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Case Study Answers
Case Study Answers
Case Study Answers
Q1: Compare and contrast the two ERP implementation techniques used by Nestle and
Hershey.
The drawbacks and benefits of implementing big-bang conversion are discussed below in
relation to the parallel or phased approach.
In particular, the phased approach is concerned with the incremental transition from the legacy
system to the new system. The conversion needs considerable time for this method. However,
since the conversion is incremental and is done in accordance with the current structure, it is
less disruptive. In situations where the probability of failure of the newly proposed ERP system is
high, this method is also acceptable. On the other hand, the conversion to the big bang is a
reasonably high-risk strategy. Only when the conversion is done properly is it clean and
straightforward. Companies take this method because they are sure that they will switch from
an existing system directly to the new ERP system. The overhead cost of conversion is minimized
as there is no need for the new system to work along with the legacy system.
2. Analyze both the projects in terms of Functionality, Business Strategy, and Implementation
perspectives.
Hershey:
a. Functionality:
b. Business strategy:
Both companies have business strategy is commitment to consumers, community,
and children, we provide high-quality HERSHEY’S products.
c. Implementation perspectives:
Business switches from its existing ERP system to a new solution at a single point in time,
means all the company’s modules and offices go live simultaneously.
Nestle:
a. Functionality:
Its functionality is Phased.
b. Business Strategy: To be recognized leading Nutrition Health and Wellness
company
c. Perspectives: Rollout of the system is done in phases.
Hershey chose to follow the Big Bang plan to transition their legacy system to a new ERP
system. Without proper system testing, they were in a hurry to introduce their new ERP
system. They had to sacrifice their vital data and systems as a result. Owing to late system
integration and system monitoring, early identification of problems was not possible.
On the other hand,' phased introduction' has been used by Nestle. They had faced
employees’ resistant to adopt new ERP system. Despite having several problems in their
implementation, after solving these problems, both users have managed to resolve these
challenges.
4. Explain one strategy for each company should have adopted to avoid the implementation
issues mentioned in the study.
When moving their method using the Bing Bang strategy, Hershey should have a proper
implementation plan. The tools available and the risk assessment should have been carried
out before pursuing implementation. A strategy that would address their risk, cost, data
consistency and access should be adopted by Nestle. In order to provide a proper
implementation plan that would redefine the company criteria and become a roadmap for
the implementation team, Nestle should have met with the executives and stakeholders.
Both teams should determine their system implementation readiness, carry out risk analysis,
other financial and technological tools, timetable, etc. They can both test their
implementation in an operating environment by simulating their implantation.
5. What advice do you give to each company respectively to improve their mistakes for a
successful implementation?
Answer:
6. Why were the training plans unsuccessful in both the companies? Discuss