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Entrepreneurship (Quarter 2 – Week 2)

Name: Guinto, Fatima


Section: 12-4HUMSS
Date of Submission: January 28, 2021
Place of Submission: Messenger
PRE-TEST
1. E
2. G
3. F
4. H
5. A

m
er as
6. I

co
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7. J

o.
8. D
9. C rs e
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10. B
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ACTIVITIES
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Activity 2.1. Think of a product/service you want to introduce in the market by


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accomplishing the New Product/Service template below.


NEW PRODUCT/ SERVICE TEMPLATE
A. What is my product or service? PhiDisFo Hub stands for Philippine Dishes
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and Food which came from the idea of


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embracing our own food by selling them.


B. What does my product/service do? We sell Filipino foods through online
platform. Foods such as Adobo, Sinigang,
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Tinola, and more. Costumer can simply go


to our application or website and choose
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the food that they would like to buy and


then the orders will be sent through the
delivery service of our company.
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C. How is it better than other PhiDisFo Hub is good at cooking Filipino


products/services? dishes because of its tasty ingredients and
the service provided to our customer is
simple and convenient because we have
delivery services for our beloved
customers.
D. Who will buy the product/service? The target of our company are the
Filipinos that are near in our area which is
in Ayala Malls Vertis North Quezon City.
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People there who are craving for Filipino
Dishes but does not have enough time to
cook or does not know how to cook can
order to us.
E. Why will they buy product/service? - Because it's very affordable and it's
not that kind of expensive.
- All the foods that you've been
craving for is all here in Phidisfo Hub
all the Filipino and homemade foods.
- All the servings of our food are
enough in here because what you
see in the picture is what you will
get, just buy Filipino and homemade
foods in our restaurant.
- All of our foods are very nutritious
and delicious.
- We do not let our delivery service be
late. Our delivery guys are always

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on time just so we can deliver your

er as
orders and we will also make you

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happy and satisfied by our service.

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- You will not regret it to buy foods

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here in our store.
F. How will the rs e
product/service be MARKETING ACTIVITIES
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promoted? - We created an application that you
can order variety of Filipino foods
because we don't want to our
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customers to go outside especially


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in now that we are still in the midst


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of pandemic.
- We have a mascot that gibe some
paper to everyone outside our store
so they will be informed and let
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them know that our homemade


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foods are very affordable.


- We are also promoting PhiDisFo Hub
in different social media websites.
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- We also have a discount in our first


opening, you can get a buy 1 take 1
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food in a very cheap and affordable


price.
G. Who are my competitors? DIRECT COMPETITORS:
- Food Panda
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- Lalamove
- Grab food
- Delivery Guy PH
- Shiela May Food Delivery Service
- Honestbee
- Zomato
- Mangan.ph
- Metro mart
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Carinderia -
INDIRECT COMPETITORS:
- Jollibee
- McDo
- KFC
- Chowking
Activity 2.2. Create a product prototype or a service process design and paste it in the
worksheet below. List down all the raw materials, packaging materials and labor cost on
its corresponding boxes. Write down also the steps on how you will test your product and
what are your expected feedbacks from the customers.

PROJECT SERVICE DESIGN RAW MATERIALS/INGREDIENTS/UNIT


COSTS/SUPPLIER

• Beef ₱400 Local market

• Pork ₱220 Local market

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• Poultry ₱160.00/k Magnolia Inc.
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• Fish ₱180/kg Local market

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rs e • Dairy ₱50-200 Magnolia Inc.
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• Eggs ₱165/tray Bounty Fresh
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• Fruits ₱40- Local Farmers


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and 100/kg
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vegetables
Estimated Unit Price: Yield/No. Of Products • Spices ₱80- Local Farmers
Produce 400/kg
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Food Pack- 250php Per Batch: • Oils ₱25- Local Market


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Drinks- 40php 10 pcs food pack and drinks 70/liter


• ₱40-60/kg Local market
Grains/Ric
is

e
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• Pasta ₱28 Komeya


Foods Corp.
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• Sugar ₱70/kg Hermano Oil


Manufacturin
g and Sugar
Corp.

Total Raw Materials Cost:


Prices may vary depending on the dish
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PACKAGING
MATERIALS/INGREDIENTS/UNIT COSTS/
SUPPLIER

• Paper ₱3.746/each Zedco PH


cup w/ lid

• Plastic ₱1.6584/each Zedco PH


spoon and
fork

• Paper ₱4.2582/each Zedco PH


bowl

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• Paper ₱0.96/each Custom

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cup sleeve Cup

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and sealer Sleeves

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rs e • Paper ₱1.0272/each Zedco PH
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bag
• Paper ₱5.1312/each Zedco PH
box
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container
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Total Packaging Materials Cost:


₱16.781
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Product Testing Concept/Procedure Labor cost (no. of workers/hours spend in


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production/salary per hour)


1. The PhiDisFo Hub will sell the products to a small
population (in our target market). Number of Workers – 20 persons
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Hours spend in production – 6 hours


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2. Then, the PhiDisFo Hub will create a survey questionnaire Salary per hour – ₱ 100 pesos
regarding the taste of the product and the delivery services
through google form. Labor Cost = (Salary per hour) (Hours spend
in production) (Number of Workers)
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3. The customers will rank 1-5, 5 indicating Very Satisfied and


1 indicating Not Satisfied. Labor Cost = (100) (6) (20)

4. In the end of the survey questionnaire, the PhiDisFo Hub Labor cost = ₱ 12, 000
will ask the customers about their feedback and
recommendations about our products and services.

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Activity 2.3. Watch the details on how to create a business model in the given youtube
link, The Business Model Canvas - 9 Steps to Creating a Successful Business Model -
Startup Tips. Write a business model for your proposed business following the template
given on page 7. Encode your output in a word document file for submission in the
google classroom.
1. Value Proposition The problems needed to be solved
are the following:
1. Slow internet connection. The
company will address this by combining
multiple internet connections.
2. Poor packaging of foods. The
company will address this by making a
sealed and creative packaging of foods.
3. Late delivery of the orders. The
company will address this by ordering all
the delivery men to come to the
customer's house before 30 minutes of

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the given time.

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However, despite of these problems, the

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company will make sure that the all the

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products (Filipino Foods) are all clean and

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tasty.
2. Customer Segment
rs e - Filipino people.
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- Male and Female.
- Adults aged 20-30 years old.
- Live in North Quezon City,
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Philippines.
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- Has monthly income of minimum


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₱10,000.
- Loves Filipino Dishes.
- Social media user.
- Busy people who do not have
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enough time to cook.


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3. Channels First, the customers will order through our


website www.phidisfohub.ph or in any of
our official social media accounts. There
are options of Filipino Dishes there and
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they will just click the picture and click the


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order button. The customer will then


require to put his full address so that the
company can see his location for the
delivery purposes. Once the order was
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received by the company, the cooks will


prepare and cook the food/s and sealed it
in a clean container. Then, the delivery
boys will deliver the food/s in the
customer’s house. Once all of these are
done, the customer will hand in his
payment to the delivery boy.
4. Customer Relationships Here are the three ways a CRM
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solution will help our PhiDisFo Hub to
have a good relationship with
customers:
1. Technologies
In this day and age, our restaurants
interact with our customers through
multiple channels. These may include the
PhiDisFo website, social media accounts,
and other web-based mediums.
2. Keep them coming back for more
This is the top priority for our restaurant.
Personalized reports lead to a more
personalized experience for our
customers. We will make sure that they
will come back to us by making our
services good, fast, and reliable.
3. Optimize your restaurant’s menu.
PhiDisFo Hub are bound to have some

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items that are more popular than others.

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This will not only allow us to boost sales

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by choosing what stays in our menu but

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will also enable us to create more

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profitable menu items in the future.
5. Revenue Model rs e 4 ways Revenue Streams for PhiDisFo
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Hub:
1. Sell Restaurant-Branded Merch.
PhiDisFo Hub with a distinct style have
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loyal customers happy to flaunt their


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merchandise.
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2. Offer Restaurant Gift Cards


PhiDisFo Hub gift cards are a way to upsell
and boost sales. Gift cards draw
customers back, and they also bring in
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new customers.
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3. Offer Meal Kits by Delivery.


All the ingredients for the dish are pre-
measured and ready for cooking. Since
our restaurants are naturally set up for
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this line of business, it’s a matter of


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prepping and packaging the ingredients


and having easy-to-follow directions.
4. Offer Catering Services for Special
Events, Conventions, and Festivals.
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PhiDisFo Hub offer catering services, our


public events, conventions, and fairs will
have a fee or application process.
Additionally, partner with local event
venues as a ‘preferred caterer’ with a
specific menu for events, all based on our
regular menu items.
6. Key resources 1. Physical Office: Kitchen, food
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inventories, equipments for cooking,
preparations and deliveries.
2. Major list of potential partners and
corporations
3. Manpower: Chefs and Nutritionists,
Office Management, Delivery force.
7. Key partnerships Our service is all about
producing/providing a quality of
Filipino Foods and Dishes through
Online ordering and deliveries. The
possible partners for our business are
the following and their services that
can help us more in providing:
1. Food suppliers (Suppliers of raw
materials for foods and materials)
2. Kitchen staff agencies (Provision of
qualified kitchen personnel)
3. Delivery Companies (Online delivery

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services Grab/Foodpanda)

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4. Social Media influencers (marketing and

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promotion)

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8. Key activities PhiDisFo Hub aims to conduct the

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following activities for the
rs e betterment of the services and
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production of goods:
1. Website and App Development
2. Customer and Partner virtual
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relationship
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3. Planning and systematizing


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4. Shipping and Order fulfilment (cooking


and delivery)
5. Online promotion of Filipino Foods and
Dishes
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6. Virtual Marketing and Advertising


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is
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9. Costs
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CHECK YOUR UNDERSTANDING
1. Why is there a need for new product development?
The reason for this is to compete with a particular product or to improve
an already existing product.
2. How do you create and test a product prototype?
In creating a product prototype, you must first decide what type of
prototype you will use, it must be based on your intended purpose of the
prototype. Second, the medium of use. And third, the expected longevity of
your prototype.
In testing a product prototype, you must assess the viability of a design,
identify potential faults, safety issues, relevant regulations and legislations,
and you must allow production costs to be assessed and finalized. You must do
all of these for it confirms that the product will work in a way that you
expected to, and improve what needs to be improved.

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3. Give three importance of developing a business model.

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The three importance of developing a business model are the following:

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One, you will have a clear view on how can you transform the concept of your

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product into money. Second, you will have a clear view where your revenue
rs e
will come from and if it will be sufficient. And third, you will have a summary of
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important details about your business in a simple but organized manner.
POST-TEST
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1. E
aC s
vi y re

2. G
3. F
ed d

4. H
ar stu

5. A
6. I
is

7. J
Th

8. D
9. C
sh

10. B

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