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January 7, 2011

Cynthia Schaffer, Contracts Administrator


RFP # 2243 Translational Research Journal
California Institute for Regenerative Medicine
210 King Street, 3rd Floor
San Francisco, CA 94107

Dear Ms. Schaffer,

In response to the California Institute for Regenerative Medicine (CIRM) RFP #2243 encouraging proposals to
develop and publisher an on-line, open-access journal focusing on translational aspects of stem cell research,
AlphaMed Press respectfully submits the enclosed application for STEM CELLS Translational Medicine:

I. Project Description
A. Problem to be addressed
B. Goals and objectives
C. Scope of services
II. Proposal
A. Qualifications and experience
B. Qualification of staff and proposed leadership
C. Comparable projects
D. Detailed proposal/business plan
E. California editorial offices
III. Enclosures
A. Proof of Concept PDFs
B. Budget
C. Sample Issues of STEM CELLS and The Oncologist
D. STEM CELLS Translational Medicine proof of concept App on the iPad, including other
examples of AlphaMed Press Apps

AlphaMed Press and its journal STEM CELLS Translational Medicine are dedicated to advancing the best
clinical utilization of stem cell. By bridging stem cell research and clinical trials, STEM CELLS Translational
Medicine will accelerate critical investigations, bringing novel treatments closer to best practices in patients.

Sincerely,

Martin J. Murphy, 3rd


Vice President, Global Business Development
AlphaMed Press

AlphaMed Press AlphaMed Europe, Ltd.


318 Blackwell St. Suite 260 • Durham, North Carolina 27701 USA Queen's University-Belfast • Centre for Cancer Research and Cell Biology
301 Harbor Drive • Sausalito, California 94965 USA 97 Lisburn Road • Belfast, Northern Ireland, UK BT9 7BL

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