Webtek Portfolio Digital

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360

DEGREE

MARKETING
BRAND COMMUNICATIONS TECH PLATFORMS
❖ Brand Strategy ❖ Software Development
❖ Brand identity design ❖ Social Media Marketing
❖ Brand communication design ❖ Advertising & Remarketing
❖ Brand collateral design ❖ SEO- Global & Local
❖ Marketing Strategy ❖ Google AdSense: PPC, Display,
SERVICES ❖ Media Strategy & Buying Remarketing
❖ Social Strategy ❖ Online Reputation Management
❖ Search Strategy ❖ Email Marketing
❖ Campaign creative & designs ❖ Content Marketing: Blogs, Articles,
❖ Campaign production Listicles
❖ Campaign management ❖ Digital PR
❖ Content creation ❖ Influencer Marketing
❖ User Experience ❖ Animated Videos, gifs
❖ Activations ❖ Programmatic Buying
❖ Events ❖ Lead Conversion Optimization
❖ Media Buying ❖ Website & App Development
❖ Ecommerce & App Commerce
WHY US?

An Agency with an Impact


Webtek was born out of a single winning philosophy; everything we do must lead to
the return of tangible results for our clients.

That means everything we touch, from strategy and ideas to web design and
development, is custom built to achieve commercial success.

If you're looking for a tight-knit team to grow your brand, tell your story and truly make
a difference and indulge in all things Marketing, then it is us.
With Combined Experience of 85 years we have worked for:
WEBSITE
PROJECTS
SPENCERS QUALITY FOOD
CAKE TALK CHEF HOME
DUBAI FLOWERS KOMPATIBLE MINDS
MICHELIN KCALEXTRA
BONNING TON TOWER FITPASS
SKYSITE TOPTAL
LULU AND SKY ZAPPOS
FERVENTE SHOP DRESS FAIR
NEW STYLE INTERIORS 2XLME
IDEA ART DELPRIMA
SEA 7 BEAUTY BE BEAUTIFUL
BRANDING
PROJECTS
RETAIL
PACKAGING
Listerine
Detail Aid

Teaser

PH - Testers
Brand Reminder Cards
Waiting area branding

Sample pack

Leaflet holder plus leaflet


Stand
design
Abbott - Brufen
Cleveland Clinic Abu Dhabi
DIGITAL
PROJECTS
DIGITAL CASE STUDY

❖ Multi channel Brand Awareness & consideration


campaigns digitally to promote the launch of their
summer career enhancement courses

❖ Campaign creation, Targeted Media Buying &


Remarketing for brand awareness & lead
generation. Managing social media spend of AED
40,000 per month.
DIGITAL CASE STUDY

❖ Creation of engaging campaigns digitally to


promote Abu Dhabi Tourism with the
photography contest
❖ Successfully reached & generated awareness
amongst the Target Groups- amateurs and
professional photographers, residents, visitors
and students.
❖ Enhanced share of voice by 3000% using own
and paid media. Created an organic buzz on
social media. Enhanced share of voice by
approx. 3000% using own and paid media.
Amplified brand equity.
❖ Exceeded the enrollments on the website
❖ Consistent decrease in the spend per
engagement
DIGITAL PROJECTS DIGITAL CASE STUDY

❖ Extended the reach of cleartrip with SEO & Programmatic Media


Buying & App promotions. An extensive paid search campaigns across
multiple channels.

❖ Exceeded revenue expectations from the campaign by 41.53%.

❖ Managed a campaign spend of $35000-$50000 based on objectives


SOCIAL MEDIA CASE STUDIES
❖ Right content strategy, monthly ideations and brainstorming enhanced organic followers and reach.
❖ Social Listening for Trends and identifying high reach topics
❖ Catchy captions, gifs and videos
❖ Campaign Brainstorming and execution to drive engagement
❖ Enhanced branding and recall
Social Media Projects- consistent lead generation via social media

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Social Media Projects- consistent lead generation via social media.

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Social Media Projects- building branding and recall so that customers buy

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Social Media Projects- targeted traffic via website traffic ads.

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Social Media Projects

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Social Media Projects

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Social Media Projects

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Social Media Projects

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Social Ad Designs

Leads generated at AED 10.96/ lead


Social Ad Designs
Leads generated from AED 12.32/ lead
SEO Ranks
SEO Ranks
SEO Projects

The GYM. GEARBOX

Keywords Keywords Rank


Rank
Photography lens rental 1
Gyms in my area 3
Photography lens rental Dubai 1
5 star gyms in Dubai 2
Professional camera 1
Luxury gyms Dubai 1 equipmentrental
Best gyms in Business Bay 4 Video camera equipment 1
4
rental
VIP gyms Dubai
Camera equipment rental 1
Video equipment rental 1
The Home Team
Camera lens rental 1
Keywords Rank
Where to rent a camera 1
Dslr lens rental 1
Villa maintenance Dubai vendors 1
Camera accessories rental 1
Home Repairing Services in Dubai 1 Nikon camera lens rental 1
Electrical works services Dubai 2 Camera hire 1
Camera rental shop 1
Office Annual Maintenance Contract 2
Photo camera rental 1
Home Annual Maintenance Contract 3
Videography equipment rental 1
Carpenter repairing work in Dubai 3
SEO Projects

MoneyDila
ABASCO Tools
Keywords Rank
Keywords Rank
Personal loan 1
Mitutoyo distributors in uae 1
Home Loan 1
Starrett distributors in uae 1
Mitutoyo supplier in uae 1
Letstango
Mitutoyo In Dubai 1
Keywords Rank Striking wrench in uae dubai 1
Impact socket in dubai 4
Dubai best online shopping 2
sites Mitutoyo in UAE 4
Online shopping in Dubai 2
Dubai online shopping 3
Online shopping destination in 3
UAE Alankit

Dubai Birthdays Keywords Rank

Keywords Rank PAN card Dubai 1


PAN card in UAE 1
Teens birthday party in Dubai 2
Birthday party halls in Dubai 3
Google Ads
SOCIAL MEDIA MARKETING
PROPOSAL
&
ROI FROM TARGETED SOCIAL ADS :

▪ WHATSAPP PROMOTION
▪ WEBSITE TRAFFIC
▪ AWARENESS
▪ MORE
Run Ads on Social Media & Get More Orders
SOCIAL MEDIA AD TYPES

• STORY / VIDEO / STATIC / CAROUSEL ADS (MULTI IMAGES)


• INCREASE FOLLOWERS / BRAND / ENGAGE / LEADS /
• VISIT WEBSITE / WHATSAPP / APP DOWNLOAD LINK
• ADS TARGETED TO GEO LOCATIONS
Target your ads to your prospects

TARGET YOUR ADS TO YOUR PROSPECTS


BASED ON
<--------

B2B & B2C TARGETING BOTH POSSIBLE

CONTENT CALENDAR WILL BE PLANNED


ONE MONTH IN ADVANCE
Target with Ads- Expected Mothers, into Fitness / Health / Beauty, etc.

• Interests > Additional Interests • Interests > Fitness and wellness


• Beautiful Skin • Physical fitness

• Beauty • Bodybuilding

• Fitness Girls • CrossFit


• Guardian Health & Beauty
• Health & wellness
• Health & Beauty Tips
• Men's Fitness
• Muscle
• Health & wellness
• Personal care
• Health And Beauty
• Personal trainer
• Health and Beauty Care
• Strength training
• Men's Fitness
• Work Out
• Natural Health & Beauty • Physical fitness
• Personal care • Running
• Professional Health & Beauty • Weight training
• Yoga
ROI Estimates with Ads
Ad amounts & Duration can be customized to your requirement

Reference Budget Estimated


Ad Type Estimated Reach
(AED) Clicks/Action
WhatsApp Click
2000 22K - 65K 150 - 350
Ads

Engagement Ads 2000 55K - 160K 3.2K - 9.2K

Website Traffic Ads 2000 45K - 130K 300 - 800

App Link Click Ads 2000 30K – 40K 250 -350

Awareness /
2000 96K – 200K
Remarketing Ads

Note: These are estimates and may vary


SOCIAL MEDIA AD MANAGEMENT Features
Ad account setup & Strategy for Facebook & Instagram ✓

Impactful Ad content 12

Impactful Ad Design Creation / Adaptation 12

Targeting Campaigns to the Relevant Audience for a spend of up to ✓


AED 10k
MONTHLY AD
MANAGEMENT Ads for website visits, app downloads, engagement & branding/reach, ✓
follower increase, others
Daily Performance Management ✓

Ad & Bid Optimization ✓

Remarketing ✓

Reporting ✓
Estimated Benefits:
WhatsApp Clicks from AED 1
Website Traffic Ads from AED 0.10
Awareness from AED 0.01 per reach
SOCIAL MEDIA MARKETING Package 1 Package 2 Package 3
Existing account updation & optimization, interlinking ✓ ✓ ✓
Manage Review Section / Remove negative comments (as needed) ✓ ✓ ✓
SET-UP Set-up CTA of Shop Now for Ecommerce
Manage Messenger Set-up & Replies ✓ ✓ ✓
Set-up Instagram Stories/Highlights ✓ ✓ ✓
Account & Competitor Audit ✓ ✓ ✓
Understanding Brand Guidelines & Following that. Integrating Online & Offline Promotions.
RESEARCH
Social Strategy Development ✓ ✓ ✓
Content Strategy Development ✓ ✓ ✓
Monthly Out of box Ideations ✓ ✓ ✓
Monthly Social Media Campaigns/ Contest / Q&A's ✓ ✓ ✓
Monthly Content Calendar in advance ( adding National Days, International Days, Imp days, Instore Events/Days & ✓ ✓ ✓
Promotions, Offline Promotion, Offers, content based on season & trends)
Live streaming of Events/ Instore activities / others ✓ ✓ ✓
Social media Platforms to be Managed: Instagram, Facebook (as per Client brief) 2 2 2

MONTHLY WORK OF POST Banner/Profile background for social platforms ✓ ✓ ✓


CREATION Creating engaging content for posts English & Arabic (monthly) 25 45 60

20 posts + 5 40 + 5 52 + 8
Designing as per Trends ie Insta Grids, Sequence Posts. Video/gif (up to 15 seconds)
gifs/videos gifs/videos gifs/videos

Community Management. Creating FAQ and reverting to queries. Informing Client queries outside FAQ & then replying. Daily Daily Daily

Managing Page Hygiene (deleting other co. promotions, deleting comments etc.) ✓ ✓ ✓
Relevant # for each posts ✓ ✓ ✓
Publishing & scheduling at best time ✓ ✓ ✓
Same posts across the selected platforms ✓ ✓ ✓
PUBLISHING
Publishing the Posts on Feed & Daily as Stories/Highlights/ on IGTV (as applies) ✓ ✓ ✓
Creating Hashtags for the brand and events ✓ ✓ ✓
GO VIRAL Event page creation for instore events so followers get Notified ✓ ✓ ✓
Campaigns/ Contest / Live Streaming ✓ ✓ ✓
Detailed Reporting with KPIs of Reach, Engagement, website visits, enquiries, Top performing posts, follower increase ✓ ✓ ✓
PHOTO SHOOT Extensive Photo shoot at Monthly (3-4 hrs) ✓ ✓ ✓
Estimate Reach and Website Visit
Budget AED 5000
Thoughts!

Webtek
DTEC I Business Bay
Contact: puja@bhatia.co / 0557872779

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