MID SEMESTER EXAMINATION

Human Resource Management

Course Code-BE10085
JLBS MBA 2ND SEM

Submitted to: - Submitted by: -

Dr Anuja Akhouri Adarsh Jaiswal JLU05317 2020MBA006
Noopur Yadav JLU05930 2020MBA071
Umar Ullah Khan JLU05855 2020MBA062
Poonam JLU05929 2020MBA070
Chanpuriya
 EduTRee

Company Introduction-

EduTree is an Indian education tech company, based in Bhopal. It is a new

startup originally created to make education available to all-as our tagline
shows “Education amidst Pandemic”. Online learning is the newest and most
popular form of distance education today.
Education, post and with the current situation have been greatly impacted.
More than 91 percent of students worldwide have been impacted by
temporary school closures. The pandemic has starkly highlighted the fragility of
our education systems, even those thought-about comparatively stable, it's so
crucial that the innovation and creativeness stirred up by this crisis be
leveraged to create education systems additional simply, inclusive and resilient.
We provide classes for – ICSE and CBSE. EduTree is only for students of 10 th and
12th standard. Board exams are important to make a student ready to deal
with pressure and time management. Board exams help a student to choose
their future with their dreams in mind.

Mission and Vision

Mission
To revolutionize online learning.
Vision
To nurture students towards excellence in a value based, happy and
progressive online learning community.

Organizational Goals and Objectives

Goals
To help students reaching their potential with online learning.
Making online learning as efficient as physical learning.
Board exams act as a key factor for getting admission in higher secondary and
choose university or college of your dream. Our goal is to make student excel
in board exams.
Objective
To build an online learning platform for students appearing for board exams.
To provide resources to gain quality education without compromising on
quality and code of ethics.
 PESTLE Analysis

PESTLE is a mnemonic that stands for P for Political, E for Economic, S for
Social, T for Technological, L for Legal, and E for Environmental in its extended
form. It provides a bird's eye view of the whole world from a variety of
viewpoints that one would want to review and keep track of when considering
a specific idea/plan.

1.Political
Political factors relate to how the government intervenes in the economy.

2.Economic
These factors are determinants of an economy's success that have a significant
bearing on a business and have long-term consequences. Economic
factors include inflation rate, interest rates, foreign exchange rates, economic
growth patterns, etc.

Affordability of online education

Online education, in general, is a more economical alternative to
traditional education because it does not necessitate the intervention of
a live teaching team.

Pandemic Crisis
We are dealing with Covid pandemic which has shifted education to
online mode. Inflation is there, and economy of India has degraded due
to lockdown. Learning is important, we can’t stop education whatever
situation arrives.
 High Initial Cost
Despite being a more cost-effective long-term alternative to formal
education, online schooling has a relatively high initial cost. This is due to
the fact that in order to acquire digital materials, any student must have
access to an electronic device. Organization must develop a secure, easy
and reliable platform or application which also requires high initial cost.

3.Social
These variables examine the market's social climate and assess determinants
such as behavioral patterns, geography, population analytics, and so on.
Lack of human interaction
We cannot provide physical human interaction which is important in
social development and mental health of a student. Online education is
efficient way to learn. EduTree will try to make personalized learning a
top priority. The online courses’ design and delivery have a huge impact
on students’ satisfaction, learning and retention in the online courses
E-learning has become a new trend- Necessity not an option
Covid is a crisis and technology has enabled e-learning which is now a
necessity. Online education is the only alternative available. Institutes
are delivering education through e-learning only.

4.Technological
These factors are related to technological advancements that can have a
positive or negative impact on the industry's and market's operations.
Easy access to electronic devices
This is now 21st century where smart devices are everywhere available.
Tech world has become so advanced and made smart devices available
at affordable price. Almost every second person owns a smart device.
Online learning is now easy with having technology complementing the
requirements.
 Internet availability
After JIO Telecoms revolution in telecom industry, internet has also
become cheap. Everyone has smart devices and access to internet which
allows E-learning easy to go. Digital educational material can be
provided and downloaded through internet.

5.Legal
These variables have both external and internal components. Certain rules
influence the economic climate of a particular country, while certain
regulations are maintained by businesses by themselves.
Cooperation with publishers
Effective online learning necessitates close collaboration with
educational publishers, who often impose tight restrictions about how
their learning materials can be transmitted. Almost all standard
textbooks, for example, cannot be shared online. As a result, educational
providers will be forced to rely on the services of specialized, online-
friendly publishers or seek special approval from conventional
publishers.

6.Environmental
Many of the aspects that affect or are dictated by the surrounding atmosphere
are included in this category.

Energy Consumption
From an environmental standpoint, universal online education
necessitates the use of electricity to fuel hundreds of millions of
computers around the world for extended periods of time.
 Decrease in waste
A transition to online learning will undoubtedly reduce paper waste.
Consider the hundreds of millions, if not billions, of school textbooks lost
last year.

SWOT Analysis
Strengths

i. Flexible learning
Anytime and anywhere learning. Students can access classes from
anywhere and can access to lectures, material anytime.

ii. Independent learning.

E-learning enables independent learning
iii. Better Student engagement
Student can connect both in and outside the class. He or she can
ask doubts etc., any time.
iv. Instant result and feedback
Smart tech world has allowed us to deliver instant results and
feedback, through which learning has become more efficient.

Weaknesses

i. Dependence on internet
Requirement of internet and dependency on the bandwidth is a
matter for concern. Online learning is only possible if internet is
there.
 ii. E-learning cannot replace physical classes
We will not have any personal interaction with students, which
will make teaching a lot different.
iii. Teachers not so friendly with technology
Technology can be frustrating for some, especially for older
teachers who are used to traditional approaches. Experience is
must to teach students and many teachers having experience do
not have knowledge and skills to operate.

Opportunities

i. Uniformity in providing content

Can provide access to software, e-books and various tools as per
demand and with continuity.
ii. Making user friendly platform
Once software and hardware are acquired and skills developed
administering becomes very easy.

Threats
i. Technical problems
Technical problems may arrive at times, which a student might
not be able to solve.

ii. Insufficient motivation in students

In the current scenario we do not know what future holds. A
student or a teacher may not be enough motivated.
iii. Wrong usage of internet
 A student can use many tools that allows them to cheat or copy
through internet. Google is always there.

Budget

Factors determining e-learning platform development cost-

Developing an e-learning platform cost requires study of two factors

i. Content
ii. Technical and user experience

Content-
Resources and Rates-To create an E-learning portal, you must first
gather all of the necessary tools and organise them in a logical order.
You must search for content, hosting, domains, servers, and so on in
resources. Rates
Content Creation- It is the e-learning platform's nucleus. It takes a long
time to create content and further analysis with reliable results.
Technical and user experience

It includes

1. Learning Management System- The learning management system

enables tracking and deploy online training. Usually, contents are
uploading on LMS and make it easily accessible for remote learners
or students.

2. App Development-Any e-learning site must provide an interface such

that people can access the content from anywhere. It does not need
to be advanced or complex; rather, it should be easy to use and
navigate. App development is more expensive and time-consuming
than web development, and it differs slightly from the web edition.
 The main advantage of the app is that it increases the number of
users and makes it more available in any device.

3. Video Hosting- The content of an e-learning website is primarily

dependent on recordings, which necessitates efficient hosting that
operates without interruption. Video hosting costs more than other
types of hosting because it needs a lot of space and a fast connection
to deal on.

4. Development Model- The cost of developing your model would be

determined by how you choose to design it. If you choose to create
your own e-learning website, the expense can be prohibitively costly.
You'll need to invest in specialised technologies and services, as well
as cover the costs of hosting traffic and educating employees.

5. Day-to-day Maintenance- One of the most common issues with

online sites is that they need regular maintenance, such as security
patches, interface revisions, and so on. Often you need to refresh the
platform with more modern resources and tools; all of which needs
the attention of a maintenance team.

6. Team size- To create an ideal manifesto for an e-learning platform, a

team of highly skilled individuals was needed. To incorporate a
modern and high-tech platform, each team has its own engineers,
boss, planner, data analyst, and software developer.

Estimated Budget of EduTree – 1.5 Crores INR

 Teachers Salary- 40 Lacs

 Study Material- 20 Lacs
 Staff-40 Lacs
 Resources (Equipment and Software, Miscellaneous)-30 Lac
 Advertisement-20 Lac

Manpower Planning
Manpower preparation is the quantitative and qualitative calculation of an
organization's available manpower. It entails evaluating and creating a
personnel reserve, as well as developing the requisite skills among the
employees chosen for advancement.

Requirement at EduTree
Project Manager
UI/UX Designer
Graphic Designer
iOS/Android Developer
Front-end and Back-end Developers
Programmers
QA Tester
Teachers
Marketing Manager
HR Manager

Job Analysis
Project Manager- A Project Manager is in charge of preparing,
supervising, and directing programmes from inception to completion.
This is a senior position in an organisation that necessitates contact with
a variety of internal and external stakeholders.
UI-UX Designer- UX-UI Designers are generally responsible for collecting,
researching, investigating and evaluating user requirements. Their
responsibility is to deliver an outstanding user experience providing an
exceptional and intuitive application design.
Graphic Designer- The job description for a Graphic Designer covers the
whole process of identifying specifications, displaying data, and
designing graphics such as diagrams, icons, layouts, and images. Graphic
designers create graphic communications that effectively and
aesthetically express messages.
iOS/Android Developer- An iOS/Android developer is responsible for
developing applications for mobile devices powered by Apple’s iOS and
Android operating system.
Front end and back-end developers- Front end development is the
branch of web development that codes and generates front end
components of a website, which are things that the end-user or
customer can see and access directly. Back-end development is a fitting
term for web development that takes place at the back end of
programmes. Back-end architecture covers server-side web application
logic and integration, as opposed to front end development, which
focuses on customer-facing products and programmes.
Programmers- Computer programmers are responsible for designing and
developing applications, installing processes and software, training end
users, testing codes, modifying source code, writing machine commands,
debugging, and managing operating systems.
QA Tester- Quality Assurance (QA) Tester develops test plans to test new
and existing software, debug code, and improve the usability of software
programs. A QA Tester works with the development team to produce top-
quality software.
Marketing Manager- A brand manager raises visibility by designing and
implementing marketing campaigns that satisfy customer needs while
also maximising earnings. They lead internal staff, create (or supervise
the creation of) promotional messaging and merchandise, and work to
publish or promote them to the public through newspapers,
advertisements, and social media.
HR Manager- The Human Resource Manager will lead and coordinate the
Human Resources (HR) department's regular activities, such as recruiting
and interviewing employees, overseeing compensation, pensions, and
leave, and upholding corporate policies and practises.
 Recruitment Method
As a new start up we will outsource our hiring process to a recruitment agency.