with their submission. If any sources of scholarly articles are
referred to in the assessment, proper referencing has to be furnished.

February 3, 2021