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xU}eY BuIUUe|g Ley UIYsOHwe satisfy the needs
of our customers, what
‘outcomes will ur
stakeholders see?
‘Toachieve our vision,
how must we look to
‘our customers?
How are we going to
financial goals?
How should the
‘company learn and
improve in order to
achieve its vision?
Strategy map legend
Hoshin Kanri vs. Balanced Scorecard
|Z. improve financial sustainability
‘Annual objective 1: Focus on the
needs of high-paying clients
|[] Modity customer support poicies
Pian the development of new product features
“il Medlfy customer suppor policies
[Pan the development of new product features
‘ull Most customer suppor poiies
Pan the development of new product
features
PIO": Time to respond fer igh-paying
KPIS: Time to market for now features, days
KPI 02: Churn rate for high-profile cents, %
KPI 06: Marketing budget forthe new
KPI08: 3% of functions with uptodate video
Annual objective 3: Test and
Creu
[El rotemantnnovaten spine
KPI04: Innovation pipeline performance:
Lagging indicator
[[j Conduct constraints analysis
1106: improvement ideas suggested
7 KPI08: Procasses with optimization pan, %e
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> BSC DESIGNER