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upskillUtoday

UPSKILLUTODAY HANDBOOK . JANUARY 2021


culture. process. journey
Welcome to
upskillutoday!
LET'S GET THE BALL ROLLING.
We are a learning management company working towards an upheaval in the Education sector such
that every skill is valued and aligned to professional careers. We diligently work to provide a platform
for not just mainstream popular courses but also usually underrated courses and career streams.

02
03. OUR STORY AT A GLANCE

The We started our journey on 5th September


2020 recognizing the need for digital

Company
presence and branding for various
educators who were facing the dearth of
business and identity due to COVID 19
pandemic.
UPSKILLUTODAY HANDBOOK | JANUARY 2021

through just We, therefore, wanted to be a branding &


marketing plugin to their teaching craft.

5 months
We started as a team of 5 which grew to 30
that has catered to over 60 Institutes across
India teaching in diverse Educational
streams.
Promising Numbers 04.

UPSKILLUTODAY HANDBOOK | JANUARY 2021


Highest closure from a
No. of students connected and Students and counting
single client
councelled per day. connected through LeCo Learning
Network
75 September
05.
October

50

UPSKILLUTODAY HANDBOOK | JANUARY 2021


November

25 December

January

0
September October November December January 0 100 200 300 400 500

A steady increase in a number of


No. of prospects identified from September.
clients since inception with a growth
rate of 22% in just 5 months. 11450 prospects identified as on 30th January 2021.
Our mission
Empower Educators to craft successful
UPSKILLUTODAY HANDBOOK | JANUARY 2021

learning journeys.
We believe that teaching is one of the noblest professions and
there should be no roadblocks in facilitating it.
What we 07.
can do for you

UPSKILLUTODAY HANDBOOK | JANUARY 2021


Brand Development Digital Networking Prospects & Walk ins

Redefining the brand image, align Strategy, Content creation, & Redefining the brand image, align
vision and mission. management of all relevant vision and mission.
social media platforms.
Enhance Web presence with Enhance Web presence with
Website, blogs, google reviews, Web events for two-way Website, blogs, google reviews,
testimonials communication testimonials
Lead v/s
Prospects
We believe only in prospects. We make sure all our
clients receive prospects who are filtered at source
and counseling level. All the captured leads undergo 3
levels of filtration and verification.

Our counselors are trained to connect well with


interested students and understand the real interest
behind their learning. This helps them to get only
genuine students to you who are motivated to learn
and are financially supported to pay the fees.
How we work 09.
1.Initial consultation and 2. Content development 3. Leads to Prospects
planning and targeted campaigns

UPSKILLUTODAY HANDBOOK | JANUARY 2021


Presentations are tools that can be used
as lectures, speeches, reports, and
Every course and Educator is unique. Once we know your story we make
more. It is mostly presented before an
We identify those unique elements of sure it is heard on the digital platform
audience.
your Institute and skillfully position it such that we connect to the interested
in your target audience. students.
You can then organize them into your
introduction, your main content, and
your conclusion.
Service 1.
Advertise
& Market
Create a buzz about your course.

Funnel
Create a pool of interested learners.

2. Verify
Individually verify each learner
and their interests.

3. Match Match their interests with your


parameters and give you a batch
Why you
pay us?
of potential admission seekers.

4. Follow up Follow up and


assist you further to
ensure increase
in admissions

5. Close

Your job starts here


Dont let go, just LeCo 11.
Introducing India's first LeCo for your dream course Collect LeCo?
Learning Money

UPSKILLUTODAY HANDBOOK | JANUARY 2021


Join our LeCo Learning Network -
LeCo is an attempt to remove 2500 LeCo - Up to 10% discount 1000 LeCo
roadblocks in Learning. It is on Course fees Attend a Webinar from our Educator
unique money that can be used 2000 LeCo - 0% interest on fraternity - 200 LeCo
only to learn any online or offline Student loan if eligible Post feedback on your learning
course, anywhere in India. 1500 LeCo - 50% off on experience with an Institute - 500
Psychometric Career test LeCo
1000 LeCo - Free Demo lecture at Walk-in visits to Institute of your
2 Institutes of your choice choice and Interest -100 LeCo
RP

Excited to
collaborate!

MDM CULTURE BOOK | APRIL 2020


Now let's start building something great.

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