Электронная библиотека

Экономика. Менеджмент (есть в библиотеке)

R. B. McKenzie Microeconomics for MBA students

P. Krugman, R. Wells Macroeconomics
S. Lofthouse Investment Management
J. Harvey Mastering Economics

Бюджетирование (Budgeting)

Beyond Budgeting (http://www.12manage.com/methods_fraser_beyond_budgeting.html)

Beyond Budgeting Questions and Answers (http://www.balanced-

scorecard.de/docs/Beyondbudgeting3.pdf)

Tutorial What Every Manager Needs To Know About Budgeting (http://www.rms.net/tut_bud.htm)

Инвестиции в нефтегазовый комплекс

Goldman Sachs Economic Research (http://www.analitica.com/media/9260273.pdf)

http://www.energyinvestmentstrategies.com/

Energy prospects after the petroleum age (http://www.dbresearch.de/PROD/DBR_INTERNET_DE-

PROD/PROD0000000000181487.pdf)

Energy information administration (http://www.eia.doe.gov/emeu/steo)

Fixed Assets Accounting (Учет основных средств)

What is Accounting for Fixed Assets

(http://media.wiley.com/product_data/excerpt/0X/04710921/047109210X.pdf)

Accounting for Fixed Assets (http://www.hud.gov/offices/reac/pdf/gaapflyer2.pdf)

Capital Assets
(http://www.state.sd.us/legislativeaudit/Schools/WEB%20fixed%20asset%20school.doc)

Consumer Credit (потребительский кредит)

Office of fair trade (www.consumer.qld.gov.au)

Consumer Law (http://www.legal-info-legale.nb.ca/pub.asp)

Finance and Consumption Programme. Credit and Consumption links

(http://www.iue.it/FinConsEU/Documentation/CreditConsumptionLinks.shtml)

Mercer O. W. Consumer Credit in Europe: riding the wave

(http://www.ecri.be/ecri/public/MercerOliverWyman_ECRI.pdf)

Banking

Joseph P. Hughes And Loretta J. Mester Efficiency in Banking: Theory, Practice, and Evidence
(http://fic.wharton.upenn.edu/fic/papers/08/0825.pdf)
Franklin Allen and Elena Carletti The Roles of Banks in Financial Systems
(http://fic.wharton.upenn.edu/fic/papers/08/0819.pdf)

Allen N. Berger Banking Structures and Financial Stability

(http://fic.wharton.upenn.edu/fic/papers/08/0813.pdf)

George B. Richardson THE ORGANIZATION OF INDUSTRY RE-VISITED (abstract)

(http://www.druid.dk/uploads/tx_picturedb/ds2003-854.pdf)

Marketing

Place images and place marketing by Roy Langer, Ph.D.

(http://ir.lib.cbs.dk/download/ISBN/x656108206.pdf)

Seppo K Rainisto SUCCESS FACTORS OF PLACE MARKETING: A STUDY OF PLACE

MARKETING PRACTICES IN NORTHERN EUROPE AND THE UNITED STATES
(http://lib.tkk.fi/Diss/2003/isbn9512266849/isbn9512266849.pdf)

B2B Marketing (http://www.b2binternational.com/library/whitepapers/whitepapers04.php)

Business report on the market research industry (http://www.mra-

net.org/resources/glossary_terms.cfm?ID=R)

Marketing magazine (http://www.marketingmag.ca/)

Marketing (http://marketing.about.com/)

Promotion (http://marketingteacher.com/Lessons/lesson_promotion.htm)

Marketing - Promotion Objectives, Offer, Response, PR, WWW, Direct Mail

(http://www.determan.net/Michele/mpromotion.htm) Mail

Advertising Campaign (http://www.advertising-campaign.org/)

Advertising: the Basics
(http://www.businesslink.gov.uk/bdotg/action/detail?type=RESOURCES&itemId=1073790762)

Brand

Naomi Klein NO LOGO (http://www.e-text.org/text/Klein,%20Naomi%20-%20No%20Logo.pdf)

Brands, branding and territorial development (http://www.regional-studies-

assoc.ac.uk/events/lisbon07/papers/pike.pdf)

Brand Community ALBERT M. MUNIZ, JR. THOMAS C. O’GUINN

(http://newsroom.depaul.edu/news_release/Muniz_Brand_Community_Research.pdf)

http://www.brandingstrategyinsider.com/2007/05/b2b_marketing_t.html

Clusters and franchising

Regional Clusters in Europe

(http://ec.europa.eu/regional_policy/innovation/pdf/library/regional_clusters.pdf)

The history of franchising (ttp://www.whichfranchise.org/article.cfm?articleID=255)

(http://ec.europa.eu/enterprise/entrepreneurship/support_measures/cluster/final_report_clusters_en.p
df) Final report of the Expert group on enterprise clusters and Networks

Claas van der Linde Findings from the Cluster Meta-Study (http://www.mediterranee-
technologies.com/dev/med-tech-fr/clusters/docs_telecharger/metastudy2002prz.pdf)

Franchising (http://www.referenceforbusiness.com/encyclopedia/For-Gol/Franchising.html)

K.H. Midelfart-Knarvik, H. G. Overman The Location of European Industry

(http://www.econ.ox.ac.uk/members/tony.venables/fineuloc.pdf)

The Economic Performance of Regions

MICHAEL E. PORTER (http://www.cherry.gatech.edu/REFS/TRP-Ref/Porter-
2003.pdf)

M. Porter Clusters and the new Economics of Competition

(http://www.oregoneconomy.org/Porter%20Clusters%20New%20Economics%20
of%20Competition.pdf)