1.

Family size & Quantity

F.S/Quantity 500 ml 500 -1lit 1-1.5lit Above 1.5 Total

2 Member 8 10 2 1 21
2-4 Member 2 36 3 1 42
4-6 Member 1 7 9 1 18
Above 6 m 1 3 8 7 19
Total 12 56 22 10 100

Ho =
Ha =

SST = 1109

SSC = 320

SSR = 97.5

SSE = 691.5

Source of Sum of square Mean sum of

Difference F- Ratio
variation of deviation square
Between Column 320 3 106.6
F1= 1.3
Between Row 97.5 3 32.5
F2= 0.42
Residual 691.5 9 76.8

 The table value of F1(3,9) DF at 5% = 3.86  The table value of F2(3,9) DF at 5% = 3.86
 The calculate value of a F1 = 1.3  The calculate value of a F2 = 0.42
 The calculate value is > table value  The calculate value is > table value
 Hence accept null hypothesis  Hence accept null hypothesis
 2. BRAND & TYPE OF MILK

BRAND/TYPE TM DTM FCM SM TOTAL

AAVIN 13 13 1 2 33
AROKYA 4 2 2 9 17
HERITAGE 1 2 6 11 20
TIRUMALA 2 1 3 8 14
OTHERS 2 3 5 10 20
TOTAL 22 21 17 40 100

Ho =
Ha =

SST = 326

SSC = 62.2

SSR = 93.5

SSE = 170.3

Source of Sum of square Mean sum of

Difference F- Ratio
variation of deviation square
Between Column 62.2 4 15.6
F1= 1.09
Between Row 93.5 3 31.16
F2= 2.19
Residual 170.3 12 14.19

 The table value of F1(4,12) DF at 5% = 3.25  The table value of F2(3,12) DF at 5% = 3.86
 The calculate value of a F1 = 1.09  The calculate value of a F2 = 2.19
 The calculate value is > table value  The calculate value is > table value
 Hence accept null hypothesis  Hence accept null hypothesis
 3. OCCUPATION MODE OF DELIVERY

OCC/MD Business Employed Professional Others TOTAL

DIRECT 8 9 13 4 34
BUYING
DOOR 12 14 32 8 66
DELIVERY
TOTAL 20 23 45 12 100

Ho =
Ha =

O E O-E (O-E)^2 (O-E)^2/E

8 6.8 1.2 1.44 0.211
9 7.82 1.18 1.39 0.177
13 15.3 -2.3 5.29 0.345
4 4.08 0.08 0.0064 0.002
12 13.20 -1.20 1.44 0.109
14 15.18 -1.18 1.39 0.091
32 29.70 2.3 5.29 0.178
8 7.92 0.08 0.0064 0.001
∑ ((O-E)^2/E) 1.113

 CHI Square calculated value = 1.113

 CHI Square table value at DF 3 (5% sig level) = 7.81
 Calculate value >Table value
 Accept null hypothesis
 4. MONTHLY INCOME AND MODE OF DELIVERY

MI/MD BELOW 10-20K 20-30K 30-40K ABOVE TOTAL

10K 40K
DIRECT 7 12 10 3 2 34
BUYING
DOOR 2 38 13 7 6 66
DELIVERY
TOTAL 9 50 23 10 8 100

Ho =
Ha =

O E O-E (O-E)^2 (O-E)^2/E

7 3.06 3.94 15.52 5.07
12 17 -5 25 1.47
10 7.82 2.18 4.75 0.61
3 3.4 -0.4 0.16 0.05
2 2.72 -0.72 0.52 0.19
2 5.94 -3.94 15.52 2.61
38 33 5 25 0.76
13 15.18 -2.18 4.75 0.31
7 6.6 0.4 0.16 0.03
6 5.28 0.72 0.52 0.10
∑ ((O-E)^2/E) 11.2

 CHI Square calculated value = 11.2

 CHI Square table value at DF 4 (5% sig level) = 9.49
 Calculate value<Table value
 Accept alternative hypothesis
 5. EDUCATION QUALIFICATION AND AWARENESS

EQ/AL 10th 12th Graduate PG TOTAL

YES 8 12 16 7 43
NO 12 11 29 5 57
TOTAL 20 23 45 12 100

Ho =
Ha =

O E O-E (O-E)^2 (O-E)^2/E

8 8.60 0.60 0.36 0.04
12 9.89 2.11 4.45 0.44
16 19.35 -3.35 11.22 0.57
7 5.16 1.84 3.39 0.65
12 11.4 0.6 0.36 0.03
11 13.11 -2.11 4.45 0.33
29 25.65 3.35 11.22 0.43
5 6.84 -1.84 3.39 0.49
∑ ((O-E)^2/E) 2.98

 CHI Square calculated value = 2.98

 CHI Square table value at DF 3 (5% sig level) = 7.81
 Calculate value >Table value
 Accept null hypothesis
 6. MONTHLY INCOME AND PRICE

INCOME / 1 2 3 4 TOTAL
PRICE
Below 10k 2 4 1 2 9
10 – 20 k 13 15 4 18 50
20 – 30 k 3 14 3 3 23
30 – 40 k 2 4 2 2 10
Above 40 k 1 4 1 2 8
TOTAL 21 41 11 27 100

Ho =
Ha =

SST = 532

SSC = 94.4

SSR = 318.5

SSE = 119.1

Source of Sum of square Mean sum of

Difference F- Ratio
variation of deviation square
Between Column 94.4 4 23.6
F1= 2.37
Between Row 318.5 3 106.16
F2= 10.69
Residual 119.1 12 9.925

 The table value of F1(4,12) DF at 5% = 3.25  The table value of F2(3,12) DF at 5% = 3.86
 The calculate value of a F1 = 2.37  The calculate value of a F2 = 10.69
 The calculate value is > table value  The calculate value is < table value
 Hence accept null hypothesis  Hence accept alternative hypothesis
 7. PROFIT MARGIN AND LONGEVITY OF BUSINESS

PM/LB Less than 3-4 years 4-5 years Above 5 TOTAL

3 years years
HS 1 1 1 4 7
S 2 5 11 2 20
NDS 4 7 5 1 17
DS 2 5 5 1 13
HDS 4 6 5 1 16
TOTAL 13 24 27 9 73

Ho =
Ha =

SST = 130.55

SSC = 44.65

SSR = 24.3

SSE = 61.6

Source of Sum of square Mean sum of

Difference F- Ratio
variation of deviation square
Between Column 44.65 4 11.16
F1= 2.17
Between Row 24.3 3 8.1
F2= 1.57
Residual 61.6 12 5.13

 The table value of F1(4,12) DF at 5% = 3.25  The table value of F2(3,12) DF at 5% = 3.86
 The calculate value of a F1 = 2.17  The calculate value of a F2 = 1.57
 The calculate value is > table value  The calculate value is > table value
 Hence accept null hypothesis  Hence accept null hypothesis
 8. DISCOUNT OFFERS AND LONGEVITY OF BUSINESS

DO/LB Less than 3-4 years 4-5 years Above 5 TOTAL

3 years years
HS 1 1 2 1 5
S 2 5 5 1 13
NDS 1 2 5 1 9
DS 5 7 9 4 25
HDS 4 9 6 2 21
TOTAL 13 24 27 9 73

Ho =
Ha =

SST = 134.55

SSC = 44.55

SSR = 48.55

SSE = 41.45

Source of Sum of square Mean sum of

Difference F- Ratio
variation of deviation square
Between Column 44.55 4 11.13
F1= 3.21
Between Row 48.55 3 16.18
F2= 4.68
Residual 41.45 12 3.45

 The table value of F1(4,12) DF at 5% = 3.25  The table value of F2(3,12) DF at 5% = 3.86
 The calculate value of a F1 = 3.21  The calculate value of a F2 = 4.68
 The calculate value is > table value  The calculate value is < table value
 Hence accept null hypothesis  Hence accept alternative hypothesis