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Activity 6

2.2. Listening practice

Before watching the video, discuss:

- What do you know about Web design?

 Web design is the creation, design and maintenance of web pages, with the aim that
they have optimal usability, that is, that they are easy to understand and comfortable
for the user to navigate. ... It is also necessary that the design is attractive for the user
who wants to enter and know our page.

- How can a website be useful in a business? Give some examples.

 Having a website gives you the opportunity to be in constant contact with your
customers, who can consult at any time or see your products and / or services at any
time. That gives them confidence and security, and it will also give us a good image to
respond to the opinions of these customers.

 EXAMPLES

1. Malvestida

 What these authors do is combine various points of view and different aesthetics in an
extremely colorful and strident theme.

2. Giphy

 I love the way this site organizes content so that you can spend hours searching for the
ideal gif to illustrate a specific situation. Also, it is entertaining to see how people can
create their own gifs based on what they need.

Watch the video in the link: https://www.youtube.com/watch?v=JTdK9q_iuE0, make notes,


and answer or complete the following statements:

- What is .WIX?

 Wix.com is a cloud-based web development platform that was developed and


popularized by the Wix company.- Mention 3 uses of .WIX

- How can people advertise using this digital tools? Explain your answer

 Harness the power of social media


 Write a blog
 Take advantage of email marketing
 Strengthen the SEO of your website
 Submit your website to online directories
 Expand boundaries with outreach marketing
 Post in forums

- What has been the impact of advertising on the consumerism habits? Give your opinion.
 The products are, complications, indistinguishable by their components and technical
features: the innovations are soon equaled by the competition. Therefore, purchasing
decisions are made emotionally and genuinely human. Advertising and digital and
conventional marketing have a decisive influence

- According to the video, what are the main media elements added in a website in .WIX?

 Header. Dazzle your visitors from the first moment with an image as a header
 Anchor Menus
 Welcome Strip
 Picture Frames.
 Authorized Users.
 Import Images from your Social Networks.
 Text Over an Image.

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