Activity 6 – Planning the Changes (cont.

from Act 3 and 5)

In this activity you now need to help strategize the changes that you proposed for
the chosen business.

Using the short and long-term goal -

Identify how you they can manage the transition and sustain momentum

Short-term Goal Long-term Goal

Drivers of change
 External
 Mission/Strategy
 Leadership
 Organizational
culture/structure
 Task requirement,
individual skills,
motivation
Steps to manage change
 Approval from whom
 Motivation to manage
change
 Steps to assess Current
state,
department/persons to be
involved
 Steps to do the Transition
state/persons to be
involved
 Steps to do the Desired
future state/persons to be
involved
Case 1 -Banh Mi

Case 2-Coffee Shop

Case 3 – Nha Ngi/Nha Tro

Case 4 – Fish vendor

Case 5 – Xeom
Case 6 – Yellow bus
Activity 5 – PESTEL, SWOT, 5 Porters

In Activity 3 – Working with Small Businesses, your group chose the small
business now you need to do the PESTEL, SWOT, 5 Porters comparing it with a
bigger or an international company.

Small Business/Local International/Bigger

Business Business
PESTEL
SWOT
Porters

Activity 3 – Helping Small Businesses Strategize

------------------------------------------------------------------------------------------------------------------------------------

Due to the effect of Covid 19 to businesses, owners need to look on how they can survive the current
situation. Your group was asked by the owner to help them strategize to be able to cope up with the
challenges. With your case, if you know any same business, use that as a background for your study.

You need to prepare a presentation with the following:

Background of the company (owner, age of the business, HR, 7Ps, operation and management,
marketing, finance etc.

Background of the Company

Strategies Positive/Negative
Effect
Goal (short-term, long-term)
Leadership/Ownership
HR
Operation and Management (raw materials,
process)
Marketing
7Ps
Finance (budget and source of financing)