The Great Logo Quiz

Logos are all around us. In this world of consumer goods it is important to have a logo that people recognise immediately
and associate with your brand. Let's face it, some people will buy goods purely because of the label/logo.
We are bombarded with these images daily, but how many of them do you really recognise?

Over the next 5 pages there are 120 of the most common worldwide logos, ranging from cars to electrical goods, clothes
designers to alcoholic drinks. Some of them are easy (such as Peugeot, below left), while others are very hard (would you
have known the Building Society Association coat-of-arms, below centre?), while others have had their name obscured to
make it a bit more taxing (e.g. Lancia's insignia, below right, normally has 'Lancia' written across it).
 THE GREAT LOGO QUIZ

ABBEY NATIONA J Aeroflot J Allied Dunbar J Hrysal L Bradford & Bingley J bt J MINOLTA J air ukraine J

crescent L line art L struktury L Interflora J Lg J ATARI J bacardi J Samsonite J

FERRARI J BENTLEY J WALT DISNEY pictL red bull J comedy central J Universidad de Na L wella J reebok J

TOTAL: 18

1 - 24
 THE GREAT LOGO QUIZ

adidas J barclays J the national lottery J alfa romeo J AMTRAK J cadillac J apple J YAMAHA J

evisu J caricatura de un l L nintendo 64 J fat face J AOOL OLD L orange L consumer electroniL TSB L

CITROEN J D L Domino's Pizza L Breitling L STELLA ARTOIS J HONDA J malaysia airline L fifa J

TOTAL: 15

25 - 48
 THE GREAT LOGO QUIZ

ELECTROLUX J daewoo J bic J Oldsmobile J glaxo smithkline J Doktryny L SAAB J fosters J

chevrolet J triangle L KYOCERA J Columbia Tristar J LAMBORGHINI J kfc J HEET L HYUNDAI J

labatts J MAZDA J kodak J RD L Pierre Cardin J PRUDENTIAL J guinness J TOYOTA J

TOTAL: 20

49 - 72
 THE GREAT LOGO QUIZ

bt J GOODYEAR J pepsi J Sergio Tacchini J Lowenbrau J KOENIGSEGG J Royal Bank of Scotland J motorola J

chrysler J MICHELIN J kappa J MUVXO L cruz L macdonalds J MITSUBISHI J rothman L

WWF J Stolichinaya VodkaL Tommy Hilfiger Co L TEXACO J pioneer J taco bell J fila J seat J

TOTAL: 19

73 - 96
 THE GREAT LOGO QUIZ

LEXUS J NATIONWIDE J Vans J SHELL J MERCEDES-BEN J nike J RCA Victor L SUBARU J

audi J speedo J RENAULT J wedgwood J Quiksilver J LEVI'S L T-Mobile J The Ritz Carlton L

porsche J Smith Beecham L SAFEWAY J VAUXHALL J NYPD J michael schumacher J MOTHERCARE J BLACK AND WITHL

TOTAL: 19

GRAND TOTAL: 91

97 - 120