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Analysis of Supplier Selection Methods Through Conceptual Module and Empirical Study
Analysis of Supplier Selection Methods Through Conceptual Module and Empirical Study
Analysis of Supplier Selection Methods Through Conceptual Module and Empirical Study
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1 Introduction
process can be of two types. One method is the one in which there are no restrictions on
the supplier which means one supplier can satisfy all the requirements of the price,
demand, delivery, quality, etc. This method is called single sourcing. The other method is
the one in which there are some constraints in the capacity of the supplier. Then the buyer
has to go to more than one supplier to fulfil all his requirements. This method is called
multi sourcing. In any single sourcing method, the management has to take only one
decision of which supplier is the best whereas in a multi sourcing way of supplier
selection, the management has to take two decisions on who are the best suppliers and
how much should be acquired from each of the suppliers. The order allocation decision is
critical in the supplier selection process. But, order allocation decision is more
sophisticated in a multiple supplier selection problem than in a single supplier selection
problem because the activities of order allocation in a multiple supplier selection problem
are dependent on each other. The introduction of JIT environment has emphasised on the
reduction of the number of suppliers and the criteria by which the process of supplier
selection is achieved.
A successful sourcing strategy requires a thorough understanding of a company’s
business strategy, the resources required to deliver that strategy, the market forces and the
unique risks within the company associated with implementing specific approaches.
According to Burke and Vakharia (2002), the sourcing strategy of an organisation or a
firm is characterised by three important interrelated decisions:
a criteria for establishing a supplier base
b criteria for selecting the final suppliers those who receive an order from the
organisation or the firm
c the quantity of goods to order from each selected supplier.
For the initial short listing from a large list of suppliers or establishing a supplier base,
the criteria are based on the organisation’s view of the supplier’s ability to satisfy its
requirements of quality, quantity, delivery and price. This approach arrays each supplier
in terms of objectives and based on the relative weights of each of these objectives, the
total score of the qualified supplier is evaluated. By putting a score as threshold limit, the
suppliers who achieve this point and above are selected for the final list. From the initial
short list of qualified suppliers, the final list of suppliers to whom the order must be
placed is made. Since all the suppliers conform to the requirements of quantity, quality,
service and other objectives of the organisation, cost considerations are the base of the
decision for the final list, which is the reigning practice in many industries. But, there
may be some alternate criteria imposed by the buyers to select the final suppliers. After
selecting the final suppliers, the amount of order to be placed for each supplier is
determined. The order allocation decision depends on the choice of the firm’s sourcing
strategy again. It may be a single supplier strategic sourcing or a multiple supplier
strategic sourcing. Allocation of orders or the requirements will aspire to optimise the
value of the supply chain and thereby that of the organisation. In a multi supplier
sourcing strategy, it is the collective supplier’s capabilities that will empower or hinder
the performance of any supply chain. Hence, the sourcing strategy becomes very critical
to the venture becoming triumphant.
Analysis of supplier selection methods 75
While designing a sourcing strategy, it is very important for a firm to be clear on the
criteria that have the maximum influence on the overall performance. The supplier
selection criteria are derived as per the requirements of the proposal. They may include
commercial as well as other factors which are determined by the precise nature of the
final commodity. Effective and efficient sourcing processes of an organisation can
maximise the profits and improve the performance of the supply chain. The following
block diagram gives a view about the important sourcing related processes (Chopra and
Meindl, 2005).
These steps (Figure 1) endure the company to improve the performance of its supply
chain. The supplier assessment and the supplier selection steps have been discussed in
detail earlier. Once the supplier is selected, a contract is negotiated between the buyer and
the supplier(s). It should take into account all the factors that affect the performance of
the supply chain. Design collaboration step allows the supplier and the buyer or the
manufacturer to work together while designing the components of the final product. The
next step in sourcing is procurement whose objective is to enable the orders placed and
delivered on schedule at the minimum cost. The final step is the sourcing planning and
analysis which is to analyse all the expenditure across all the suppliers and identify the
opportunity to minimise the overall costs (Chopra and Meindl, 2005).
Supplier selection is one of the key components of SCM, as companies have realised
that to truly deliver superior customer value they must focus on the entire value chain. As
such, companies control only a small part of that. A healthy buyer supplier relationship is
then one of the most potent components of superior value delivery and delighting
customers. Good supplier management starts with the selection of most effective and
efficient suppliers from a given pool. The selection criteria could include price, quality
and delivery performance among others. However, companies often grapple with the
question of selecting the right supplier. The approach to tackle this problem using data
envelopment analysis (DEA) that uses an ideal target for each selection criteria and then
identifies the best supplier available (More and Mateen, 2012).
Selecting appropriate suppliers has strategic significance for every company. The free
replicability hull (FRH) model is one of the models in DEA. In many real world
applications, data are often stochastic. A successful approach to address uncertainty in
data is to replace deterministic data via random variables, leading to chance-constrained
DEA. In this paper, a chance-constrained FRH (CCFRH) model is developed; its
deterministic equivalent, which is a non-linear programme, is also derived (Azadi and
Saen, 2012). Furthermore, it is shown that the deterministic equivalent of the CCFRH
model can be converted into a quadratic programme. In addition, sensitivity analysis of
the CCFRH model is discussed with respect to changes in parameters.
76 H.A. Zubar and P. Parthiban
Another key factor in SCM is purchasing. It is one of the most strategic activities
involved in the supply chain. Supplier selection is an essential task within the purchasing
function. Sourcing process also comes under this purchasing function. It embodies all
activities related to the buying process from determining the need to ensuring proper
delivery. It is believed that purchasing plays an important role in strategic success of an
organisation through the appropriate selection of suppliers who support the company’s
long term strategy and competitive positioning (Ellram and Carr, 1994). The major
benefits from purchasing are considerable reduction in cost, improvement in delivery of
the product, shorter cycle time, improvement in the quality and access to product and
process technology. Purchasing determines the lead time in launching a product into the
market.
From all these factors, it is evident that the supplier selection is the paramount
important step in SCM. A vendor/supplier can either make the company or break the
company by reaching up to the customers’ demands or failing miserably in his process.
This is responsible to motivate people to research deeply on supplier evaluation and
selection problems involving multi criteria decision making (MCDM).
2 Literature review
Supplier selection is a very important component in SCM. In the present global scenario,
it becomes necessary to cut the production and variable costs to sustain and survive the
high competition. In the past, there has been lots of research done on supplier selection
process as well as SCM. There is lot of literature available about the process of supplier
selection as well as evaluation. Extensive research is done on the available literature and
is reviewed. Researchers and practitioners describe supplier selection as a number of
phenomena which determine suitable suppliers in the supply chain. In the past four
decades, the activity of supplier selection has undergone an enormous change due to high
technology advancement. It is impossible to produce low cost, high quality products
without proper suppliers in today’s competitive scenario (Weber et al., 1991). There is no
definite method for supplier selection in the earlier literature. But the retailer is provided
with some criteria to evaluate the supplier and select him. The decision making is done
on the basis of how well the supplier can cater to his needs and the requirements of his
customers. Dickson (1966) gave 23 criteria which can be used for the process of supplier
selection or evaluation. But, the criteria for selection depend on the requirements of the
firm. Supplier selection is classified into three categories in the past literature (Bei et al.,
2006; Talluri 2002).
1 empirical study, where the relationship between various attributes in supplier
selection and the effect of one over the other and on the selection process is studied
deeply
2 conceptual approach, giving the importance of supplier selection and its strategies
3 analytical models, where a model to solve the supplier selection problem and
multi-criteria decision making (MCDM) problem is presented.
In this paper, review of the empirical study and conceptual approaches and the review of
analytical models are continued in the next paper.
Analysis of supplier selection methods 77
(1998) examined the difference between managers’ rating of the perceived importance of
different supplier attributes and their actual choice of suppliers in an experimental setting.
2.1.2 2001–2007
Selecting the right vendors reduces the purchase costs and improves the corporate
competitiveness significantly (Ghodsypour and O’Brien, 2001). Li and Rao (2005)
conceptualise, develop and validate six dimensions of SCM practice which are strategic
supplier partnership, customer relationship, information sharing, information quality,
internal lean practices and postponement. Supplier selection is a process which contains
many steps, the first starting with the realisation of the need for a supplier; determination
and formulation of the decision criteria; initial screening and drawing up a shortlist of
potential suppliers (pre-qualification); final supplier selection and finally, continuous
evaluation and assessment of the final suppliers (De Boer and Wegen, 2003). Supplier
selection procedures are divided into pre-selection, selection and the post-selection
procedures (Davidrajuh, 2003). The selection procedure is further divided into the
following stages: bidder selection, partner selection, and performance evaluation. Xu and
Li (2007) gave multiple phase suppliers sorting model based on the supplier development
orientation using multiphase selection methods and unconventional criteria combination.
The model classified selection into three phase: pre-selection, evaluation and
development. Thus, supplier selection has become a key critical strategic consideration.
In supply chain literature, the supplier selection problem is treated as an optimisation
problem that requires formulating a single objective function (Nukala and Gupta, 2007).
However, not all supplier selection criteria can be quantified, because of which, only a
few quantitative criteria are included in the problem formulation. To flourish in their
respective markets, buying firms must ensure that their suppliers’ performance,
capabilities and responsiveness equals, or surpasses that experienced by the buyer’s
competitors. The moderating effect of buyer-supplier relationships on quality practices
and performance was discussed in detail by Fynes and Voss (2002). Schurr (2007)
investigated into critical interaction episodes that fundamentally strengthen or fatally
weaken relationship development. Jammernegg and Reiner (2007) discussed the
opportunities and challenges for improving the performance of supply chain processes by
coordinated application of inventory management and capacity management. Prahinski
and Benton (2004) determined how suppliers perceive the buying firm’s supplier
evaluation communication process and its impact on suppliers’ performance. Berggren
and Bernshteyn (2007) note that organisational transparency drives company
performance. An intelligent supplier relationship management system is developed by
integrating a company’s customer relationship management system, supplier rating
system and product coding system by the case-based reasoning technique to select
preferred suppliers during the new product development process (Choy et al., 2004). An
expert system approach of supplier selection and evaluation and the importance of
supplier evaluation and selection in the buying process were given by Yigin et al. (2007)
and Altuntas et al. (2006). Cormican and Cunningham (2007) evaluated supplier
performance from a large multinational organisation and found out that reducing the
number and improving the quality of suppliers resulted in increased quality, reduced lead
time and a reduction in the number of errors and defects. Romer (2002) studied about
different partnership strategies in the purchasing function and compared the different
customer-supplier relationships from the point of view of purchasing and deals with
Analysis of supplier selection methods 79
virtual companies in particular. It also traces the architecture of the virtual organisations
and analyses their advantages and disadvantages. Xiaobing and Qiang (2007) did
research on supplier selection tactic model for strategic purchasing. Curran (2001)
developed a tool for environmentally preferable purchasing. Outsourcing is a
management approach by which an organisation delegates some non-core functions to
specialised and efficient service providers (Franceschini et al., 2003). In the era of ‘global
market’ and ‘e-economy’, outsourcing is one of the main pillars of the new way to
conceive the relationships among companies. Kakouris et al. (2006) proposed a
framework for purchasing and outsourcing decisions together with a process model for
evaluating and assessing possible suppliers. They focused in particular on the ‘planning’
and ‘qualifying’ phases of the process which, respectively, set the criteria and prepared a
shortlist, before the final selection. Leonard and McAdam (2002) studied about the
strategic impact and implementation of total quality management. Jammernegg and
Reiner (2007) studied and discussed the opportunities and challenges for improving the
performance of supply chain processes by coordinated application of inventory
management and capacity management. Henri (2004) tried to bridge the gap between the
organisational effectiveness (OE) models developed in the field of organisational theory
and the performance measurement models presented within the management accounting
literature. Nwankwo et al. (2002) studied the scope for expert systems in supplier quality
management. Chen and Paulraj (2004) proposed a networked supply chain. This novel
perspective has created the challenge of designing and managing a network of
interdependent relationships developed and fostered through strategic collaboration. Seth
et al. (2006) extensively defined the key gaps in both the directions (forward and reverse)
that are likely to affect the service quality at different levels. These gaps may exist
between a 3PL service provider and the manufacturer, the marketing function and the
3PL service provider, etc. Kannan and Haq (2007) analysed the interactions of criteria
and sub-criteria for the selection of supplier in the built-in-order supply chain
environment.
2.1.3 2008–2012
Foster (2008) worked towards an understanding of supply chain quality management
(SCQM) and Berrah and Clivillé (2008) prepared a quantitative performance
measurement model in a buyer-supplier relationship context.
Wang and Yang (2009) worked on the supplier selection under multi-supplier
quantity discount and is treated as mixed integer problem to minimise purchasing costs.
In these models, only one criterion was used as an objective function, and other criteria
were modelled as constraints. Amid et al. (2009) studied about a fuzzy multi objective
model which has been developed for the supplier selection problem under price breaks
that depend on the sizes of order quantities. Amin and Razmi (2009) proposed a
mathematical model for a single item purchasing problem considering various discount
schemes simultaneously. Considering both qualitative and quantitative criteria in this
model and in addition, permitting various types of discount schemes by suppliers, make
this model more practical in comparison with other previous studies. Mendoza and
Ventura (2009) worked on a model that determines an optimal inventory policy that
coordinates the transfer of items between consecutive stages of the system while properly
allocating orders to selected suppliers. Amin and Razmi (2009) studied on a fuzzy
analytic network process (ANP) model to evaluate the potential suppliers and select the
80 H.A. Zubar and P. Parthiban
best one(s) with respect to the vendor important factors. Shu and Wu (2009) examined
the supplier selection and evaluation on the basis of the quality criterion. Carrera and
Mayorga (2008) explained a fuzzy inference system as an alternative approach to handle
effectively the impreciseness and uncertainty that are normally found in supplier
selection processes. Lin et al. (2009) developed the ANP model based on discussion
among practitioners and experts, which is followed by collecting the data by using Delphi
method. Awasthi et al. (2009) explained how to identify suppliers as well as
corresponding quantities for a buyer facing stochastic demand.
Ho et al. (2010) researched on how MCDM approaches are better than the traditional
cost-based approach, and aids the researchers and decision makers in applying the
approaches effectively. Tseng et al. (2009) proposed a novel hierarchical evaluation
framework based upon:
1 MCDM analysis
2 ANP technique
3 Choquet integral.
Micheli (2008) investigated the supplier selection issue as a way to mitigate the overall
supply risk, through the proposition of a new approach which is as practical as a total cost
of ownership approach and, at the same time, a real support for the supplier selection as a
decision making issue, rather than an additional constraint for the decision maker. Saen
(2008) presented a hybrid intelligent algorithm, based on the push SCM, which uses a
fuzzy neural network and a genetic algorithm to forecast the rate of demand, determine
the material planning and select the optimal supplier. Demirtas and Üstün (2008) worked
out an integrated approach of ANP and multi objective mixed integer linear programming
(MOMILP). He et al. (2009) described a class of special chance-constrained
programming models and a genetic algorithm which is designed for the vendor selection
problem in his paper. The solution procedure is tested on randomly generated problems
and computational experience is reported. Kokangul and Susuz (2009) presented the
selection of suppliers from predetermined eight suppliers and a real-life case study
conducted for a large automotive manufacturer firm.
Zeydan et al. (2011) worked out qualitative performance evaluation by using fuzzy
analytical hierarchic process (AHP) in finding criteria weights and then fuzzy Technique
for Order Preference by Similarity to Ideal Solution (TOPSIS) in finding the ranking of
suppliers. Lin et al. (2011) proposed ERP, a decision manager can clearly realise the
strength and weakness of the purchasing operation. To establish a real-time purchasing
environment, a methodology of ANP, TOPSIS and linear programming (LP) are
effectively applied in the supplier selection process. Dalalah et al. (2011) presented a
hybrid fuzzy model for group MCDM. A modified fuzzy DEMATEL model is presented
to deal with the influential relationship between the evaluation criteria.
Khaleie et al. (2012), used intuitionistic fuzzy value (IFV) to show the decision
makers’ preferences and IFN clustering method is utilised to cluster around DMs
preferences. Intuitionistic fuzzy weighted geometric (IFWG) is applied to aggregate the
obtained clusters. Lin (2012) discussed a model that allows the incorporation of DMs
imprecise aspiration levels for allocating optimal quantity of orders to each selected
suppliers. Moreover, the model can be applied to help firms monitor suppliers so as to
avoid subjective human decisions in the future and to improve the relationships with their
selected suppliers. Environmental sustainability of a supply chain depends on the
Analysis of supplier selection methods 81
purchasing strategy of the supply chain members. Most of the earlier models have
focused on cost, quality, lead time, etc., issues but not given enough importance to carbon
emission for supplier evaluation (Shaw et al., 2012). Vahdani et al. (2012) discussed in
their paper, a new intelligent model based on the locally linear neuro-fuzzy (LLNF) with
locally linear model tree (LOLIMOT) was proposed to predict the performance rating of
the suppliers in cosmetics industry, which had further advantages with characteristics of
higher reliability and avoid of over-fitting. Amindoust et al. (2012) introduced a fuzzy
ranking model for sustainable supplier selection in SCM.
The literature regarding the conceptual approach of supplier selection is tabulated and
given below (Table 1):
An analysis of the research gap was made based on the literature review of the articles
referred. Most of the research done was concentrated on developing approximate
solutions rather than developing sophisticated and exact optimal solutions of supplier
selection problems. Minute points might have been overlooked to avoid computational
difficulty. Supplier selection is a sophisticated multi-criteria decision-making problem,
and it becomes further complicated if the highly important interdependence among the
selection criteria is taken into consideration. There has been very little literature covering
the interdependence of criteria taken into account. Some common practices in the
real-life business transactions like discount offered by the supplier for a huge order were
not covered in the extant research. In the literature, less focus was there on the decisions
on the appropriate selection of suppliers, and on assigning order quantities to these
suppliers in case of discounted cost. Considering the demand, supplier’s and
manufacturer’s capacity, minimum order quantity, limitation on the number of selected
suppliers, total capacities of selected suppliers and discounted cost, all or few of them at
once makes the supplier selection process more complicated, but which are taken into
account in real life situations. This was not covered to large extent in the research.
From the state of the art literature review, it is evident that the supplier selection problem
is a MCDM problem, whose complexity is increased if interdependence among the
criteria is taken into consideration. The common practices in real life business
transactions, when taken into consideration, will enhance the efficiency and accuracy of
the problem. This can be taken as a future work. Another problem for further research
92 H.A. Zubar and P. Parthiban
can be that many supplier selection models are available which stress only on the criteria
required by the buyers but not on the opportunities, costs and risks faced by the buyers
when they select a specific supplier. Supply management is a complex order allocation
decision problem when multiple suppliers are available. A limitation on the minimum
order size, which usually happens in the case of interim suppliers, makes the problem
more complicated. Further research can be done to accommodate other features like
discounted cost, concave transportation cost, multi-period capacity, etc.
5 Conclusions
An extensive review of the literature was carried out on supplier selection and evaluation
problem. A brief summary of SCM was studied and the complete process of supplier
selection and evaluation was discussed in detail. It has been discovered that in the current
scenario, it is very much necessary for any organisation to deliver quality products at
lesser cost in the right time to the right customer to survive in the global competing
environment. Since most of the costs are covered by production costs and raw material
costs, which eventually depend on the supplier, emphasis has been laid on supplier
selection. It is one of the steps of paramount importance in the SCM. Proper supplier is
highly important for the efficient and an effective SCM. Sourcing and purchasing
functions were deeply discussed. Different strategies in sourcing were also examined. All
the literature referred about supplier selection and evaluation was categorised as
conceptual approach, empirical study and analytical models pertaining to supplier
selection. In this paper, we only considered conceptual and empirical categories in detail.
The articles in the conceptual approach category gave the importance of supplier
selection and its criteria and gave some new concepts regarding vendor selection and
evaluation.
The articles in the empirical study category give the relationship between various
attributes, entities involved in the process of supplier selection or the effect of them on
the performance of the supply chain.
To summarise the whole thing, supplier/vendor selection is a complex MCDM
problem whose criteria depends on the buyer/manufacturer according to his requirements
at the instant of selecting the supplier, where determining the criteria relevant to the
situation becomes very important. The importance of criteria or the weight given to each
criterion involved in the supplier selection process changes from buyer to buyer and time
to time, depending on the situation.
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