UNIVERSITY OF FREDERICTON F A C U LT Y O F B U S I N E S S

I’M NOT TRYING TO MAKE EXCUSES. I’M

NOT MAKING ANY MORE EXCUSES. I JUST
CAN’T GO BACK TO SCHOOL RIGHT NOW.
I NEED ADDITIONAL EDUCATION NOW. MY
KIDS NEED ME AROUND. I WANT TO PUT
MY FAMILY IN A BETTER POSITION. I CAN’T
AFFORD TO REDUCE MY INCOME. I NEED
A SCHOOL THAT ALLOWS ME TO STUDY
ON MY OWN TIME WITHOUT LEAVING MY
JOB. I’VE WORKED TOO HARD TO LEAVE
THIS JOB AND TAKE MYSELF OUT OF THE
INDUSTRY. MY PEERS NEED TO BE FELLOW
WORKING PROFESSIONALS. I’LL JUST HAVE
TO FIND ANOTHER WAY TO ADVANCE
MY CAREER. FLEXIBILITY WILL ALLOW
ME TO REACH MY GOALS. I’VE HEARD
CONFLICTING THINGS ABOUT ONLINE
DEGREES. ONLINE EDUCATION SPEAKS FOR
ITSELF - IT JUST MAKES SENSE.
Our online MBA program is designed for early-career
professionals and managers of companies who aspire to
lead their organization towards higher performance. The
program will provide you with the skills to advance your
career, and drive organizational results. You’ll enhance
your ability for critical thinking and have the opportunity
to collaborate and network with students and faculty
across Canada and around the world - all while applying
your learning real-time without interrupting your career
momentum.
UFred programs and courses are designed by a special
corps of highly qualified professors who have deep
and successful career experiences in both professional
business and academic practice, and who are determined
to provide you with an education that is thorough,
engaging, challenging and relevant to the profession of
management.
To bring this program to life, the University of Fredericton
has built a team of e-Learning specialists who are second
to none. Our team strives to provide the most advanced
learning environment using our current set of tools,
while at the same time seeking the latest instructional
technologies and online groupware tools as they emerge.
Our blend of courses, both foundational and specialized,
prepare business professionals to effectively deal with
organizational change and sustainability.
 CONSULTING CY BE R S E C U R IT Y

Strategic Leading Effective Leading Property The Consultant and the Cybersecurity Awareness
Sustainability Planning Global Teams Management Consulting Process for Managers

Global Strategy Innovation Best Vital Skills for the Real The Consulting Cycle Cyber Risk
and Structure Practice 1 (Executive) Estate Professional Applied Management

Leading Effective Innovation Best Market Trends Consulting with your Social
Global Teams Practice 2 (Intrapreneur) in Real Estate Client Engineering

PROFESSIONAL
SELLING &

Introduction to Principles The Business Case Consultative Compensation

Social Enterprise of Analytics for OHS Change Selling Management

Current & Emerging Introduction to Enterprise Risk

Strategic Selling Training and
Tools for Financing the Prescriptive and Management
Development
Social Enterprise Predictive Analytics
Essential Communication Sales
Social Enterprise Leading Effective and Interpersonal Selection & Performance
Enablement Management
and Public Policy Global Teams Skills for H&S Leaders

25,235 15 20
I’ve heard that online degrees
don’t have the same worth as
those from traditional schools.
How can I be sure my MBA
will be respected?
UFred is an accredited
university under provincial
legislation - the same as any
in Canada. Our graduates
are spread across the globe,
representing many industries
in senior positions. As a result
of their studies, UFred alumni
report an extremely high rate
of satisfaction concerning
advancement.
3
I’m worried about credibility.
Are my professors well known
in their respective field?
UFred faculty consists
of thought leaders,
entrepreneurs, executives,
and active business experts.
Our MBA program provides
the tools necessary to face
modern business challenges.
We blend traditional academia
in a real-world context, UFred
has developed a program
that integrates foundational
knowledge with specific,
current business cases.
If you’d like to get in touch
with a UFred MBA graduate
to hear how we do things,
we can make that happen.
I doubt I can afford it, I can’t
leave my job, and my family
needs me around. How can I
possibly find a way to do this?
Among the most affordable
in the country, this MBA is
for working professionals. All
mandatory virtual classes can
be attended in the evening
from anywhere with internet
access. Not only do most of
our students continue working
full time with their current
organization: many are able
to have their tuition covered
by their current employer - an
arrangement that often results
in advancement during study
as a result of new skills.
 The timeline for a student in
our MBA program is simple and
laid out to make studying with
UFred a comfortable experience.
After guiding you through the
application and orientation
processes, you’ll be eager to dive
into your foundational courses.

There are ten (10) foundational

courses you will take over 2 years
to begin your MBA program.
Spanning 11 weeks each, these
courses offer a deep dive into
economics, organizational
15-20
strategy, and leadership theory.
There is just one virtual class
(vClass) a week, affording
students maximum flexibility with
their schedules.
 UNIVERSITY OF
FREDERICTON

This course gives students the foundational knowledge they need to

MBA 5005
critically assess leadership concepts and their utility. Students survey the
leadership theories of key thinkers and practitioners in the field, learning
Leadership
about the empirical, theoretical and pragmatic strengths and limitations
Theory of each approach. Through case studies and exercises, students develop
and an understanding of organizational leadership. They will also learn a
Practice comprehensive set of leadership practices that will have immediate value
for application at work.

This course offers a comprehensive, graduate level exploration of

MBA 5010
managerial accounting. The course utilizes case studies and audit
reports to focus on the use of appropriate accounting systems and the
Accounting
application of accounting data in the management of an organization. In
for Managers conjunction, what accounting data are interesting or relevant-to-task, and
how such data might be used is dependent upon what the manager is
seeking to accomplish and what other information may or may not
be available.

All managers are required to possess a basic understanding of financial

MBA 5015
concepts. This course explores the principle role of finance via its
concepts, calculative applications, and capital market analyses. In
Managerial
addition, the basic concepts of the time-value of money, rates of return,
Finance and valuation are covered. Students will learn how capital markets
function, what different securities exist, and how to manage cash flow.
Credit, risk, working capital, and analysis of financial statements receive
particular attention. Cases are used throughout the course to provide
students with hands-on experience in the use of financial tools. Unlike
other finance courses, this consists of half concept and half mathematics.
Besides providing basic math skills, this course should provide students
with an excellent introduction to financial management concepts.

Systematic understanding of the internal and external economic

MBA 5020
environments of an organization, and the ability to analyze them as a
basis for sound decisions, are core pre-requisites of sound leadership.
The
This course reviews basic macro and micro-economic concepts
Global (e.g. supply and demand, elasticity, production function, competitive
Economic environments, pricing, etc.), and illustrates their impact on decision
Environment making and strategy formulation. Students will learn how to think through
economic challenges and opportunities presented to their organization.
 UNIVERSITY OF
FREDERICTON

Leading and managing organizations requires knowing something about

MBA 5025
changing them. This course will assist the learner in understanding the
drivers of successful organizational change and development; clarify the
Leadership
components of an effective and healthy organization – the meta-goal
in Change for any change effort; and understand the skills to successfully design,
Management launch, nurture, and lead change.

As you move higher in your organization, leaders are being asked to

MBA 5031 think beyond their own function. They are being asked to consider the
implications of their analysis and decisions beyond their function to that
Systems of other functions and even the entire enterprise with all its stakeholders.
Thinking and This, coupled with the increasingly complex global environment,
Organizational leaders need to think more holistically, using concepts of systems
Design thinking, design thinking and performance excellence. The learned
ability to comprehensively analyze leadership, strategy, operations, and
performance will prove invaluable to organizations’ leaders. This course,
Systems Thinking and Organizational Design, gives us the knowledge
and skills to understand the inter-relationship and impact of decisions
across the organization.
This course focuses on the strategic marketing planning process from the
MBA 5035
perspective of two key roles in the organization, i.e., the Chief Marketing
Officer (CMO) and the Brand (or Product) Manager. Leaning heavily on
Strategic
external and internal analyses and the CEO’s strategic guidance, we
Marketing examine how these managers refine the company’s long-term go-to-
Planning market strategy, at both the corporate level and the product level. We
also briefly examine which leading edge digital applications are most
useful with respect to intelligence gathering, analysis, decision-making
and/or implementation.

This course focuses on the operational planning process from the

MBA 5040
perspective of the Chief Operating Officer (COO). Leaning heavily on
external and internal analyses and the CEO’s strategic guidance, we
Strategic
examine how the COO develops the company’s long-term operations
Operations strategy, comprising decisions about supply-chain logistics, production,
Planning customer service, quality assurance (QA), distribution and field support.
We also briefly examine which leading edge digital applications are most
useful with respect to intelligence gathering, analysis, decision-making
and/or implementation.
 UNIVERSITY OF
FREDERICTON

The rate of change in today’s global context is accelerating. Personnel

MBA 5045
have to be world-ready and organizations have to be change-ready.
This course examines the human resource recruiting and development
Strategic
function and the organizational design function within a global and
Human organizational lifecycle perspective, emphasizing how personnel and
Resources designs must change as projects and divisions evolve. This dynamic
Planning approach to organizational development prepares students to diagnose
mismatches between existing personnel and designs versus changing
demands, and to develop personnel and designs to accommodate
new realities.

In today’s 24/7 global operating environment, the possession of

MBA 5050
sufficient and correct information about the relevant external and
internal environments, obtained and circulated to the right decision-
Strategic
makers in a timely fashion, can spell the difference between success
Information and failure. This course introduces the main concepts of management
Systems information systems (MIS), examines how the design of MIS can affect the
Planning performance of an organization, and explores the process of information
systems planning from the perspective of the CIO.

Following successful completion of your foundational courses,

you’ll begin studying the material in your desired specialty stream.
Proceeding through your stream in preparation for the capstone
project that concludes your studies, you will refine your leadership
abilities and be given a platform to execute what you’ve learned.
For detailed information on these stages of your program, please
contact your student services advisor.
info@ufred.ca
Studies have shown
learning outcomes are
equal or superior online
According to studies over the past
decade conducted by Allen &
Seaman (2016), 71.4% of educators
have found that learning outcomes
are equal or superior online.
Kwolaski, Dolph, & Young (2014)
indicated that the most important
motivating factors for choosing
online education are convenience
and flexibility, both of which are
elements that are at the very core of
all UFred education.
ufred.ca/apply
Online studies can help
further develop many
essential soft-skills
In a study by Butz & Askim-Lovseth
(2015) comparing face-to-face
and online MBA students, results
showed that online and face-to-
face students performed equally.
Results also demonstrated that
online international students actually
performed better in presentation
skills, which the authors suggest
relates to the removal of typical
face-to-face pressures that cause
students stress.
1-877-454-6232
Online learners show
repeatedly strong
academic performance
In a large study conducted by
Cavanaugh & Jacquemin (2015) of
more than 5000 courses and 100
instructors, results showed that
online learners had a less than
0.07% GPA difference than those
studying face-to-face, which is
not considered to be statistically
significant, and demonstrates the
success of online learners.