DEPARTMENT OF MECHANICAL ENGINEERING

SESSION: DEC 2018

NAME: 1) Muhammad Arham Bin Abd Halim

REG. NO: 1) 14DTP16F1090
PROGRAM: DTP6C
CODE/COURSE NAME: DPB2012 ENTREPRENEURSHIP
LECTURER: MR. SKH MUHAMMAD BIN SKH ABD RAHIM
WEEK(DATE): 17/12-21/12/2018

CASE STUDY

1. Point out the Competencies of JAKEL TRADING that made it an outstanding

Entrepreneur.

1) JAKEL TRADING further expanded its operations by venturing as a textile semi-

wholesaler and supplier for the government agencies and private sectors.
2) JAKEL TRADING took a brave step heading directly to the manufacturers by
importing stocks from overseas and sells them to the wholesalers in Malaysia.
3) Datuk Hj Mohamed Faroz bin Mohamed Jakel’s failure at the first attempt was not
an obstacle for him to keep trying.
4) An investment of RM1.6 million was made to purchase the Shaw Brothers’ Rex
Cinema located in Segamat, Johor.
5) JAKEL Trading received overwhelming responses from the customers, the
courageous decision was indeed worth taken.
6) The company was responsible for providing training and guidance to Bumiputera
entrepreneurs who are keen to be involved in this industry.
7) It was launched by Sultan of Selangor, Sultan Sharafuddin Idris Shah on September
29 2010, 5 months after its opening.
8) JAKEL TRADING is committed providing quality and compassionate customers
service.

9) JAKEL TRADING was planning to open 2 other branches in the busy town of
Ampang and Bang, Selangor with an investment of RM 30 to RM40 million
respectively
10) Their excellent capability of financial management had won the trust of Oversea-
Chinese Bank Corporation (OCBC). Thus, OCBC did not hesitate to assist JAKEL
TRADING in importing fabrics and to resell in Malaysia.
2. List the roles and social responsibilities JAKEL TRADING has contributed? You must
explain them through each group segment and give example. (whichever is applicable)

1) JAKEL collected RM700,000 for Rohingnya.

- JAKEL held Charity Run for Rohingnya Kuala Lumpur 2017 and gained RM700,000
from registration fees..
2) JAKEL contributed to 300 people
- JAKEL gave away 300 pairs of clothes to disability and orphanage for Program
Baraqah Ramadan.
3) JAKEL contributed 2000 wraping porridge
- The purpose of the program was for “ beramal sempena Ramadhan”
4) JAKEL contributed RM50000
- donate some of the corporate social responsibility to help the poor in the fasting
month
5) Offering 500 free of “baju melayu”
- In this campaign, we offer 500 pairs of “baju melayu” for free to the first 500
visitors and can answer quiz related to the jakel collection.