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PowerPoint: Empowers YOU to make your point

General aspect

If by only looking at a PowerPoint, your audience knows in detail what the PowerPoint is about, it’s a
really bad PowerPoint. A PowerPoint should not be a summary, a PowerPoint shouldn’t contain the
points you wish to make. These things are your jobs.

An example: I want to impact my audience.

A. Good

B. Bad

In A. no one knows what ‘80 000’ means. They ask themselves the question: 80 000 what? They will
listen.

In B. you don’t need to be there. No questions necessary.


Practical tips/ rules

1. Use free professional templates if they obey the rules (slidesgo is a cool website).

Free hand-drawn template: https://slidesgo.com/theme/hand-drawn-timeline-infographics

2. Use as little text as possible. Pictures speak louder than words. The only time where more text is
justified is where you use a short quote (maybe a provocation/to make your audience think/to start a
discussion). Don’t use long quotes.
3. Create and use slides with no text.

Example of a comparison (cf. Topic from document ‘how to write or conceive a presentation...’)

Bad example: Your audience will be bombarded with text.

Good example: You can even ask your audience to tell you the differences, before you keep
presenting. You don’t even have to write ‘Nina Simone’ and ‘Public Enemy’ there because your
audience will remember.
4. Create and use slides that show a process.

5. Create and use slides that ask questions (that you answer).
6. Create and use slides that tell a story.

7. Create and use slides that provoke (within reason – check with teacher).
8. And finally on the slide front: Create and use title slides at the end when you know where you
are going that are pleasing to look at.

9. Do not include a list of reasons why your audience can fall asleep, now! Also known as a ‘table of
contents’ 

10. Remember: A PowerPoint should NOT inform your audience – That is YOUR job.

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