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Stakeholders and The Stock Price Crash Risk: What Matters in Corporate Social Performance?
Stakeholders and The Stock Price Crash Risk: What Matters in Corporate Social Performance?
September 2020
Abstract
This study provides evidence for the differential impacts of corporate social responsi-
bility (CSR) initiatives targeting different stakeholder groups on stock price crash risk.
In particular, it highlights CSR’s role in mitigating risk and creating shareholder value.
Our results reveal that managerial bad news hoarding and the resultant stock crashes
are largely determined by the social CSR dimension, and this effect is predominantly
seen in undervalued firms. Moreover, social CSR subcategories aimed at specific stake-
holder groups (such as the community, employees, or customers) tend to mitigate future
crashes. In contrast, firms’ environmental initiatives and governance characteristics seem
to have trivial effects on stock crashes. Using a quasi-natural experiment, we find that
the mitigating effect of social CSR dimension on crash risk is likely to be causal.
*
Corresponding author, Tel.: +34 934952191
Email addresses: ariadna.dumitrescu@esade.edu (Ariadna Dumitrescu* ), m.zakriya@ieseg.fr
(Mohammed Zakriya)
1
Following Bereskin et al. (2018), we include governance within the CSR framework and, subse-
quently, omit it in our robustness checks. Andreou et al. (2016) showed that corporate governance
attributes such as ownership patterns, board characteristics, and managerial incentives influence future
price crash risk. However, the governance attributes covered by MSCI have a much wider scope as they
include social governance characteristics such as business ethics, political stability, and firms’ attitude
toward public policy. Therefore, our findings on the governance dimension differ from those on corporate
governance in previous literature.
2
The state of Maryland passed the other constituency statutes in 1999, whereas Delaware has still
not passed these statutes (Geczy et al., 2015). Thus, the treatment effect in our natural experiment
is computed as the change in the likelihood of a price crash when there are variations in the CSR
characteristics between Maryland- and Delaware-incorporated firms from 1999 to 2000. Cheng et al.
(2018) show that firms headquartered in states that adopt other constituency statutes show a significant
increase in CSR engagement. Similarly, Cremers et al. (2019) show that the adoption of these statutes
has a significant effect on shareholder value and that this effect is stronger for firms with a better CSR
performance. In our sample as well, we found qualitatively similar results by estimating the triple
difference for Maryland vs. Delaware firms before and after the adoption of these statutes. Together,
these results indicate that other constituency statutes do significantly impact the CSR orientation of
firms in the states where they are adopted.
3
Harjoto and Jo (2011), for instance, showed that when firm performance is being studied, managerial
entrenchment endogenously determines CSR. Thus, in Section 5, we use the managerial entrenchment
proxy E-Index to further examine the CSR–corporate governance–crash risk nexus.
4
It must be noted that we do not explore finer details of individual CSR activity because changing
MSCI data collection practices make it difficult to trace how each of them evolves with time. This issue
does not exist in the case of ESG dimensions.
There is mixed evidence on the association between CSR and firm value (Van Beur-
den and Gössling, 2008). However, in recent years, the positive effect of CSR on firm
valuation has been firmly established (Ferrell et al., 2016; Fernando et al., 2017, 2019).
CSR activities can benefit firms through positive externalities, for example, by signaling
superior product quality (Bardos et al., 2020) or by attracting a larger media coverage
(Byun and Oh, 2018), especially when there is high customer awareness (Servaes and
Tamayo, 2013). However, little is known about internal mechanisms that drive the ben-
efits of CSR. The dominant governance view (Harjoto and Jo, 2011), which considers
CSR as complementary to good governance, thereby reducing information asymmetry
and increasing firm valuation, is largely employed to explain the benefits of CSR. How-
ever, valuation benefits from CSR may also arise from a decline in the cost of capital
(Fatemi et al., 2015) or from risk reduction (Fernando et al., 2017). This suggests that
The mitigating effect of firm’s overall CSR performance ratings on crash risk has been
shown by Kim et al. (2014). However, the activities covered under the CSR performance
umbrella are directed toward several stakeholders, such as the employees, customers,
supply chain, and the society at large. This implies that different sets of CSR activities
may have different influences on crash risk depending on how much of an incentive they
provide toward managerial bad news hoarding behavior. We expect these influences to
depend on one or more of the following: the nature of the CSR activity, the power of
each stakeholder group, the extent of the managerial attention, and the market sensitivity
toward CSR.
Stock return variability and other risk measures capture the covariation between a
firm’s stock returns and the markets, but they do not represent the true downside risk
to which a firm’s shareholders are exposed. Crash risk is measured through isolated neg-
ative outliers experienced by the firm’s returns, and it can, therefore, effectively capture
the investors’ exposure. Thus, the consequences of bad news hoarding behavior by the
managers are better reflected in the crash risk measures than the second moments around
the mean returns (i.e., variances). Moreover, we expect CSR categories to have different
effects on managerial bad news hoarding, and hence, price crashes. Bouslah et al. (2013)
presented the following three arguments for the differential impacts of CSR categories on
The metrics related to CSR performance, its ESG dimensions, and categories are
obtained using MSCI (formerly Kinder, Lydenberg, and Domini Research & Analytics,
Inc. or RiskMetrics-KLD) ESG data. Our sample consists of almost 35,800 firm-year ob-
servations on US companies, spanning from 1991 to 2015. The sample size varies across
the years and has increased from approximately 650 companies in 1991 to over 3,000
in 2015. MSCI assesses each of these companies on multiple ESG strengths (exemplary
standards) and concerns (controversial issues). To measure CSR performance, most of
the CSR literature aggregates these strengths (+) and concerns (–) (e.g., Bhandari and
Javakhadze, 2017). However, following Kim et al. (2014) and Lins et al. (2017), we stan-
dardize these measures to keep year-on-year changes comparable as, over the years, MSCI
adds (removes) some of the indicators to (from) its ESG assessment. Since we apply an
industry-based standardization (see Table 1 for computational details), our measures of
CSR performance are unaffected by MSCI’s 2010 changes to the data collection and
assessment methodology (which gives prominence to industry-specific indicators).5 We
create the aggregate CSR performance measure CSP , which includes all the available
seven sets of ESG qualitative indicators (i.e., community, governance, diversity, em-
ployee relations, environment, human rights, and product). This provides us with a
holistic stakeholder view that includes shareholders (through governance characteristics)
to ensure that there are no possible biases due to the category omissions (about which
5
Until 2009, each of the firms assessed by MSCI was evaluated using all ESG strengths and concerns.
However, beginning in 2010, this methodology was updated to ensure that only a limited number of
industry-relevant indicators are used to evaluate each firm. Therefore, to address the indicator selection
issue, we additionally check the robustness of our results by restricting our sample up to 2009 and find
that all our inferences remain unaffected.
Crash risk, the main dependent variable, is measured as follows: As shown in Hut-
ton et al. (2009), we first estimate the firm-specific weekly returns (F SW Ri,t ) from the
residuals ϵi,t obtained using an expanded index model based on firm i’s Wednesday-to-
Wednesday returns for a week t, ri,t :
ri,t = αi + β1,i ∗ rm,t−2 + β2,i ∗ rm,t−1 + β3,i ∗ rm,t + β4,i ∗ rm,t+1 + β5,i ∗ rm,t+2 + ϵi,t (1)
where rm,t is CRSP value-weighted market return, with its additional one/two-weeks-
lagged and forward returns as controls.7 Subsequently, to obtain the F SW Ri,t , the
6
For a robustness check, we also create an alternative CSP measure that excludes the governance
and human rights indicator sets and compare our results to those in prior research that employs such
category omissions (e.g., Kim et al., 2014). Although untabulated, all the results using this alternative
CSR construct are largely similar to those obtained with our original CSP measure.
7
While standard asset pricing models perform well in measuring idiosyncratic risk, their utility is
limited when measuring crash risks (Chen et al., 2001). With index-based models that introduce lead
10
As a proxy for firms’ misvaluation (i.e., under- or over-valuation), we use the Tobin’s
Q and Rhodes-Kropf et al. (2005) measures. Following Bebchuk et al. (2009), we compute
Tobin’s Q and its industry-adjusted values (calculated based on industry medians using
Fama and French’s (1997) 48 industry classification). Alternatively, following Rhodes-
Kropf et al. (2005), we measure misvaluation (RRV ) using a decomposition of the market-
to-book ratio. Specifically, we consider the model by Rhodes-Kropf et al.’s (2005), which
regresses market value on book value, net income, and leverage. The residuals from this
regression are then used as a proxy for misvaluation (RRV ). In other words, RRV is
and lag returns, we can control for possible autocorrelations in market indices. Therefore, the crash risk
literature always uses index-based models (e.g., Hutton et al., 2009).
8
The 3.09 threshold represents the 5th percentile of F SW R for any given year. Using the 5th or 1st
percentile as a threshold does not change our main results. In the natural experiment subsample (Section
4.3.3), the threshold used is 3.2 standard deviations, corresponding to the average of 5th percentile of
the F SW R values for that period.
9
Kim et al. (2011a), for instance, use CRASH to study the impact of tax avoidance on crash risk.
More recently, Li and Zeng (2019) and (Lee et al., 2020) have employed CRASH to study the effects of
CFO gender and firms’ customer concentration, respectively, on crash risk.
11
Table 2 shows summary statistics for the crash risk measures (CRASH and
CRASHN U M ), the CSR variables, and all the remaining controls. The CSR measures
are the overall CSR performance (CSP ), its three ESG dimensions (environmental EN V ,
social SOC, and governance GOV ), and the five subcategories of the social dimension
(COM , DIV , EM P , HU M , and P RO).
where the stock price crash risk variable SP CRi,t is either proxied by CRASH or
CRASHN U M for firm i in year t, as defined previously. CSRi,t−1 is either the over-
all CSR performance (CSP ), a vector of the three ESG dimensions (EN V , SOC, and
GOV ), or a vector of all the CSR subcategories for firm i in the previous year, t − 1. To
control for firm-specific characteristics that have been shown to determine future crashes
in prior literature (e.g., Hutton et al., 2009; Kim et al., 2014; Ben-Nasr and Ghouma,
2018), we include the previous year’s firm size, market-to-book ratio, leverage, return on
assets, average annual F SW R, the dispersion of F SW R, accounting opacity, differential
turnover, and negative conditional skewness (see Table 1 for details). When the dummy
variable CRASH is used to model crash likelihood, we use a Logit regression, and when
the number of crashes per year, that is, CRASHN U M , is used, we use a Tobit regression.
Table 3 summarizes the main results for our baseline CRASH (Logit) and
CRASHN U M (Tobit) regressions, which include year fixed effects to account for time
12
13
Next, we explore the triad of stakeholder groups (or CSR), firm valuation, and future
stock price crashes together. When stakeholder management initiatives are strategically
employed to increase a firm’s valuation, they benefit undervalued firms the most and this
can help in mitigating a firm’s crash risk. Therefore, we study the moderating role of
10
For both N CSKEW and DU V OL, the statistical significance of our results is restricted to the pre-
financial crisis period (i.e., before 2009). This implies that the mitigating effects of CSP and the SOC
dimension on future crashes are weakly captured by N CSKEW and DU V OL (see, also, Appendix Table
A.2). Using a different US sample, Utz (2017) showed similar variation in the statistical significance of
results across different measures of crash risk for the aggregated CSR measure.
11
Even when using the 2000–2002 Dot Com Bubble as the crisis event in place of the 2008–2009
finance crisis, we obtain similar results. We find that the crisis does not affect CSR’s relationship with
crash risk.
14
15
To explore the causal relationship between CSR and crash risk, we employ a natural
experiment that exploits the ratification of the state-level “other constituency statutes”
as an exogenous shock to the firms’ CSR outlook and related stakeholder engagement
motives. These statutes empower firms’ directors to look beyond the shareholders and
consider other stakeholders’ interests when making business decisions (Strine, 2014; Geczy
et al., 2015). For example, in a US state, where the other constituency statutes apply,
even if a takeover bid with a hefty value premium is made, directors are allowed to decline
the bid if, for instance, the employment of a large number of the firm’s employees is at
stake. During our sample period, several states passed these statutes, while the others
did not. This provides us with a research setting that allows using a triple differences or
DDD estimation.12
Many studies have recently employed the adoption of these statutes in quasi-
experimental settings to study the outcomes of CSR. For example, Flammer and Kacper-
czyk (2016) and Ni (2020) show the causal effects of CSR on innovation and earnings
management, respectively. We set Delaware-based firms as the control group since the
state of Delaware has not passed the constituency statutes, whereas the Maryland-based
12
We assume that the other constituency statutes have a uniform effect on all the CSR dimensions.
However, this is a conservative assumption, considering that the purpose of these statutes is to pro-
mote stakeholder-inclusive decisions. Moreover, finding a shock for each of the dimensions separately is
problematic because of possible multiple treatment interference, for example, when the shocks targeting
different stakeholders overlap. Additionally, environmental or social shocks may not be strictly exoge-
nous or exclusive to a specific stakeholder group leading to pre-shock anticipations and spillovers in other
dimensions.
16
13
For a complete list of the passage dates of the other constituency statutes in US states, see Barzuza
(2009). The state of Maryland exhibits the second-largest number of incorporated firms in our sample,
after Delaware, and its passage of stakeholder-orientated statutes in 1999 allows to capture pre- versus
post-shock treatments effectively. We also considered using other states but found that 30 of the 34
states that have adopted these statutes, did so before 1993. Of the remaining four, Maryland was the
only one with a sizable sample. The number of firms incorporated in the other three states, that is,
Connecticut, Vermont, and Texas, were less than 10% of the number of Maryland-incorporated firms.
17
14
It must be noted that the Logit regressions using CSR subcategories fail to converge, and, hence,
Panel C reports the OLS results for indicative purposes.
15
By considering a 10-year gap between the actual and placebo treatment years, we ensure that the
alternative placebo experiment is sufficiently distinct. However, similar “non-results” are also obtained
with other placebo tests in earlier periods.
18
19
Additional Tests: We run further tests using firms’ fundamental characteristics (i.e., size
and leverage) and sample sub-periods (see Appendix Table A.3). With respect to size,
we expect greater scrutiny by investors for larger firms’ ESG initiatives when compared
to those of smaller firms. Indeed, in Table A.3 Panel B, we see that larger firms derive
greater mitigating benefits from the social dimension of CSR. From the leverage sub-
grouping, consistent with the contract theory, we find that more leveraged firms benefit
20
21
22
In all our main analyses, we employ the aggregate CSR, each of the ESG dimensions,
and their respective categories. All these measures are calculated as the net score of a
difference between the MSCI strengths and concerns (see Table 1). The objective is to
understand how CSR, its ESG dimensions, and its constituent stakeholder groups affect
crash risk collectively and not in terms of firms’ CSR investments (positives/strengths)
or controversies (negatives/concerns). However, Krüger (2015) show that investors react
asymmetrically to the news of positive and negative CSR events. Likewise, Fernando
et al. (2019) study environmental policies and show that there is a “sharp asymmetry
between corporate policies that affect the firm’s exposure to environmental risk [i.e.,
concerns] and its perceived environmental friendliness [strengths].” Thus, to determine if
similar nonlinearity and asymmetry drive our main results, we consider the strengths and
concerns separately, and repeat the analysis in Table 3. Appendix Table A.6 summarizes
these results. We find that most of the mitigating effects of CSR and its social dimension
on crash risk are driven by CSR strengths, while CSR concerns or controversies do not
have any statistically significant effect on future crashes.
We further test the robustness of our results by using two different panel estimations.
First, we employ random effects panel Logit regression. For non-linear regressions, a fixed
effects model is biased by the incidental parameters problem, which is further aggravated
when there are limited observations for each group within the panel (Greene, 2004; Bar-
tolucci and Nigro, 2010). Specifically, in the case of CRASH, which is a binary variable,
most of the changes within a firm occur over a short two-year period. This amplifies the
aforementioned bias, resulting in inconsistent estimates (Wooldridge, 2005). Moreover,
the random effects specification is preferred over the more constrained firm fixed effects
one as several sample firms experience multiple or zero crashes in consecutive years, and
these are omitted when measuring the within-firm variation. Second, we run a dynamic
panel Logit regression by including one-year lagged CRASH as an additional control.
As per the suggestion by Wooldridge (2005), we also control for the unobserved hetero-
23
Lastly, to test the robustness of our causal estimates in Section 4.3, we apply instru-
mental variables (IV) approach. Following El-Ghoul et al. (2011) and Kim et al. (2014),
we first employ the industry-average CSR scores (excluding the focal firm) with Fama-
French 48-industry classification as instruments. Next, following Jiraporn et al. (2014),
we include geographical-peer-average CSR scores along with the industry-averages as
instruments. In this case, geographical peers are identified as firms with the same three-
digit zip codes as the focal firm. The results for both these IV estimations are shown
in Appendix Table A.8, where Model 1 uses only the industry-average CSR scores as
IVs and Model 2 additionally instruments the geographical-peer-average CSR scores. We
find that all our causal inferences from the quasi-natural experiment are confirmed for
the social CSR dimensions as well as for many of its subcategories.
24
The association between CSR and financial performance has been widely debated in
recent years (e.g., Galema et al., 2008; Derwall et al., 2011; Borgers et al., 2013; Krüger,
2015). While the importance of CSR for firm valuation has been firmly established in
the literature (Ferrell et al., 2016; Byun and Oh, 2018; Bardos et al., 2020), the present
study is the first to show that CSR’s risk-mitigating role is crucially determined by
firm valuation. By studying stakeholder, crash risk, and firm valuation together, we
investigate whether and how CSR can mitigate or contribute to future stock price crash
risk, conditional on firms being undervalued. We find that satisfactory CSR engagement
by undervalued firms mitigates crash risk more than such engagement by overvalued
firms. In other words, firm undervaluation has a significant moderating effect on the
relationship between CSR and future price crashes.
In prior literature, all ESG characteristics are usually combined into a single CSR
measure when assessing the importance of CSR for crash risk and valuation. In contrast,
this study also examines the influence of each of the ESG activities targeted at different
stakeholder groups on future price crashes.16 By analyzing the different stakeholder
groups separately, we are also able to identify the stakeholders that are critical for firm
valuation due to their risk-mitigating properties. Our analysis shows that the social
CSR dimension is the most important determinant of future crashes and managerial bad
news hoarding behavior. This result is confirmed in a natural experiment setting that
exploits the passage of state-level other constituency statutes. We further examine how
undervaluation (and its expected effects on future shareholder value) drives the social
CSR dimension’s effect on crash risk. We find that the moderation effect of valuation on
the CSR–crash risk relationship can be completely explained by the social CSR dimension.
We further explore the different stakeholder groups within the social dimension and
find that CSR categories do not have a homogenous effect on mitigating crash risk.
The social subcategories that target specific stakeholder groups, such as the community,
16
Very few studies have explored the impact of individual CSR dimensions on risk, and, specifically,
on crash risk. Ben-Nasr and Ghouma (2018), for example, show that superior employee welfare practices
lead to higher stock price crash risks.
25
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GOVt−1 0.015 0.016 0.006 0.007 -0.004 -0.059 -0.017 -0.055
(0.070) (0.070) (0.052) (0.053) (0.078) (0.077) (0.058) (0.058)
GOVt−1 * Undervalued 0.062 0.047 0.043 0.032 0.054 0.078 0.051 0.063
(0.095) (0.096) (0.071) (0.072) (0.097) (0.097) (0.073) (0.074)
COMt−1 0.045 0.041 -0.060 -0.053
(0.071) (0.053) (0.079) (0.059)
COMt−1 * Undervalued -0.202** -0.157** -0.135 -0.089
(0.095) (0.071) (0.099) (0.074)
DIVt−1 -0.033 -0.032 0.051 0.033
(0.074) (0.055) (0.082) (0.062)
DIVt−1 * Undervalued -0.033 -0.024 -0.085 -0.057
(0.100) (0.074) (0.103) (0.077)
EMPt−1 0.030 0.017 -0.154* -0.108
(0.081) (0.060) (0.088) (0.066)
EMPt−1 * Undervalued -0.211** -0.145* -0.233*** -0.179***
(0.107) (0.080) (0.067) (0.051)
HUMt−1 0.071 0.056 0.223*** 0.168***
(0.054) (0.041) (0.053) (0.040)
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Table A.1: CSR and Crash Risk Predictability using N CSKEW and DU V OL
This table replicates the estimations shown in Table 3 using two alternate measures of crash risk i.e.,
N CSKEW and DU V OL in OLS regressions. For variable definitions, see Table 1 and Section 3. All
regressions employ control variables similar to Table 3, but are omitted for brevity. For each dependent
variable, we report the results separately for the Full Sample, and the two sub-periods 1995-2009 and
2010-2015 as indicated on top of each panel. The sub-period 1995-2009 replicates the results for Kim
et al.’s (2014) sample. Panel A shows results for aggregate CSR measure (CSP ). Panels B and C report
the results for the three ESG dimensions and the seven broad CSR categories respectively. For each
coefficient, standard errors clustered two-dimensionally on firms and years, are given in parentheses.
Significance levels at 10%, 5%, and 1% are indicated by *, ** and *** respectively.
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41
42
43
44
(0.009) (0.006) (0.013) (0.008)
GOValt
t−1 0.0379 0.0398* 0.0259 -0.0181 0.0687 0.0444 0.0476 -0.1022*
(0.024) (0.024) (0.018) (0.018) (0.069) (0.070) (0.052) (0.053)
COMalt
t−1 -0.0869*** -0.0546** -0.1709** -0.0709
(0.032) (0.024) (0.085) (0.063)
DIValt
t−1 0.0005 0.0119 0.0680 0.0886**
(0.014) (0.010) (0.056) (0.041)
EMPalt
t−1 -0.0248 -0.0157 -0.1639* -0.0986
(0.017) (0.012) (0.091) (0.067)
HUMalt
t−1 0.0772 0.0378 0.2805** 0.1159
(0.058) (0.041) (0.141) (0.104)
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46
47