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Topic: A Study On Customer Prefernce and Decision Making Towards OYO Home Stays in Kerala
Topic: A Study On Customer Prefernce and Decision Making Towards OYO Home Stays in Kerala
Objectives of study
Questionnaire
1) Name
2) Gender *
o Male
o Female
o Prefer not to say
3) Age
o Up to 20 years
o 21 - 30
o 31 - 40
o 41 - 50
o Above 50
4) Occupation
o Salaried
o Self employed
o Professional
o Student
o Other
5) Income Level ( per month basics )
o 0 - 25 k
o 26 - 50 k
o 51 - 75 k
o 76 - 1 Lacs
o Above 1 Lacs
6) Family size
o 0 - 3 members
o 4 - 6 members
o 7 - 9 members
o 9 - 12 members
o Above 12
12) Housekeeping team was friendly and available during your stay at OYO Homes?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
13) How do you rate the food and beverage service provided by OYO Homes during your
stay?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
14) How customer support team responded with your queries and support assistance?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
15) How easy and flexible in booking OYO Home service during your trip?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
16) Do you get OYO Homes at most premium location or easily accessible location during
your trip?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
17) How satisfied are you in getting the availability of OYO Homes during your trip?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
18) Are you satisfied with the payment options provide by OYO?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
19) Are you satisfied with the refund process of OYO Homes?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
21) Do you think that OYO Homes provide value for the money you spend?
o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied
22) Rate your comfort and ambiance during the stay in OYO Homes?
Highly satisfied
1
2
3
4
5
Highly dissatisfied
23) Rank the following factors which influence your preferences towards OYO Homes?
( Rank 1 - Most influencing factor, Rank 2 - Moderate influencing factor, Rank 3 -
Least influencing factor )