Maestrogen Bench Top Instruments

Product Launch Plan

Nelson Yan and Ted Tien

Oct 2010
UltraBright UV Transilluminator :
MLB-16 & 21, MB-16 & 21
Expected launch date : Oct 11, 2010

 Uniform lighting design (UV lamp

not seen)
 UltraSafe UV blocking cover: block
99.99% UV transmittance
(conventionally 8% UV leakage)
 Strong frame and stylish design (no
breakage of UV shield)
 Dual UV wavelengths: 302nm and
365nm
 Adjustable intensity: from 100%
down to 50%

Conventional performance UltraBright performance

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 UltraBright LED Transilluminator :
LB-16
Expected launch date : Oct 11, 2010
 Safer to replace UV
 Easy for gel cutting: NO need to wear amber
glasses
 Adjustable intensity: from 100% down to 50%
 Strong blue LED for excitation
 Does not cause burn to your skin and eyes
 NO DNA damage inherent to UV
 Uniformity supplies <5% coefficient of variance
(CV) across the full filter area
 Optimized for use with nucleic acid and
Blue Uniformity v.s. Position

protein stains such EtBr, SYBR® Safe, SYBR Gold,

SYBR® Green I & II, SYPRO® Ruby, SYPRO®
Uniformity
High Uniformity
100%
Position Orange, Coomassie Fluor™ Orange stains,
90% 90.00%-100.00%
80.00%-90.00%
GelGreen, GelRed and Lumitein™ Protein Gel
80%

70%
Position
70.00%-80.00%
Stain
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UltraSlim LED illuminator :
SLB-01 & SLB-01W
Expected launch date : Nov 8, 2010
 Real-Time Fluorescent signal observation
 Compact: 30 mm in height, THINNEST in
the world now to enlarge your laboratorial
space, 210(D)X210(W)X30(H) mm
 User Friendly: Easy to view and cut gel
(NO need to wear amber glasses)
 Light: Convenient to move around (for
personal)
 Safe: Blue LEDs do not cause burn to your
eyes and skins; NO DNA damage inherent
to UV
 Broad application : Optimized for use with
most nucleic acid and protein stains
 Uniform: supplies <10% coefficient of
variance (CV) in the central viewing area

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Slide Imager : SMU-01
Expected launch date : Nov 8, 2010
 Easy: gel photography and cutting at
the same instrument
 Affordable: competitive price
 Quality: branded digital camera, ~100
% dark room for photography
 Friendly: USB interface, no need to
take out memory card frequently
 Considerate: rotatable LCD monitor
for user to easily perform
photography
 Safe: cutting gel with MaestroGen
UltraSafe UV shield (99.99 % UV cut
off)

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Band Peeper : RT-160
Expected launch date : Dec 6, 2010
 Real-Time Fluorescent signal
observation
 Compatible with Mupid-size tank
 Strong blue LED: used with common
nucleic acid dyes
 High sensitivity
 Anti-fog design on amber filter
 No decay for DNA gel (conventionally
use UV flashlamp lighting)
 Time saving for new sample
electrophoresis trial & error
 Accurate for electrophoresis duration
control
 New product for market
 Bundling sales with Mupid tank

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eCooler : EC-01
Expected launch date : Dec 13, 2010
 Environment Friendly: Ice-free, just
plug-in and press the power button;
save energy more than 80%, every
eCooler diminishes CO2 emission
2.67MT/year
 Portable: Cooling box keeps 4°C below
for more than 30 min without cooler
 UltraRapid Cooling: 10 min from RT to
below 3°C, and maintains 0~1°C
 Organized: Easy to organize samples
 Dry: Free your hands and samples
from wet ice
 Fits: For all standard microcentrifuge
tubes
 Quiet: UltraLow noise (19 dB-A)

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