BUSINESS PLAN

June 17, 2021

for

AGAPE
“AGAdal ken agkaPE”

Your buddy towards victory.

Jaymar B. Corpuz

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 TABLE OF CONTENTS

Title Page 1
Table of Contents 2
Executive Summary 3-4
AGAPE 5
Company Overview 6
Industry and Marketplace Analysis 7–8
Marketing Plan 9 - 10
Operations Plan 11
Management 12
Conclusion 13
Recommendation 13
Supporting Documents 14

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 EXECUTIVE SUMMARY

The Opportunity. Today’s mode of learning has been changed and upgraded to online classes
due to the circumstances led by the pandemic; COVID 19, as a result there is a high demand
of quality internet connection and technological facilities since this one of the keys to adapt
online classes and to conform to the mandate of the education department.

The Solution. Internet education café; AGAPE. An internet café fused with education, wherein
the student – customers are eligible of some freebies inside the AGAPE.

✓ High quality internet connection

✓ Quality technological equipment
✓ Free tutoring
✓ Free coffee

The Difference.

o AGAPE has high quality technological equipment ready to be used by the student –
customer on their online classes.
o AGAPE offers different freebies to enhance the productivity and learning of student –
customer.
o Compared to other internet café, AGAPE is fused with education and offers high quality
internet connection.

Partnerships. The group of AGAPE is composed of different skilled professionals of different

professions connected to technology and education e.g. Computer Technician, Teacher, etc.
they are into helping student – customers to be a better learner and to experience the best and
quality offers of the AGAPE for their learning, improvement and productivity.

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The Revenue. The group of AGAPE and the people that will be investing on us will be the
source of fund that we will used to expand the internet education café, help student - customers
and run the business.

The Team. The AGAPE group is led by a Civil Engineering student that is into helping his
fellow students as he is helped by the people around him. And invited different professionals
to provide a better and quality product offered. The AGAPE group has a dream to improve the
learning experience of the student – customer and provide necessary materials for the
adaptation of student – customers to the new mode of learning.

Board of Advisor. Corpuz, Jaymar B.; proprietor/ manager, Computer Technician,

Tutor/Teacher, Secretary and Cashier.

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 AGAPE: “AGAdal ken agkaPE”

Solution. The AGAPE group determined

the greatest factor that is affecting the
learning experience of the students in
today’s mode of learning. It is a problem of
having a slow internet connection and has
a great impact on them with this we are
introducing the first ever internet education
café, a room in which students are able to do their task as a learner, to attend their classes
virtually using computers and other gadgets or technological equipment at the café; the
AGAPE: ‘AGAdal ken agkaPE”.

AGAPE

✓ Provision of high-quality internet connection

✓ Offer free tutor and tutee relationship
✓ Offer free coffee
✓ Offers 20% discount

Customer Incentives

✓ Eligible of 20% discount

✓ Free tutoring
✓ Free coffee
✓ Increases the productivity of student – customers

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 COMPANY OVERVIEW

In these times of trouble, a problem within a problem arises in which the primary cause
is the pandemic or the COVID 19. With this pandemic, problems and struggles are born but
then we, as a human thought of a way to counter these problems but another problem comes
up. Just like in the education sector, the education thought of a way to counter the problem of
lack of learning within the time of pandemic, then “online class” is born to suffice and provide
their primary role, to educate but then in the Philippines online classes makes the life of a
student messier that the face to face classes, as one of the students said, “Face to face education
is hard but it’s a lot harder to be in online class.”. So, the provision of a better and quality
internet connection is a need to those students that are involved in online classes, to have a
better experience and to cope up with the new mode of learning.

The AGAPE group offers the first internet education café to be built to escort students
towards their dreams. The “AGAdal ken agkaPE”, summarily “AGAPE” which also means
“the highest form of love, charity”. AGAPE, your buddy towards the victory. AGAPE is an
internet café infused with education, it is a room in which students are able to do their task as
a learner, to attend their classes virtually using computers and other gadgets offered at the café
, customer students will also be eligible of free tutoring if they are in the café and the café will
also offer free coffee, in summarize it is a room for students for their online class with unique
features and offers, that’s why it’s called an internet education café, AGAPE “AGAdal ken
agkaPE”.

Furthermore, AGAPE group objectives are to be able to supply high quality internet
connection, to help learners in understanding and finishing their modules and support learners
in achieving their goals and to promote quality learning at the same time enjoyment and
fulfillment to young learners.

Located at Bugarin St., Sta. Ana, Echague, Isabela, Philippines with our contact number
09751877018. Come and we will walk together learn together and grow together.

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 INDUSTRY AND MARKETPLACE ANALYSIS

Students nowadays are in the new era of mode of learning as a result to the pandemic
that we are encountering right now, and with this new mode of learning or the so-called online
class, there is a need of a strong, stable, and high-quality internet connection, since it is the key
to learn more and a doorway to enter the virtual world of education without this the
performance of students are affected.

The students that are really affected in this mode of learning are those who are in the
remote areas or barangays that are far from the población proper and those places that really
have a bad connectivity. And one of those places is Sta. Ana, Echague, Isabela, as a response
we introduce the AGAPE an internet education café to aid and help those affected students in
their education. We will focus to help these students. Our market will be these students and
other interested individuals, since the need of connectivity is their demand, and this will be a
great help for them. I think that there is no need of more information about our market because
we already did a survey to assess if they will be interested in our product.

Industry. Students nowadays are in the new era of mode of learning as a result to the pandemic
that we are encountering right now, and with this new mode of learning or the so-called online
class, there is a need of a strong, stable, and high-quality internet connection, since it is the key
to learn more and a doorway to enter the virtual world of education without this the
performance of students are affected.

Market Analysis. We will focus to help these students. Our market will be these students and
other interested individuals, since the need of connectivity is their demand, and this will be a
great help for them. I think that there is no need of more information about our market because
we already did a survey to assess if they will be interested in our product.

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Customer Analysis. Our target market is the elementary, secondary, and college students that
are engaged to online classes and those interested individuals to be part of the AGAPE group.
To reach our target market, we will advertise our internet education café through social media
and face-to-face advertisement. The availing decision depends on the quality or on how the
product can really help student – customers need.

Competitor Analysis. There is another internet café’s, but there is none in our place, that’s
why the competing factor is at low rate. Otherwise, if there are those that are to copy the product
we offer, by that time we already established the trust on our student – customer. And we may
offer loyalty programs to be our advantage and counter our competitors.

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 MARKETING PLAN

The market needs provider of high-quality connectivity that could be in their advantage
as a student. The difference between our product and competitor’s product is that our internet
providers are the big companies that are really into providing quality internet connectivity and
are trusted by other customers among others. The unique features of AGAPE are its freebies
for the student – customers, that is contributing to their advantage as our customer and as a
student. Also, AGAPE offers free tutoring on the subjects that students are taking a hard time
dealing with.

The problems that we are solving for our student – customer is their difficulties in
maintaining their internet connection which results to poor performance inside their class. We
want to solve the internet connectivity problem and provide a better experience for them, to
boos their confidence and enhance their productivity. The strength of AGAPE is we are
partnered with trusted internet providers, and we are using high technological equipment for
the better experience of the student – customers. For us, the only weakness of our product is it
is not well known yet compared to other internet café in the market.

Product/Service Description

Our product is providing quality and stable internet connectivity and high technological
and new computers and gadgets. The AGAPE room will be able to cater 20 students at the
same time, aside from that that one tutor will be able to handle three-five tutees at a time
depending on the subject demand of the student – customers.

While students are engaging themselves on the different products and offers of AGAPE
they are eligible of free coffee but there is a small policy about that; “Timpla mo, kape mo.”,
that is to train them to be independent on other matters unless they are really taking a hard time
adapting to a given context. The product will be produced in partnership to trusted internet
provider and with the help of the professional tutors.

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 A milestone that we want to achieve is to be a leading internet café offering unique
qualities that are not available yet to the market and AGAPE will be known to be a quality
provider of internet connectivity.

Sales Strategy

We planned to advertise through social media and create an online website to promote
our product and services offered. We will also do sale activities during the anniversary of
AGAPE or to celebrate the birthday of the proprietor. Through social media we will be able to
advertise our product and service and will also make unique advertisement/promotion to attract
more market aside from what we have at hand.

Since, AGAPE group will be composed of different professionals then different ways
will be produced to achieve our goal, we will do it together and we will be resourceful in
winning our target market or customers to increase our sales and to be known to other places.
We will also do weekly posters and post pictures to advertise more.

Distribution Channel

AGAPE will only have one channel; direct sales.

• Direct Sale. Since our product demands an actual participation of our student –
customers Direct Sales is only applicable to experience and to be engaged with our
product.

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 OPERATIONS PLAN

The critical operations to the success of AGAPE is the failure of internet provider to do
their task because even if we will choose the best and trusted among other internet provider in
the Philippines and local providers, we cannot assure that every day and every time is a good
time, since they also need maintenance in order to provide better product, and when they are
updating or upgrading their product, we the users will be affected. Another critical operation
would be power interruption, though it may be solved by using generators the satisfaction of
the student – customer would be degraded if we experienced power interruption while they are
using our product. And the last one will be the failure of technological equipment but then the
Computer Technician is always present so that would be less likely to be a big problem to the
operation.

The product and services of AGAPE will be delivered in partnership to the best internet
providers and professionals that are into teaching and in technology.

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 MANAGEMENT

Jaymar B. Corpuz, Proprietor/Manager

Jaymar B. Corpuz is currently taking up his

Bachelor’s Degree in Civil Engineering at Isabela State
University. He graduated as calss Valedictorian in his
primary schooling at Sta. Ana Elementary School, he
completed both his Junior High School and Senior High
School at Don Mariano Marcos National High School and he
graduated as one of the With Honors in his chosen strand; Science, Technology, Engineering
and Mathematics (STEM). He is experienced the above-mentioned problems that is the reason
why he want to put up this project.

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Conclusion

After doing the customer survey, we realized that our business idea can help the
students to have a better engagement on their online classes and can contribute to their
productivity as learners. Our product and services could gain fame in the market because it
solved the problems that the students are experiencing nowadays. Also we can produced work
to those professionals that are connected and are knowledgeable enough to improve our product
and service and be par of the AGAPE group. In conclusion, pursuing this business would be a
great help to the student learners.

Recommendations

These are the recommendations that we gathered on the interviewees regarding our
product.

• Produce more numbers of technological equipment to cater more students.

• Offer one-on-one tutoring; student – customers are willing to pay for this.

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JAYMAR B. CORPUZ

Bugarin St., Sta. Ana, Echague, Isabela

09532818665
jhay.corpuz.1999@gmail.com

Objective:
Seeking a challenging career with a progress organization that provides an opportunity
to capitalize my skills and abilities as Civil Engineer and provide help to student learners
especially in their Online Classes.

Personal Data:

Age : 21 years old

Date of Birth : August 14, 1999
Place of Birth : Sta. Ana, Echague, Isabela
Current Address : San Fabian, Echague, Isabela
Permanent Address : Sta. Ana, Echague, Isabela
Civil Status : Single
Height : 5’4
Weight : 50 kilogram
Gender : Male
Religion : United Methodist Church
Citizenship : Filipino
Language/Dialect : Ilocano, Filipino and English

Educational Background:

• Primary School
Sta. Ana Elementary School
Sta. Ana, Echague, Isabela
S.Y. 2006-2012

• Secondary School
➢ Junior High School
Don Mariano Marcos National High School
Ipil, Echague, Isabela
S.Y. 2012-2016

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 ➢ Senior High School – STEM Strand
Don Mariano Marcos National High School
Ipil, Echague, Isabela
S.Y. 2016-2018

• Tertiary School
Isabela State University
San Fabia, Ecahgue, Isabela
S.Y. 2018-Present
Bachelor of Science in Civil Engineering

• Vocational
Rice Competitiveness Enhancement Fund (RCEF) - TESDA
Green Future Integrated Farm, Arabiat, Ecahgue, Isabela
December 2020 – March 2021

Awards Received:

• Class Valedictorian (Elementary)

• 9th honors (Grade 7)
• 5th honors (Grade 8)
• 8th honors (Grade 9)
• 6th honors (Grade 10)
• With Honors (Senior High School)
• DOST-SEI Undergraduate Scholarship

I certify that the above information is correct and true.

JAYMAR B. CORPUZ
Applicant

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