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  • Matriz de Ponderación

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    Osleydis Ferriel
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    This document analyzes both external opportunities and threats that may impact a company. It uses a matrix to evaluate 12 strengths and 15 weaknesses of the company against 8 opportunities and 11 threats in the external environment. The matrix shows ratings of each strength or weakness against each individual opportunity or threat. The totals at the bottom indicate the company has more strengths that take advantage of opportunities compared to weaknesses vulnerable to threats.

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    Matriz de ponderación

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    This document analyzes both external opportunities and threats that may impact a company. It uses a matrix to evaluate 12 strengths and 15 weaknesses of the company against 8 opportunities and 11 threats in the external environment. The matrix shows ratings of each strength or weakness against each individual opportunity or threat. The totals at the bottom indicate the company has more strengths that take advantage of opportunities compared to weaknesses vulnerable to threats.

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    © All Rights Reserved
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    Download as xlsx, pdf, or txt
    19 views2 pages

    Matriz de Ponderación

    Uploaded by

    Osleydis Ferriel
    This document analyzes both external opportunities and threats that may impact a company. It uses a matrix to evaluate 12 strengths and 15 weaknesses of the company against 8 opportunities and 11 threats in the external environment. The matrix shows ratings of each strength or weakness against each individual opportunity or threat. The totals at the bottom indicate the company has more strengths that take advantage of opportunities compared to weaknesses vulnerable to threats.

    Copyright:

    © All Rights Reserved
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    of 2

    FACTORES EXTERNOS

    MATRIZ DE
    CONFRONTACIÓN OPORTUNIDADES Ʃ AMENAZAS
    O1 O2 O3 O4 O5 O6 O7 O8 O9 A1 A2 A3 A4 A5
    F1 1 1 1 0 3 1 3 0 0 10 2 1 0 3 2
    F2 1 1 0 0 2 1 1 2 1 9 2 2 2 0 0
    F3 3 3 1 2 2 2 1 2 1 17 3 2 2 3 0
    F
    O F4 1 2 0 0 3 2 3 2 1 14 0 1 2 3 0
    R F5 2 1 1 0 3 0 2 3 0 12 3 0 2 3 3
    T
    A F6 3 3 2 1 3 1 1 2 1 17 2 2 0 2 3
    L F7 1 2 1 0 2 3 2 0 0 11 1 2 3 3 0
    E
    Z F8 2 2 2 3 2 3 1 1 0 16 3 3 2 3 1
    A F9 1 2 0 1 2 2 0 2 1 11 0 0 2 2 0
    F S
    A
    F10 1 2 0 0 2 1 1 1 0 8 2 1 3 3 0
    C F11 0 3 2 0 0 3 1 0 1 10 0 1 0 3 0
    T
    O F12 0 2 0 0 3 3 1 2 0 11 2 1 2 3 1
    R Ʃ 16 24 10 7 27 22 17 17 6 146 20 16 20 31 10
    E
    S D1 3 1 1 3 3 2 3 3 2 21 2 2 3 3 1
    D2 1 0 0 0 2 2 0 0 0 5 1 0 2 3 2
    I
    N
    D3 2 0 0 3 2 0 3 1 0 11 3 0 3 3 3
    T D4 2 3 1 3 2 2 3 0 1 17 2 1 2 3 1
    E D
    R E D5 0 1 3 0 2 0 2 1 0 9 3 2 0 0 0
    N B D6 3 3 2 0 2 1 1 1 1 14 1 0 0 0 0
    O I
    S L D7 0 1 3 0 1 0 0 0 0 5 0 1 0 0 0
    I D8 0 3 2 1 2 0 1 1 0 10 0 2 1 1 0
    D
    A
    D9 0 2 0 0 2 0 0 0 0 4 0 3 0 1 0
    D D10 0 2 2 0 2 2 0 0 2 10 3 3 0 2 0
    E
    S D11 3 0 3 3 3 0 2 1 0 15 3 0 3 3 0
    D12 0 3 1 0 0 1 0 0 0 5 0 0 0 0 1
    D13 1 3 2 2 0 2 1 0 0 11 0 2 0 3 0
    D14 0 2 0 0 2 1 0 1 2 8 0 0 1 0 0
    D15 1 2 0 0 1 0 1 0 1 6 0 2 0 1 0
    Ʃ 16 26 20 15 26 13 17 9 9 151 18 18 15 23 8
    AMENAZAS Ʃ
    A6 A7 A8
    2 0 0 10
    2 3 1 12
    3 1 1 15
    1 1 0 8
    3 0 0 14
    1 0 0 10
    0 0 0 9
    2 0 2 16
    2 0 2 8
    0 0 1 10
    3 1 1 9
    2 2 2 15
    21 8 10 136
    0 1 3 15
    2 0 3 13
    0 2 2 16
    2 3 2 16
    2 0 0 7
    0 0 0 1
    0 0 0 1
    0 0 0 4
    1 0 0 5
    2 0 0 10
    1 0 1 11
    0 1 0 2
    0 0 0 5
    0 0 0 1
    1 0 0 4
    11 7 11 111

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