S Major tourist generating and tourist

O destination countries of the world

H top ten countries in terms of income revenue from
M international tourism, top ten destination countries of
the world, factors for the high and low tourist traffic to
T the countries, top ten destination cities of the world
which got highest no of tourist, demand and supply side
of tourism
 Tourism
According To World Tourism Organization,
S
O People "travelling to and staying in
places outside their usual environment for
H not more than one consecutive year for
M leisure, business and other purposes".
T
  ------------TOURISM INVOLVES PEOPLE TRAVEL
S WITHIN THE COUNTRY
O
 A) DOMESTIC TOURISM
H
 B) INTERNATIONAL TOURISM
M
 C) INBOUND TOURISM
T  D) OUTBOUND TOURISM
 International Tourism

S  International tourism refers

O to tourism that crosses national
H borders. Globalization has
made tourism a popular global leisure
M
activity.
T
 Reasons for growth of International
Tourism
 Better/Quicker Air Travel- Making Previously Remote areas
S accessible.
O  More Paid Holidays
 Increase in amount of Disposable income- People can afford
H to treat them.
M  Awareness of attractions- People are becoming more aware
T of travel from travel shows and advertising.
 2 working parents
 Smaller families
 Cheaper/ Easier Travel
 Internet booking/advertising
 Factors that influence no. of tourists

S  Weather – bad weather discourages tourists

O  World economy – if it is worse off, fewer overseas visitors
H  Exchange rate – if pound is low- UK cheaper to visit so
more overseas visitors
M
 Terrorism – people less willing to visit
T
 Major events – Olympics = more visitors
S
O
H
M
T
 Largest and smallest country of the
world?

S
O
H
M
T
 1. France — 89.4 Million Visitors

S
O
H
M
T
 Eiffel Tower, Gorge du verdon

S
O
H
M
T
 2. Spain — 82.7 Million Visitors

S
O
H
M
T
 RUNNING OF BULLS, ALHEMBRA

S
O
H
M
T
 3. United States — 79.6 Million Visitors

S
O
H
M
T
 Niagara Falls, Denali National
Park

S
O
H
M
T
 4. China — 62.9 Million Visitors

S
O
H
M
T
 Great Wall Of China, Leshan Giant Buddha

S
O
H
M
T
 5. Italy — 62.1 Million Visitors

S
O
H
M
T
 Positano Manarola

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O
H
M
T
 6. Turkey — 45.7 Million Visitors

S
O
H
M
T
 Pamukkale City of Istambul

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O
H
M
T
 7. Mexico — 41.4 Million Visitors

S
O
H
M
T
 Tulum, Pyramid of the Sun

S
O
H
M
T
 8. Germany — 38.8 Million Visitors

S
O
H
M
T
 Brandenburg Gate, Cologne Cathedral

S
O
H
M
T
 9. Thailand — 38.2 Million Visitors

S
O
H
M
T
 Grand Palace, Phi Phi Islands

S
O
H
M
T
 10. United Kingdom — 36.3 Million
Visitors

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O
H
M
T
 Lake District Stone Henge

S
O
H
M
T
 5 major cities of top destination
countries
❖FRANCE - PARIS, LYON, MARSEILLE,
S TOULOUSE, LILLE
O ❖US – LOS ANGELES, WASHINGTON DC, SAN
H FRANCISCO, NEW YORK, LAS VEGAS
M ❖SPAIN - MADRID, BARCELONA, SEVILLA,
GRANADA, SEN-SEBASTIAN
T ❖CHINA - BEIJEING, XIAN, LHASA,
HONGKONG, SHANGHAI
❖ITALY - ROME, VENICE, FLORENCE, MILAN,
NAPLES
  UK - LONDON, YORK, LIVERPOOL, BRISTOL,
S MANCHESTER
O  GERMANY- BERLIN, HAMBURG, MUNICH,
FRANKFURT, COLOGNE,
H  MEXICO – MEXICO CITY, TIJUANA, MONTERREY,
M LEON, TOLUCA
T  THAILAND- BANGKOK, PATTAYA, PHUKET,
KRABI, BETONG
 TURKEY- ISTAMBUL, ANKARA, ADANA, KONYA,
BURSA
S
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T
S
O
H
M
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 Top 10 Countries in terms of Income
Revenue

S
O
H
M
T
  Top ten destination cities of
S
O
the world which got highest
H no of tourist
M
T
S
O
H
M
T

-20.05 million
S
O
H
M
T

-19.83 million
S
O
H
M
T

-17.44 million
-15.79 million
-13.91 million
-13.13 million
-12.58 million
-11.93 million
-10.70 million
-9.54 million
S
O
H Factors for the high and low
M tourist traffic to the countries
T
 Factors …
Push factors Pull factors
S  Fulfilling Prestige
 Events and Activities
O  Enhancing Relation
 Easy access and Affordable
H  Seeking Relaxation
 History and Culture
 Enhancing social circle
M  Variety Seeking
 Fulfilling Spiritual needs
 Marketing Efforts
T  Gaining Knowledge

OTHER FACTORS…
Economy of the Country
Technology
S
O Tourism demand and
H
M supply
T
 Tourism demand
S
O
H
M The total number of persons who travel,
T or wish to travel, to use tourists facilities
and services at places away from their
places of work or residence.
 Types of tourism demand
S
O  Effective or Actual Demand- People actually traveling at a
point of time.
H
 Potential Demand- People who could travel if motivated.
M  Deferred/Postponed Demand- People who wish to travel,
T but are not traveling presently due to temporary reasons, of self
or supply end.
 Suppressed Demand – People not interested in travel.
S
O
H FACTORS DETERMINING
M TOURISM DEMAND
T
 INDIVIDUAL FACTORS

S  Education and Awareness

O  Age, Gender, Religion
 Income and employment, disposable income, household
H income
M  Paid holiday
T  Family Influence
 Nature of Family -joint, nuclear
 Stage of Family Life Cycle
 Gap Year Opportunities
 ECONOMIC FACTORS
S
 Cost of Travel
O
 Cost of Products
H
 Competitive Prices
M  Exchange Rate
T
 GEOGRAPHIC FACTORS

S  Seasonality
O  Accessibility, location and distance
 Attractions Available
H
 Urban or Rural population or Economy
M
T
 DESTINATION FACTORS

S  Image
O  Promotion: travel channels, awareness, deals
 Technology and development
H
 Development Level
M  Safety and Security
T  Attraction and Events
 Quality of Product
 Travel Formalities
 POLITICAL FACTORS

S  Government regulation on supply and tourists

O  Visas, formalities, health checks,
H  currency, prohibitions

M  Transport regulation, accessibility,

 bilateral agreements
T
 Tourism supply
The supply of all services and goods to be enjoyed
S or bought by visitors.
O It is derived by summing the value of tourism
H products sold by the tourism industry to the
M tourists.
T
 Components of Tourism Supply
S
O  Attractions -Natural Attractions, Man-Made Attractions,
Cultural Attractions
H
 Transportation –Road, Rail, Water, Air
M  Intermediaries –Travel Agents, Tour Operators
T  Destination –Accommodation, Restaurant, Tourist Facilities
 Activities –Adventure Sports, Leisure, Business Activities,
Health Activities
 Categories of Tourism Supply Components
 Natural Components (Environmental components) –Climate, Milieus
S of the destination, Flora and fauna, Natural beauty of destination
O  Constructed Components (infrastructure and superstructures) -
Water Supply System, Cooking gas supply system, Electric supply system,
H Drainage and sewage system, Rest rooms, Airports, Transport hubs, Parking
M hubs, Accommodations/hotels/Restaurants, Museums, Gardens, Shopping
centers, Attractions
T  Operating Components (include the work force that is
instrumental in imparting excellent experience to the tourists) -
Transport service, Food service, Accommodation service, Service at the places
of attraction.
 Regulatory Components (permitting authorities) –The public sector,
Licensing, Civil rights authorities, NGOs
S
O
H
M
T