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Executive Summary

Mostly we Filipinos are so enthusiast in terms of singing, wherein we buy


different kinds of instrument we needs to use in affordable prize and has a good
quality.

Before we came up to this thesis, we think it seriously on what will be our


proposed company. Until we choose the company of Mr. Allan Balagtas we know
that this company was needed to be popularized to have more customers.

Nowadays surfing to internet is very common, almost of us deals with it


chatting, gaming, and etc. since the company had the problem in terms of
advertising the proponents proposed a website which is a big help to their
company. Through this they can compete regionally. A website offer large number
of possible customer.

The internet is worldwide, publicly accessible series of interconnected


computer network that transmit data by a pocket switching using the standard
Internet Protocol (IP). It is a network of smaller domestic academic, business and
government network, which together carry various information and services, such
as electronic mail, online chat, and file transfer and the interlinked web pages and
other resources of the World Wide Web.

The Balagtas Music Store was located at San Antonio Purok Kanto covered
court the first owner of the Balagtas Music Store is Mrs. Consulasion Lumanog in
the year of 1970’s. And then Consulasion Lumanog decided to transfer the
Balagtas Music store into her daughter named Bella Balagtas. She decided to plan
and make a new model of guitars to sell it into other places like Manila and Etc.
The San Antonio is the one of the place were they are many guitar makers in
Pampanga. And the time has come, Bella was planned to give the business into her
son named Allan Balagtas. Now Allan Balagtas currently managed the business of
his mother. Until now Allan Balagtas was currently managing that business that
came from his grandmother.
When the company have finished product, their guitars products, they sell in
into other guitar stores in any places. Currently, Allan was enjoying to selling his
product as a mission that his grandmother and mother gave it to him. Allan
enjoying his life servicing his guitar into other people.

The study is all about the advertisement for individuals who all enthusiasts in terms
of purchasing musical instrument the study cover all the information of the
company for purchasing musical instrument. And to view the location of the
company.

Nowadays computer used and most of the business even small are using
website, because it offers large number of customers.

We highly recommend that the company should have their own website
to adapt to business of being able to the modernization of the technology.

Website to a business may help to promote the products and services


offered and may increase the popularity lead to the development of the business.

The proponent’s analysis shown that the proposal is very helpful. The
proposal give a high publicity and to come up on their mission and vision and also
a big help for possibility success of the company.

Through entirely observation and analysis. The proponents therefore


conclude that the proposal for the company is a big help for the promoting the
business and a good marketing strategies, its achieve the highly publicity of the
products and services and everything about the business itself.

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