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Suppose we are analyzing bank sector to introduce DWH environment,
(a) What will be the key factor to identify pro table customer?
(b) Should we delete the obsolete customer’s data, yes/no? And why
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a)  
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There is various key factor by which an bank can determine whether an customer is pro table or not:-

1) Total spending of customer in speci c period of time. By providing your phone number, you agree to receive a one-tim
automated text message with a link to get the app. Standard
messaging rates may apply.
2) Cost of another services provided to customer.

3) Cost of goods or services provided to customer.

b) My Textbook Solutions
No, We should not delete data of obsolete customers. The reason is that we can use that data in various
prediction model.

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