Your company name

Website
Development And
Marketing Proposal
2

What we heard Target Design Site Marketing Project Phases Project

from you Audience Process Map Approach & Timeline Cost

Proposal Outline
Where we
About Our Case Our Client
Typically Partner
Us Team Study Clientele Feedback
with Clients

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3
Target Audience

3 DEMOGRAHIC ARCHETYPES
Travelers

Middle age, Single

Group, Process
Planned Adventure

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4

Project Context Project Objectives

✓ The purpose of this mini-site is to Company XX
develop a valuable set of
information sources that provides
would like us to ✓ This website will serve as a local
social environment that allows for
travelers with information and develop a travelers to discuss and chat
news about United States and about travel related topics
building synergy with your brand NEW WEBSITE
✓ Add your text here
✓ Add your text here ✓ Add your text here
✓ Add your text here ✓ Add your text here
✓ Add your text here ✓ Add your text here
✓ Add your text here

That provides information about all

Travelling Destinations

What We Heard From

5
Design Process
Wireframes
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needs and capture your editable. Adapt it to your
audience's attention. needs and capture your
audience's attention.

Front end coding

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Start Here editable. Adapt it to your Hand over
needs and capture your
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audience's attention.
editable. Adapt it to your
needs and capture your
Mockups/Design Back end coding audience's attention.
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needs and capture your needs and capture your
audience's attention. audience's attention.
End Here
PHASES TO
UI/ UX
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WEBSITE
needs and capture your
audience's attention. DEVELOPMENT
6

Site Map The following site map is

proposed. The site map may
change during the development
of the website
Home Page
01 Including an introduction, booking module, subscriber sign
up form, related news, promotions and social modules

Article Pages
02 Up to 10 Search Engine optimized article pages providing
information to visitors searching the web looking for
information on your firm, tourism or USA travel

A Web-blog (Blog)
03 Page for additional information and to assist your SE
Optimization efforts A Newsletter sign up page

A Contact Us page
04 Including your company address, phone, fax, and an
online contact form to minimize spam email messages
 7

Main Objectives Increasing brand awareness

E – Mail
SEM & Linking program Social media Mobile Apps Connecting with potential consumers
strategy marketing
& content
SEM & other
online advertising Offline advertising,
PR & Promotions
Developing a trust relationship with
consumers through social engagement
Analytics
&
Campaign
conversion Web site Research
Extending commercial relationships with
masteries Travel Agents through this micro-site

Building awareness of the values

you offer to travelers

Visitation & Bookings

(Influenced by campaign) Marketing Approach
 Mobile Apps
8

With mobile internet users outnumbering desktop

internet users in US, a mobile-optimized website and
mobile app to support the mini site is essential

Mobile support is also a great way to boost and

maintain engagement and participation with your
website readers

Our experienced design team can develop unique

and engaging iPhone, iPad, and Android apps
catered to the specific Brand content and messages
you want to deliver
9
Social Media Approach
Our backbone of our social strategy is to interact with your target audience as a sociable
Brand by building an online community hub through which you and brand sponsors can
deliver engaging content and activities to generate buzz leading up to the event

Our dedicated team are experts in

KOL & blogger Social media Seeding &

We will work with your team to
outreach & advertising feeding activities
management ensure best practice in the
management of the online
community and social media
Structured content
development
Paid media planning activities
& management
 Search Marketing
10
Utilizing paid search tactics will allow you to connect with
potential customers who already have an interest in digital
cinema or Chinese film

Off-site SEO tactics include link-building,

blogger outreach, and the release and
promotion of articles

Targeted SEM will drive traffic to the

campaign online community and website,
increasing reach

Our SEO strategy begins with a detailed SEO audit (of your
current site as we will automatically SEO the mini-site) followed
by on-site SEO recommendations and implementation
 Project Phases
11

& Timeline
▪ Proposal review

Phase 01
▪ Contract signing
▪ Kick off meeting to confirm objectives, project
scope, communication protocols, milestones

▪ Decide on and register your domain name

▪ Design of site theme, feel, template selection,

Phase 02
Fonts etc.
▪ Development of navigation scheme
▪ Additional keyword and competition research
(10 To 15 Days) ▪ Finalization of site map, final preparations for
construction
▪ Client review and approval
 Project Phases
12
▪ Optimize all of these pages for search engine
positioning (Baidu/Qihoo) inclusion methods into

& Timeline
your website

Phase 03
▪ Create and Submit XX articles to appropriate
article directories, guest blog, ePR announcement
▪ Build links to XX appropriate association/business
websites (15 To 20 Days)
▪ Test all links, forms and email addresses to make
sure that they all work effectively
▪ Present your site to you for review and approval

Phase 04 ▪ Transfer and handover

(3 To 5 Days)
13
Project Phases & Timeline
Phase 1 Task Estimates Hours Rate Cost
Graphic & User Interface Deign

• Home page design concepts X2 12 $130.00 $1560

• Revisions X3 3 $130.00 $390

• Inner pages

• Inside page designs 2 $130.00 $260

• Revisions X3 3 $130.00 $390

Implementation
Home page 26 $130.00 $3380

Focus Pages X4 17 $130.00 $2210

Get Involved (static – multiple blocks) 2 $130.00 $260

Experts (grouped & sorted lists) 4 $130.00 $520

Research – Programs & Projects (summaries & links) 9 $130.00 $1170

Events (calendar widget, lists) 4 $130.00 $520

People (sorted & grouped lists) 4 $130.00 $520

About Us (static) 2 $130.00 $260

Disclosures (static) 2 $130.00 $260

Cases (grouped lists) 4 $130.00 $520

Publications (lists) 4 $130.00 $520

Multimedia – youtube (lists w/featured) 6 $130.00 $780

Academics (static links with subnav) 2 $130.00 $260

News (lists) 4 $130.00 $520

Contact (forms with sitepal) 4 $130.00 $ 520

Comments w/spam control 8 $130.00 $1040

Print friendly pages 8 $130.00 $1040

Taxonomies 2 $130.00 $260

Access control for admin, blogger, & guest blogger 4 $130.00 $520
14
About Us
Mention in brief about your company, key service offering and core competencies in 3-4 lines
▪ Your Text Here
▪ Your Text Here
▪ Your Text Here

Key
Hi-tech / Retail / Lifesciences / Healthcare
Verticals
Telecom CPG Financial Services

Key
Offerings

Website Website Website

Deign Maintenance Promotion

Tools &
Methodologies

Website Content Article Business

Development Writing Writing Benchmarking

1
43% 780+ Million
Key Key Key
Stats 1 Stats 2 Stats 3
15

Where We
Typically
Service Offering Service Offering Service Offering

Partner
With Clients
Service Offering Service Offering Service Offering

Our Company’s Experience

Includes A Wide Range Of
Engagement Types, Providing
Support Across Functions And
Departments
Service Offering Service Offering Service Offering
 Our Team
16

Name Here
Website URL Email ID +1443559889 123 Address, City.
Designation

Overview
I’m an independent, full-time freelance Graphic Designer with 10+ years of professional design experience. I am passionate about what I do and committed to delivering high calibre design,
consistent communication and follow-through every time. I work directly with you to achieve the best solution for your specific needs and never, ever outsource work. My goal is to make your
experience better than you expect. I can help you with all phases of creative development from conception through production. It’s not uncommon to find someone who has expert technical
software skills OR a great eye for design, the key to my success is that I offer a combination of both.

Experience Project Manager, Digital Design (2001-2004)

Loren ipsum dolor sit amet, consectetur adipiscing elit. Nulla ac justo molestie, rhoncus libero eget, tincidunt nisi. Integer convallis molestie mi, a consectetur erat tincidunt at. Nullam arcu lacus,
suscipt quis lorem id, blandit pretium lectus.

Education Bachelor in Graphic Design, University of California (2001-2004)

Loren ipsum dolor sit amet, consectetur adipiscing elit. Nulla ac justo molestie, rhoncus libero eget, tincidunt nisi. Integer convallis molestie mi, a consectetur erat tincidunt at. Nullam arcu lacus,
suscipt quis lorem id, blandit pretium lectus.
 Case Study
17

Client Objective Our Approach

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needs and capture your audience's attention. needs and capture your audience's attention.

Timeline: 3w ks
18
Our Clientele

01 02 03 04 05 06

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editable. Adapt it to your editable. Adapt it to your editable. Adapt it to your editable. Adapt it to your editable. Adapt it to your editable. Adapt it to your

needs and capture your needs and capture your needs and capture your needs and capture your needs and capture your needs and capture your

audience's attention. audience's attention. audience's attention. audience's attention. audience's attention. audience's attention.
19
A Proven Record of Success

Name Here Name Here Name Here

Designation - Company Designation - Company Designation - Company
Client feedback Client feedback Client feedback

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20
‘COMPANY LOGO’
For more Information,
please Contact

01 Person
Contact Details
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02 Person
Contact Details
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03 Person
Contact Details
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your audience's attention.

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21

Coffee Break
We’ll Come Back After
15 Minutes
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should be replaced by your own image.

Just right click and replace image.

22

Charts And
Graph
23
Area Chart

100% 100% Product 01

90%
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80%
it to your needs and capture your
70% audience's attention.
60%

50%

40%

30%
Product 02
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20%
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10%
audience's attention.
0%
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

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on it and select “Edit Data”.
24
High – Low –Close Chart

100 10 Product 01
90 9
Market Size (RMB 100 Million)

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80 8 capture your audience's attention.

70 7

Growth Rate (%)

60 6
Product 02
50 5
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40 4 capture your audience's attention.
30 3
20 2
10 1
Product 03
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0 0
FY 01 FY 02 FY 03 FY 04 FY 05 FY 06 FY 07 FY 08 capture your audience's attention.

In Years
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on it and select “Edit Data”.
25
Stacked Line With Marker
Product 1 30%
35

30
Profit (In Thousands)

25

20

15

10

0
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

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26
Radar Chart
Jan

Feb Product 01
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Sep Mar
Product 02
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Aug Apr

Product 03
Jul May This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Jun

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27

Additional
Slides
28

Meet Our Team

Name Name
Designation Designation

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29

About Our
Company
✓ This is a representative image, and should be

replaced by your own image. Just right click and

replace image.

✓ This is a representative image, and should be

replaced by your own image. Just right click and

replace image.
30

40% 50% 60%

Minimum Medium Maximum

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Financial
31

OUR GOAL
Goal 01 Goal 02 Goal 03
32
Dashboard

50 50 50

100

100

100
01 03 02
0

0
LOW HIGH MEDIUM
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33
Mind Map
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07
audience's attention.
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06
audience's attention.
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audience's attention.
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08 01 audience's attention.
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02
audience's attention.
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03 it to your needs and capture your
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05 04 This slide is 100% editable. Adapt
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34
Blub Or Idea
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audience's attention.
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audience's attention.
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audience's attention.
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35

Thank You
Address
# street number, city, state

Contact Numbers:
0123456789

Email Address:
emailaddress@123.com