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    The document summarizes statistics about anxiety and panic disorders among teens in the United States: - 31.9% of teens ages 13-18 experience anxiety, which is about 1 in 3 teens. Anxiety is more common among females, with 38% of female teens experiencing it. - 2.3% of teens have panic disorder, with episodes occurring from 1-2 times a month to 5 times a week. - Among males, 26.1% of the male teen population experiences anxiety, compared to 38% of females.

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    final pitch

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    The document summarizes statistics about anxiety and panic disorders among teens in the United States: - 31.9% of teens ages 13-18 experience anxiety, which is about 1 in 3 teens. Anxiety is more common among females, with 38% of female teens experiencing it. - 2.3% of teens have panic disorder, with episodes occurring from 1-2 times a month to 5 times a week. - Among males, 26.1% of the male teen population experiences anxiety, compared to 38% of females.

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    © All Rights Reserved
    Download as ODP, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    19 views22 pages

    Final Pitch

    Uploaded by

    api-551934542
    The document summarizes statistics about anxiety and panic disorders among teens in the United States: - 31.9% of teens ages 13-18 experience anxiety, which is about 1 in 3 teens. Anxiety is more common among females, with 38% of female teens experiencing it. - 2.3% of teens have panic disorder, with episodes occurring from 1-2 times a month to 5 times a week. - Among males, 26.1% of the male teen population experiences anxiety, compared to 38% of females.

    Copyright:

    © All Rights Reserved
    Download as ODP, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as odp, pdf, or txt
    of 22

    Know and Grow

    Stats
    Anxiety: Females:
    - 31.9% (1 in 3) teens - 38% of female teen population
    - Ages 13-18 - More common in female teens

    Panic Disorder: Males:


    - 2.3% teens - 26.1 of male teen
    - Occur anywhere from 1-2 a population
    month to 5x a week
    - 5 mins- 1 hour

    2
    Team intro Summer Boaze-
    Bella Swain - Marketing and designs
    Business/marketing manager
    Christian Scruggs-
    Elizabeth Bausas- Digital Designs
    Business/marketing manager
    Maia Nouel-
    Promotions

    3
    Our problem

    4
    Demographic interview data

    5
    Interview data

    6
    So what is Know and Grow?
    Mission:
    To reduce stress in high school
    students by efficiently helping
    them stay organized.

    7
    Punch-it Binder!

    8
    Products

    9
    What makes Know and Grow different?

    10
    COGS Startup SG&A
    Wristbands- $0.50 ea.
    Etsy- Website personal
    Stickers- $0.70 ea. domain-
    $100 LLC
    Binder- $16.00 $23 a month
    Shipping- ~$8 ea. $46 a month
    Website-
    Packaging- $0.14 ea.
    $200 initial
    Advertising-
    Free

    11
    Retail Prices Markup Revenue
    - By product - - By product - - By product -
    Punch-It: $32 Punch-It: 50% Punch-It: $16

    Stickers: ~$1.40 Stickers: 50% Stickers: $1

    12
    Market sizing
    High school
    Customer
    students who are
    Segment stressed

    # of purchases per
    Starting Figure 15.3 million 2
    year per person

    How many high


    schoolers are 50% Price of product $16
    stressed?

    Total= 7.65 million Total= $24,480

    13
    Channel map

    Our website
    Know Our
    and customers
    Grow
    Etsy

    14
    Customer relationships
    High school
    Customer
    students who are
    Segment stressed

    Free/ Paid/
    Instagram Activation
    Wristbands Acquire

    Free/ Free/
    Email newsletters Activation
    Website Activation

    15
    Marketing

    Wristbands

    16
    Funding / Return on Investment

    We are asking for $5,000

    Return on Investment: 313 binders

    17
    What’s next?

    18
    Conclusion
    “

    Make peace of mind your top priority, live


    your life around it.
    -Know and Grow

    19
    Thanks! Any questions?
    You can find us at know.and.grow_ on instagram or email us at
    know.grow.incu@gmail.com

    20
    Business Model Canvas

    Customer Problems Solution Value Propositions Customer Relationships Customer Segments


    - Lack of Website with information Self defense Through social media Teens and young adults
    regarding help with Mental
    information with Time management Blogs Teens and Young Adults
    Health, Life skills, and self
    life skills defense strategies. Stress Posters in school
    - Mental Products that you can scan Mental health Social Media
    health/Stress with your phone(barcode) (meditation sessions) Posters in School
    - Lack of self and will lead you to a Learning from
    defense skills motivation quote on our victims/survivors
    - Insecurities website experiences.
    - Mental Health Key Metrics Self Confidence Channels
    - Insecure n/a Self Defense Website
    - Lack of self Motivation Blogs
    confidence Fighting Insecurities Posters in School
    - Lack of self Social Media
    defense Website
    Posters in school

    Cost Structure Revenue Streams


    - Cost of production of merchandise - Sales of merchandise
    - Website upkeep and management - Pay per click
    - Cost of production for merchandise - Sales of merchandise
    - Website upkeep and management - Pay per click
    - Cost of merchandise production - Products(Sale of Merchandise)
    - Website upkeep - Pay per click

    21
    Airpod cases

    22

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