Strengths
 This company has a 20-year history in
Capitol Hill. This gives a sense of
credibility. Shows that Busy Bees has the
best communal interest.
 Busy Bees is operating during a
pandemic. Many places are closed
because of the pandemic; Busy Bees is
one of the few and important options for
child-care during this time.
 Busy Bees offers child-care from ages 3-
8. Most places simply don’t have the
capacity to host such a broad age group.
This expands Busy Bees possible
clientele.
 On Yelp, Busy Bees is listed as the 7th
best playgroup in Washington DC.
Weaknesses
 Busy Bees is operating during a
pandemic. This poses an almost
immediate health threat to children and
faculty.
 Busy Bees does cost, there has been a
spike in unemployment. Not many can
afford a summer camp now.
Opportunities
 Per Eutopia.org the pandemic can
worsen the mental health of students.
Busy Bees can position themselves as
essential during this time in relation
to the mental health of adolescents.
 A concern is that parents aren’t
receiving enough information. Busy
Bees can organize video’s and hold
virtual zoom conferences to spread
information.
 Being one of the few operating
camps, Busy Bees is one of the only
feasible options for many, especially
people in Capitol Hills. Busy Bees is
one of the few essential camps in its
area.

Threats
 Flex academy advocates for online
learning, Busy Bees hosts an in-person
camp. The more people that convert
to this method, the less potential
attendees.
 Covid-19 threatens the livelihood of
camps. A random spike can shut the
entire facility down.