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CS Team Training - Castrol
CS Team Training - Castrol
We have signed a deal with Castrol that makes them our sole provider of oil for all oil change
and oil-related jobs. Mechanics will start using only Castrol oil beginning [date] and customers
may ask about the company and the benefits of its products. Below are the main points you
need to convey to Customer Service agents by April 17 and thereafter.
How to book an oil change: customers just book a regular oil change - the booking funnel will
show the appropriate oil for their vehicle. The customer doesn’t have to do anything differently.
Availability: Castrol oil is the most common in oil sold in retail (it has been #1 for 18 years in a
row) and is easy for mechanics to get and to use.
Partnership promotion: from now until May 31 we have a promo code (YMCASTROL) to
celebrate our partnership with Castrol. The code is worth $5 off oil changes. It can only be
applied to oil changes - no other services. It applies to new and returning customers.
The Fate of the Furious promotion: customers who book an oil change with us from now until
May 31 can receive up to two free movie tickets. Note that only some oil changes qualify for
free movie tickets. Customers must purchase an oil change service featuring Castrol GTX High
Mileage, Castrol GTX MAGNATEC or Castrol EDGE by 5/31/17 (Castrol GTX conventional oil
does not qualify for the movie tickets). A Castrol GTX High Mileage or Castrol GTX
MAGNATEC purchase will receive *one (1) movie ticket*. Castrol EDGE purchase will receive
two (2) movie tickets.
Note: customers can also mail in their oil change receipt using this form to receive the tickets via
mail.
Note: if a customer enquires about which code to use for either of these forms, it is P3779.
We now [as of April 17, 2017] supply all our customers exclusively with Castrol oil, one of the
world’s leading lubricant brands, to help extend engine life. Castrol is part of the BP group and
serves customers and consumers in the automotive, marine, industrial, and energy sectors.
What this means for customers: they receive premium lubricant that will help extend the life of
their car for no extra charge to them - and for the next several weeks they can receive free
movie tickets to The Fate of the Furious!
Castrol Description
Castrol, a global leader in lubricant technology, serves customers and consumers in over 140
countries in the automotive, marine, industrial and energy production sectors. Our leadership
brands include the Castrol® EDGE ® line of advanced full-synthetic super premium motor oils
that offer unsurpassed strength and performance, Castrol® GTX® - a premium conventional
motor oil, Castrol® GTX® High–Mileage™ - a premium synthetic blend designed for vehicles
with over 75,000 miles, as well as our range of commercial transport lubricants.
Castrol has a proud heritage of innovation and fuelling the dreams of pioneers. Our passion for
performance, combined with a philosophy of working in partnership, has enabled Castrol to
develop lubricants and greases that have been at the heart of numerous technological feats on
land, air, sea and space for over 100 years.
Castrol is part of the BP group and serves customers and consumers in the automotive, marine,
industrial and energy sectors. Our branded products are recognized globally for innovation and
high performance through our commitment to premium quality and cutting-edge technology. To
find out more about Castrol please visit www.castrol.com
Provides maximum engine performance in vehicles with 75K+ miles. Boosted with extra Fluid
Titanium Technology to increase film strength and fight power-robbing friction in higher mileage
performance engines.
Problem: As your car ages, its engine can lose performance and efficiency.
Features:
● Extra Fluid Titanium Technology to increase its film strength
● 3X stronger against viscosity breakdown than conventional oils and the leading full
synthetic oil (tested in the ASTM D6278 test in the 5W-30 grade)
Benefit: Strength that keeps your high mileage car performing at its best
Additional benefits:
Castrol Edge
Engineered with Fluid Titanium Technology to provide superior motor oil strength for engines
that work harder due to higher engine pressures, helping to maximize vehicle performance.
Problem: Today’s more efficient engines run at higher pressure than ever before, causing more
stress on the oil
Features:
• Fluid Titanium TechnologyTM
• 3X stronger against viscosity breakdown than conventional oils and the leading full synthetic
oil (tested in the ASTM D6278 test in the 5W-30 grade)
Additional benefits:
Up to 75% of engine wear occurs during warm-up. That’s why Castrol GTX MAGNATEC has
intelligent molecules that cling to the engine, providing a layer of protection that dramatically
reduces engine wear and leaves critical engine parts up to 4X smoother.
Additional benefit: Castrol GTX MAGNATEC 0W-20, 5W-20 and 5W-30 grades meet dexos1
requirements
Problem:
Catalytic converter failure is one of the most common and costly repairs for high mileage
vehicles (75K+ miles)
Additional benefits:
● Superior dispersancy that fights sludge build-up
● Exceptional oil burn-off protection exceeding industry standards
● Seal conditioners to help reduce leaks, and advanced additives to minimize engine wear
Castrol GTX
Engine sludge can block vital oil ways like cholesterol that, if untreated, can deprive an engine
of power and ultimately, its life.
Problem: Engine sludge can build up due to severe driving conditions, poor fuel quality and
exceeding oil change intervals
Features: GTX’s Double Action Formula cleans away old sludge and protects against new
sludge formation better than tough industry standards