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SM Buss 1009.1 Cw2 Assignment Spring 21
SM Buss 1009.1 Cw2 Assignment Spring 21
Instructions to Student
General Instructions/information for the students for completing the assignment
Answer all questions.
Deadline of submission: 02/06/2021 23:59
The marks received on the assignment will be scaled down to the actual weightage
of the assignment which is 50 marks
Formative feedback on the complete assignment draft will be provided if the draft is
submitted at least 10 days before the final submission date.
Feedback after final evaluation will be provided by 17/06/2021
3. Apply critical analytical processes, both qualitative and quantitative, within complex business
environments to develop logical perspectives/arguments.
4. Combine subject concepts, ideas and paradigms for the creation of solutions or responses that
address strategic level issues within an organisation.
Assignment Objective
The assignment aims for the student to apply critical thinking and analytical skills to understand the
business operations, issues and the strategic response to internal and external environmental changes
using the theories and practices seen at the local and global levels. The student should be able to build
arguments and propose future directions to the organization based on the above.
Assignment Tasks
You need to identify and select an Omani organisation (SAOG or LLC) or any multinational corporation
which is having its operations in the country (Oman), whose business strategy you need to investigate. If
you are employed it would be preferable to choose your own organisation for the ease of getting data.
This assignment will need to depend majorly on secondary resources for investigation and completing the
tasks below. You need to keep your teacher informed if you plan to collect primary data (online and
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not face –to- face) and get prior approval with declaration in the current situation. You are expected to
gather information from other sources such as business and scientific magazines, academic journals,
company reports and the internet as much as possible. You must research and support your report with
a minimum of 10 scholarly resources of which there should be a minimum of 5 scholarly articles from
elibrary.
Please note that 2000 is the word limit with a 10% margin on either side for the main report, including
tables, headings and executive summaries, but not including appendices, table of contents, figures,
references, etc. The report should show an introduction (including data collection method) to the
assignment and conclusion as part of structure.
(5 Marks)
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(12 marks)
2) Answer the following:
a. Examine the overall target markets, its external environment, its strategic rationale, the
corporate and business strategy to be discussed using any tool given below.
b. The changes and the uncertainty and the issues it faces at the strategic level.
Relate answer to the literature/readings.
E.g. Exploring Corporate Strategy (ECS -Business Level Strategy), Corporate Level – corporate
rationale, BCG etc. What is the basis of competition, What Directions (Ansoffs/Grand Strategy
Matrix) and How?
(25 marks)
Use minimum 3 scholarly articles (from elibrary) to support your concept choice and judgement.
(30 marks)
Core competencies
Generic competitive strategies – either leadership, differentiation or cost
Cooperative strategies –partnerships or alliances
Mergers and acquisitions
Offensive or defensive strategies
CSR and shared value
Outsourcing strategy
Culture
Capability development
Part C: MOOC Reflection- Attach proof of completion /certificate with your name/roll number as
userid
(5 marks)
Part D: Report: Structure, format and referencing (scholarly sources, citation, formatting and CU-
Harvard style of referencing) (5 marks)
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Note:
If your organisation is part of a larger international organisation, you may consider only the Oman based
operations. Please do not focus on individual departments or sections to do this assignment as this will
constrain you to focus on the functional level strategy only. The main report should comprise of a brief
introduction and reflective conclusion and references given in CU Harvard style.
Given the above tasks, there are plenty of choice for students to come up with a variety of answers
thus reducing similarity.
Guidelines:
Below given guidelines are only suggestive. It may be edited as per the needs of the assignment/module
Explain with suitable diagrams wherever required. Diagrams must be drawn using suitable
software or by pencil.
Each student has to do the assignment individually.
You can refer books in E-Library or use internet resource. But you should not copy and paste
material from internet nor provide scanned material from books without proper references. The
assignment answers should be in your own words after understanding the matter from the above
resources.
Task 1- Proposal
Shows Understanding – 2 marks
Proposed Plan showing tentative title of paper and choice of app for evaluation – 2 marks
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Part B-
1. Chosen organisation evaluation – current state
Profile – Mission, vision, objectives – 6 marks
Organisation. structure & governance and control- 6 marks
2. Overall target markets (5 marks), its external environment (5 marks), its strategic rationale (5 marks),
the changes and the uncertainty and the issues it faces at the strategic level (5 marks). Use of literature
support – 5 marks
3. Discussion of different options available for future direction next 5 years- 10 marks- two options
minimum to be discussed; Choice of a single direction with appropriate arguments to defend it with the
use of any one concept on priority – 10 marks; Use of Oman Vision 2040- 5 marks and other required
literature – 5 marks.
Part C- MOOC Course completion – 5 marks. The course completion screenshot / certificate with clear
visible user id should be attached.
Part D- Format, structure and referencing – 5 marks. The report should have a clear assignment
introduction and an end conclusion.
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Very good knowledge Tasks completed with Very good skills for Very good ability to use
and depth of very good accuracy. critical analysis, learning resources
understanding of Very good skills in evaluation and Very good
principles and interpretation of synthesizing. presentation, logically
concepts. results / and Very good reflective structured, using
Very good ability to accomplishing practices, accurate grammar and
apply the theoretical practical tasks. demonstrating very spelling.
concepts by Good personal learning Mostly correct cross-
considering of and growth, insight referencing and links
Second Class, Upper Division
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Good knowledge and Tasks completed with Good skills for critical Good ability to use
depth of good accuracy. analysis, evaluation learning resources
understanding of Good skills in and synthesizing. Good presentation,
principles and interpretation of Good reflective logically structured,
concepts. results / and practices, using accurate
Good ability to apply accomplishing demonstrating good grammar and spelling.
the theoretical practical tasks. personal learning and correct cross-
concepts by growth, insight into referencing and links
considering of required professional to supporting evidence
Second Class, Lower Division
Satisfactory
fair number of and professional and in writing.
60 – 69.99 educational development planning. Satisfactory ability to
literature/research and Findings presented work in groups and to
where applicable with conviction and manage teams.
workplace strategies, satisfactory Satisfactory ability to
policies and justification. learn autonomously.
procedures. Satisfactory
referencing and
bibliography using
appropriate
referencing style
Satisfactory problem
solving skills and
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exceptionally
competent for
decision-making.
Basic knowledge and Tasks completed with Basic skills for critical Acceptable
depth of minimum acceptable analysis, evaluation presentation, logically
understanding of accuracy. and synthesizing. structured, using
principles and Acceptable skills in Basic reflective accurate grammar and
concepts. interpretation of practices, spelling.
Basic ability to apply results / and demonstrating some Acceptable cross-
the theoretical accomplishing personal learning and referencing and links
concepts by practical tasks. growth, insight into to supporting evidence
considering of required professional Basic ability to
information values and principles communicate the
Acceptable systematically. and professional information verbally
/ Pass Evidence of reading a development planning. and in writing.
few number of Findings presented Basic ability to work in
50 – 59.9
educational with conviction and groups and to manage
literature/research and acceptable teams.
where applicable justification. Basic ability to learn
workplace strategies, autonomously.
policies and Basic referencing and
procedures. bibliography using
appropriate
referencing style
Basic problem solving
skills and decision-
making skills.
Inadequate knowledge Tasks not completed Poor skills for critical Poor presentation,
and understanding of Poor skills in analysis, evaluation logically structured,
principles and interpretation of and synthesizing. using accurate
concepts. results / and Poor reflective grammar and spelling.
Poor application of the accomplishing practices, Inadequate cross-
theoretical concepts practical tasks. demonstrating some referencing and links
No evidence of reading personal learning and to supporting evidence
educational growth, insight into Poor ability to
Fail / Poor literature/research and required professional communicate the
where applicable values and principles information verbally
<50 and professional
workplace strategies, and in writing.
policies and development planning. Poor ability to work in
procedures. Findings presented groups and to manage
unconvincingly with teams.
improper justification. Poor ability to learn
autonomously.
Inadequate
referencing and
bibliography using
appropriate
referencing style
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MEC upholds the spirit of academic integrity in all forms of academic work and any form of
violation of academic integrity shall invite severe penalty. Any benefit obtained by indulging
in the act of violation of academic integrity shall be cancelled.
MEC also reserves the right to notify the appropriate law enforcement authorities of any
unlawful activity and to cooperate thereafter in any investigation of such activity.
Faculty can conduct a viva to investigate and ascertain that the work submitted is student’s
own work as per the guidelines for the same. A student can be given a maximum of 2
chances to attend the viva in such cases. It is expected that the student attends the viva
during the first chance itself unless due to extenuating circumstances. If the student does
not attend the viva in spite of being given 2 chances and fails to submit valid reasons,
he/she will be awarded a fail in the module and this shall be counted as a case of academic
integrity violation.
All cases of violation of academic integrity on the part of the student shall fall under any of the below
mentioned categories:
1. Plagiarism
2. Malpractice
3. Ghost Writing
4. Collusion
5. Other cases
If the student fails a module and has a proven case of academic integrity violation in this module,
the student is required to re-register the module. This is applicable to first and second offence of
academic integrity violation of plagiarism type
1.1. First Offence of Academic Integrity Violation:
1.1.1. Plagiarism
a. If a student is caught first time in an act of academic integrity violation during
his/her course of study in any assignment other than project work and if the type
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account of the act of all or a few or only one member. The policy will then be applied to all
students.
If some students in the group are eligible to re-submit (first offence) and others are not
eligible, only eligible students will be allowed to re-submit within a period of one week and
the penalty will be applied as per the policy for each student according to his / her history of
violations.
Type 3: Combination of Type 1 and Type 2: In case plagiarism is detected in any component
or part submission (submitted at different times) of a group assessment (assignment), the
deduction in marks will be applicable for the whole assessment (assignment), even if only the
component or part submission alone needs to be resubmitted. All students of the group
would be considered as having committed an act of plagiarism irrespective of whether
plagiarism is on account of the act of all or a few or only one member. The policy will then be
applied to all the students of the group.
If some students in the group are eligible to re-submit (first offence) and others are not
eligible, only eligible students will be allowed to re-submit within a period of one week and
the penalty will be applied as per the policy for each student according to his / her history of
violation.
Type 4: Variation of Type 1 and Type 2: In cases where the assessment consists of
components or part submissions that could be a group assessment component (e.g. group
assignment) and an individual assessment component (e.g. individual reflection), the
following will be applicable:
a. If plagiarism is detected in the group assessment component, all students of the group will
be considered as having committed an act of plagiarism, irrespective of whether plagiarism
is on account of the act of all or a few or only one member. The policy will then be applied to
all students of the group. In such cases the group assessment component will be resubmitted.
If some students in the group are eligible to re-submit (first offence) and others are not
eligible, only eligible students will be allowed to re-submit within a period of one week and
the penalty will be applied for each student according to his / her history of violation.
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If student is caught with multiple violations of same or different nature in the same module
of the same semester, then they will be considered as different offences and each will
contribute to the overall count of AIV. The student then shall be penalized for each violation
according to the count and type of each offence.
Viva Regulations:
Faculty can conduct a viva as per the institutional guidelines to investigate and ascertain
that the work submitted is student’s own work.
It is expected that the student attends the viva during the first chance itself unless due
to extenuating circumstances.
If the student is not able to attend the first call for viva as per the date and time notified
by faculty, s/he shall be given one more chance to attempt the viva within a week from
the first call.
• If the student does not attend the viva in spite of being given two chances and fails to
submit valid reasons for the absence in viva within three working days from the last call
for the viva, he/she will be awarded a fail in the module. This shall also be counted as a
case of academic integrity violation.
• If the student fails a module and has a proven case of academic integrity violation in the
module, the student is required to re-register the module. This is also applicable in case
the student fails and has a first or second offence of academic integrity violation of
plagiarism type. The fee for the failed module for the semester in which academic
integrity violation was observed shall not be re-funded.
* For further details Refer to MEC Student Academic Integrity Policy in Student Handbook.
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Students may contact their teachers for clarification on specific details of the submission time if
required.
To protect and respect the rights, dignity, health, safety, and privacy of research subjects involved
including the welfare of animals and the integrity of environment, all student projects are
expected to be undertaken as per the MEC Research Ethics and Biosafety Policy. Accordingly the
following shall apply.
Research and other enterprise activities shall be conducted by maintaining the high ethical
standards consistent with national and international standards and conventions.
Any research at MEC that is categorized as high-risk research shall be subject to review and
approval by the Research Ethics and Biosafety Committee.
Research activities involving collection of human or animal tissues and manipulation of microbial,
animal or plant cells shall be subject to review and approval by the Research Ethics and Biosafety
Committee.
Participants involved in research must be informed about the purpose of research and intended
uses of research findings. Written consent must be obtained from people involved prior to the
commencement of research.
Data obtained from participants must be treated with high confidence and should be used only
for the intended purpose of research.
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