Retention rates

1.0
100% 48% 47% 52% 49% 25% 51% 39% 44% 48% 40% 41% 40% 33% 33% 40% 52% 39% 43% 43% 41% 41% 40% 41%

1
100% 57% 58% 52% 32% 53% 49% 46% 52% 40% 43% 42% 43% 46% 48% 43% 46% 38% 41% 43% 41% 38% 41%

2
100% 59% 45% 32% 50% 51% 44% 39% 37% 42% 43% 37% 44% 45% 45% 44% 42% 43% 43% 39% 37% 37%
3
4 100% 59% 30% 51% 54% 53% 46% 50% 49% 48% 40% 47% 45% 54% 47% 49% 50% 54% 48% 41% 44%
100% 31% 53% 54% 51% 47% 45% 45% 54% 46% 38% 32% 43% 43% 41% 38% 45% 33% 32% 39%
5

0.8
100% 65% 50% 59% 32% 50% 38% 50% 41% 50% 41% 47% 38% 41% 50% 44% 29% 41% 35%
6

100% 58% 52% 48% 45% 44% 49% 35% 46% 39% 51% 42% 41% 40% 42% 44% 40% 45%
7

100% 65% 57% 52% 59% 56% 54% 59% 48% 60% 54% 59% 50% 58% 48% 42% 46%
8

100% 62% 52% 47% 54% 49% 50% 45% 54% 46% 44% 47% 48% 45% 38% 53%
9

100% 57% 51% 54% 52% 52% 49% 62% 52% 52% 54% 59% 56% 50% 51% 0.6
24 23 22 21 20 19 18 17 16 15 14 13 12 11 10

100% 60% 54% 53% 54% 52% 58% 47% 51% 52% 53% 50% 42% 52%
START_WEEK

100% 60% 51% 59% 58% 59% 54% 48% 53% 53% 48% 45% 49%
100% 52% 49% 41% 53% 46% 48% 45% 53% 49% 37% 46%
100% 62% 50% 53% 49% 54% 51% 50% 46% 47% 46%
100% 57% 60% 55% 61% 57% 54% 46% 47% 53% 0.4
100% 63% 55% 59% 62% 57% 55% 52% 51%
100% 59% 60% 57% 55% 49% 44% 51%
100% 63% 59% 61% 58% 54% 51%
100% 62% 56% 51% 53% 53%
100% 64% 56% 52% 59% 0.2

100% 62% 54% 54%

100% 56% 60%
100% 67%
100%
0.0
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
CohortIndex