Customer Attraction Workshop: Zero Resistance Selling System

ZERO RESISTANCE SELLING SYSTEM
Welcome To The Workshop!
Customer Attraction
Workshop
Joseph Abara
Digital Marketing Consultant
www.instaprofitfunnel.com

AIM OF WORKSHOP
Demonstrate To Participants a Simple

Mechanism That They Can Use to attract
more customers Immediately and Increase
the effectiveness of Flyers, Ads, Letters,
Promotions and Brochures.
Joseph Abara

WHO THIS IS FOR
The Small Business Customer Attraction

Workshop was Specifically Created For New,
intending and existing business owners
in the Church, with the sole purpose
of helping them bring in more clients and
make more profits.
Joseph Abara

WHY LISTEN TO ME
I promise a complete break-down of the

ideal Direct Response marketing and advertising
strategies that is working for me and my clients
and is designed for fast, measurable results.
Joseph Abara

THIS IS WHAT COMPANIES HIRE ME TO DO
Joseph Abara

EXPECTED OUTCOME
Participants are expected to Go Back To their

Businesses and begin generating more Leads and
Sales in a Month Than Most Business Owners Do,
Slaving Away All Year.
And They will Do it With Automated Marketing

Systems, so that they Have time for themselves,
their Families & Their Clients.
Joseph Abara

THE EXPECTED OUTCOME
They’ll discover how to achieve this without a

ridiculous advertising budget, hiring more staff, or
feeling under pressure to learn new, ever-changing
marketing techniques or any other marketer stuff
they don’t really want to do.
Joseph Abara

MY PROMISE TO YOU
By the end of this Workshop, participants will finally

have a clear insight and roadmap to
CREATE A CLIENT ACQUISITION SYSTEM THAT
BRINGS IN CLIENTS ALL DAY LONG ON
AUTOPILOT.
Joseph Abara

My people perish for Lack of Knowledge…
It is not always the business that has the best quality

products or services that make the most money.
The businesses that make the most money for the

owners, their children and their children’s children,
predictably for 100s of years simply know how to sell
their products and services internally & externally
better using systems than their competitors.
Joseph Abara
Joseph Abara

UNFORTUNATELY A LOT OF BUSINESS PEOPLE IN CHURCH…
ARE extraordinary and incredible at what they do and they have
helped several clients get real results.
Their products & services provides exceptional value for their

clients
But they have months where cash pours into your business, and
months where you’re wondering where the clients and sales are
going to come from.
Some of these same people are tempted to change your line of

business, just because they can’t seem to get a steady flow of
Joseph Abara customers.

UNFORTUNATELY A LOT OF BUSINESS PEOPLE IN CHURCH…
Greatly desire for a way to share your expertise with qualified

and paying prospects, but they just don’t know how and where
to find them.
Are unsure of how to put their products in the hands of more

customers with outrageous marketing budgets
They’re really open to the idea of using marketing, but you

aren’t sure of where to start, and are not ready to spend a ton of
time participating in expensive but ineffective marketing training
courses or programs.
Joseph Abara
The Real Problem

There are still making *5 COSTLY MISTAKES* that have
kept them struggling to attract clients online or offline
with predictability and like clockwork
Joseph Abara

COSTLY MARKETING & ADVERTISING MISTAKES
Assuming their Business is different
Practicing Awareness Marketing
Trying to Sell To Everyone in every market
Lack of a Customer Acquisition System
Lack of a Review & Referral generation System
Joseph Abara
How Most Business OwnersWelcome

Ruin Their Business
To The Workshop!
THEY HAVE FALLEN FOR “MY BUSINESS IS
DIFFERENT” TRAP!
They put themselves in a hard place by believing that their

business is different and that Marketing Laws won’t work for
their business,
They subconsciously assume that unbreakable laws of

persuasion work based on the country, race or region
This means a lot of them are sitting on information that can

Joseph Abara
explode their business but they WON’T DARE USE IT.
They Practice Traditional Awareness Marketing

RELYING ON AWARENESS MARKETING INSTEAD
OF RESPONSE-BASED MARKETING
Still Spending their marketing budget on getting their

company name out there whether IT WORKS or NOT
Wasting marketing budget brand & name advertising

that doesn’t make people to respond to ads
They have no clear way of measuring results therefore

marketing performance can not be improved
Joseph Abara
They Haven’t Clearly Defined their Target Market & Target Customer
FAILING TO DISTINQUISH THEMSELVES IN THE
MARKET BY CARVING A NICHE
Haven’t made the switch from generalist to specialist

and are trying to sell everybody with no clearly targeted
audience
Do not know how to create a blue ocean strategy that

differentiates and brands them in the marketplace
Choosing a target market that cannot afford their

Joseph Abara
products or doesn’t have a real demand for their service
They Don’t Have a Proven Customer Acquisition System

NO CUSTOMER ACQUISITION SYSTEM IN PLACE
THAT BRINGS IN SALES PREDICTABLY
No Specific standard Operating Procedure to get the

phone ringing with potential clients all day long
No SOP for creating and deploying irresistible offers that

attracts interested prospects like clockwork
No backend value optimization system to maximize

profit and get the most out of new or existing customers
Joseph Abara
The play down on the value of reviews and referrals

REFUSAL TO ASK HAPPY CLIENTS FOR REVIEWS
AND REFERRALS EVERY SINGLE TIME
The average small business owner doesn’t know the

value of reviews and testimonials, yet companies as big
as Facebook, Google, Amazon etc, still use them.
No SOP for generating reviews and testimonials

effortlessly and using them in acquiring new sales
More concerned with customers who would refuse to

Joseph Abara
give reviews / referrals than those who would do so.
WORKSHOP
DETAILS
Joseph Abara
IN THE WORKSHOP WE WILL COVER HOW

TO PUT SYSTEMS IN PLACE…
To Generate More inquiries and get new customers
To Get Existing Customers To Come Back More Often
To Increase Value and Profit of Each Sale Made
Joseph Abara
Why Marketing
Systems?
Random, Traditional and Unpredictable Marketing Methods Are Dead
Joseph Abara
Why Marketing
Systems?
Joseph Abara

CONSEQUENCES OF HAVING A PROPER
MARKETING SYSTEM
Gives the business owner control of the amount of
business they can attract at will, weekly & monthly.
There’s no upper limit to the amount of business, that

can be attracted with a predictable system in place.
Most or all of the marketing operation can be put on

autopilot once there’s a working marketing system
Staff moral and productivity will increase

Joseph Abara
At The End of This

Workshop
Participants Will Have A Workable Marketing Action Plan
Joseph Abara
DAY 1 Welcome To The Workshop!
Positioning Yourself for Pre-eminence:
Getting Clear on your BIG WHY

Choosing Your Specialized Market
Deciding on your Specialized Solution
Identifying Where your audience is found
Developing a laser Targeted Zero Resistance Offer
Orchestrating an irresistible Frontend
Crafting your Backend offers (3 – 5 Levels)
How to create your own credibility-acquisition playbook
Joseph Abara
How to Sell More in a Month Than Most Businesses Do All Year
How to Engineer your first Customer Acquisition System

Crafting your irresistible Lead Magnet
How to Create Hyper Responsive Ads (Offline/Online)
Orchestrating & Deploying a Viral Lead Generation Machine
Deploying a Tracking & Evaluation System to measure Results
Launching & Monitoring Your Lead Generation Campaign
Using Split Tests to Improve Sales & Conversions
A word on Lead/Customer Relationship Management Tools
Joseph Abara
Increase Customer Value with Repeat Sales while stimulating Referrals
How to Create a Wow Customer Onboarding Experience

Stop 3 Strategies to generate Repeat Purchases
How to deploy an automated referral acquisition system
Setting up a Lost Customer Reactivation Mechanism
Getting reviews easily from even clients who never leave them
Offline & Online Remarketing Strategies to get cheap sales
Joseph Abara
And Much More
Joseph Abara
WHO IS THIS FORTo The Workshop!

Welcome
Small Business Owners Who Are absolutely committed

to systemizing their marketing with true concern for
their clients well being.
They must have expertise, REAL value & products to

deliver to the market. Something that gives real value
to their clients otherwise, this is not for them.
Joseph Abara
WHO THIS IS NOT THISToFOR

Welcome The Workshop!
General All Purpose Contractors or Business

Owners Whose Yearly Gross Business Revenue is
100% dependent on Government Contracts
Gotten Through Political Goodwill and whose
products or services can’t solve problems for a
lot of families or individuals
Joseph Abara
HOW WE WORKWelcome
TOGETHER
To The Workshop!
Workshop Costs N100,000 per participant

Maximum Participants allowed is 70
50% of Workshop Revenue Goes to Support Any Active Ministry Project
All Registrations Must be Concluded 2 Weeks Prior to Event Time
I must be notified at least a month to the set Event date
All participants will be interviewed about the event after training
Projector & Whiteboard will be required for presentation
All Ordained Pastors & Church Workers get a 50% off on their
Registration
Joseph Abara
Joseph Abara
Thank You
For The Opportunity
Joseph Abara

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ZERO RESISTANCE SELLING SYSTEM

Welcome To The Workshop!

Welcome To The Workshop!

Demonstrate To Participants a Simple

Welcome To The Workshop!

The Small Business Customer Attraction

Welcome To The Workshop!

I promise a complete break-down of the

Welcome To The Workshop!

Welcome To The Workshop!

Participants are expected to Go Back To their

And They will Do it With Automated Marketing

Welcome To The Workshop!

They’ll discover how to achieve this without a

Welcome To The Workshop!

By the end of this Workshop, participants will finally

Welcome To The Workshop!

It is not always the business that has the best quality

The businesses that make the most money for the

Welcome To The Workshop!

Their products & services provides exceptional value for their

Some of these same people are tempted to change your line of

Welcome To The Workshop!

Greatly desire for a way to share your expertise with qualified

Are unsure of how to put their products in the hands of more

They’re really open to the idea of using marketing, but you

Welcome To The Workshop!

The Real Problem

Welcome To The Workshop!

Assuming their Business is different

Practicing Awareness Marketing

Trying to Sell To Everyone in every market

Lack of a Customer Acquisition System

Lack of a Review & Referral generation System

How Most Business OwnersWelcome

They put themselves in a hard place by believing that their

They subconsciously assume that unbreakable laws of

This means a lot of them are sitting on information that can

They Practice Traditional Awareness Marketing

Still Spending their marketing budget on getting their

Wasting marketing budget brand & name advertising

They have no clear way of measuring results therefore

Haven’t made the switch from generalist to specialist

Do not know how to create a blue ocean strategy that

Choosing a target market that cannot afford their

They Don’t Have a Proven Customer Acquisition System

No Specific standard Operating Procedure to get the

No SOP for creating and deploying irresistible offers that

No backend value optimization system to maximize

The play down on the value of reviews and referrals

The average small business owner doesn’t know the

No SOP for generating reviews and testimonials

More concerned with customers who would refuse to

Welcome To The Workshop!

IN THE WORKSHOP WE WILL COVER HOW

To Get Existing Customers To Come Back More Often

To Increase Value and Profit of Each Sale Made