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Uzzaam Hyder

Marketing Management
18U00261
Assignment 7
Turkey
Turkey is a newly industrialized country which ranks very high in Human Development Index.
Turkey is one of the most beautiful countries in the world and its main source of income is
Tourism. Since Turkey is a beautiful country and is historical as well so people from all around
the world want to visit it once in their life. It is famous for its Palaces, Historical places ( like
Cappadocia, Ephesus, Pamukkale, and obviously Istanbul), its night parties and Bosphorus sea
which combines it with Asian and European sides. Also Turkish is famous for its food like
Baklava, Doner, Iskender Kabab, Turkish Tea, and Turkish Ice-cream. Marketing in Turkey is
easy and specially if it is of food then it’ll me more easier because Turkish people and foreigners
that go there are foody and are always willing to try something new and different.

China
China is the world most populated economy with over 1 billion people and its population
consists of almost 19% of the world’s population. So to reduce population, China introduced a
law where parents will be charged if they have more than 2 childs. Apart from population thing
china has developed and have made significant technological advancement. Now China is the
largest producer of mobile phones market in the world and also the world's most popular brands
(Samsung and Apple) also get their mobiles produced in China. This is due to their advance
technology and cheaper labor. It is difficult to market in China but their innovation has no doubt
lead to a significant decrease in the costs.
India
India is the second most populated country in the world with about 1.21 Billion people. It has
made lot of technological advancements and there are a lot of rich people there among which is
Ambani who is now among top ten richest people in the world. Even though it is an
emerging/booming economy but it is not financially strong because there are millions of poor
people that cannot afford basic necessities of life. India is also among the countries which have
highest illiteracy rate. However the interesting thing about India is its Film Industry aka
Bollywood which is at the top. This young and vibrant economy reviles opportunities for foreign
countries to capitalize on the growing middle class as well as having an abundance of workforce.
Brazil
Brazil is the largest country in both South America and Latin America. At 8.5 million square
kilometers and with over 211 million people, Brazil is the world's fifth-largest country by area
and the sixth most populous. Brazil is a country with rich resources and is the biggest economy
in Latin America and the Sixth Largest in the world. Brazil is the Fifth Largest country in terms
of digital users meaning that digital Marking would be extremely appealing in this market and
further more social media is especially popular with companies increasingly using Mobile
Marketers. Brazil had experienced growth years in the 60s and 70s and as a result it now boasts
large and well developed agricultural, mining and manufacturing and service sectors. These are a
few of the reasons that brazil is lily to place 4 in the world’s largest economies by 2050.
Russia
Russia is a transcontinental country spanning Eastern Europe and Northern Asia. It is the largest
country in the world; covering over 17,125,191 square kilometers, consisting of more than one-
eighth of the Earth's inhabited land area, extending to eleven time zones, and has borders with
sixteen sovereign nations. Russia has a population of 146.7 million; and is the ninth-most
populous country, as well as the most populous country in Europe. Russia has transformed from
an isolated, centrally planned economy into a globally integrated, market based economy. Russia
has an abundance of raw materials as they are the largest exporters of natural gases, second
largest in oil and third largest in steel with it primarily aluminum. Russians also make heavy use
of social media with an average of 9.8 hours per visitor on a monthly basis, this heavy use of
Social media leave potential for to market on social media platforms.

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