DESCRIPTION OF BUSINESS

World Wear Z is a start-up retail business that will sell thrift clothes to men and
mainly in Z generation. Our initial goal is to expand our market in the online world. We
want our thrift clothes to be well-recognized in the market. We want to offer our clients
fashionable yet affordable clothes. We will sell by using various social media sites to
attract more buyers. We will use the B2C model. We will sell our products to individual
customers who are the end-users of the products. We do not plan to have a physical
store for a lesser cost.

Mission

World Wear Z will expand its market through online sites. With this, they will
provide fashionable yet affordable clothes for customers especially the Generation Z.

Vision

World Wear Z will sell a combination of widely recognized name brands as well
as clothing lines from select fashion designers. We will closely follow generational
fashion trends as well as our own customers’ purchasing preferences. Moreover, we will
tailor our inventory to meet the needs of our “World Wear Z” clientele. Solely focusing
on the styles, colors and fits to flatter our customer figure. While apparel, such as
business clothing and casual wear, will be our main staple

DESCRIPTION OF INDUSTRY

Future Outlook

As stated by the research, the Global apparel market is anticipated to grow at

5.5% during 2020 to 2025. Because of this, World Wear Z might achieve its goal.
Macroeconomic conditions will affect our consumer`s desire to buy our product. As
time goes by, the tastes and preferences of consumers will change. We will make sure
that our product will still be in demand to the market in the coming years.

Competitors Analysis

The adoption of simple yet elegant lifestyle among consumers has influenced the
purchasing power to opt for simple yet elegant and cheap wears among millennials. The
increasing fashion trends coupled with evolving retail landscape across brands have
been the key factor for the booming apparel market despite being a matured market. As
competition is steep, the clothing business often creates alliances to present a stronger
front. Successful advertising strategies, as well as a concentration in specialized
markets, help in allowing the clothing business to generate increased revenue.

Industry and Market Forecast

Base on Fashion Worldwide Research, revenue is expected to show an annual

growth rate of 7.18%, resulting in a projected market volume of US$1,002,215m by
2025. This global growth in the clothing industry will make our business survive as well.

TECHNOLOGY PLAN

DESCRIPTION OF TECHNOLOGY

Technology improves business communication. Nowadays most businesses use

the internet to grow their business because they know that more people can be reached
when they use the internet as an advantage to their business. By the use of phones,
laptops, and personal computers together with the internet we can sell our products.
Consumers can also buy the clothes they want to wear through the use of their phones
anywhere.

TECHNOLOGY COMPARISON

People's access to the Internet is available almost everywhere. If there isn’t a Wi-
Fi signal in close range, most people still have access to the Internet via their cellular
data connection on their smartphones and personal hot spots with this anywhere and
anytime they can access the Internet.

COMMERCIALIZATION REQUIREMENTS

World Wear Z will use social media platforms to expand its market. Creating
social media pages in Instagram and Facebook. Promoting the products through live
selling and posting daily. We make brochure as well to capture the attention of potential
customers, especially in the case of small and emerging businesses that are on a tight
budget. We launch an online boutique not because it`s more convenient but also some
customers prefer to buy online rather than go out of the house to go shopping because of
Covid 19. It is also beneficial to the customer to save money. Customer don`t have to
spend so much money because products offered over the Internet are generally cheaper
than those in the shops. It also saves their time, the time required to choose, buy, and
pay for an online product is not more than 15 minutes! Products are delivered to
customers within a week. If you order goods that are heavier, you do not have to worry
about it. The messenger will bring the product to your doorstep.

EXECUTIVE SUMMARY

World Wear Z is a retail business that will sell thrift clothes to men and women
mainly in generation Z. Our initial goal is to expand our market in the online world, and
we want our thrift clothes to be well-recognized in the market. We are offering our
customers a fashionable yet affordable clothes. We will sell by using various social
media sites to attract more buyers and by using the B2C model. Each customer is the
end-user of the product. We do not plan to have a physical store for a lesser cost.

World Wear Z will use social media platforms to expand its market. Creating
social media pages in Instagram and Facebook. Promoting the products through live
selling and posting daily. We make brochure as well to capture the attention of potential
customers. We launch an online boutique not because it`s more convenient but also
some customers prefer to buy online rather than go out of the house to go shopping
because of Covid 19. In this kind of business, the customer don`t need to spend so much
money because products offered here are generally cheaper than those in the shops. It
also saves their time because picking, buying and paying for an online product is not
more than 15 minutes! Products are delivered to customers within a week, you do not
have to worry about it because your product will arrive right into your doorstep.

World Wear Z will expand its market through online sites. With this, World Wear
Z will sell a combination of widely recognized name brands as well as clothing lines from
select fashion designers with affordable prices. Moreover, we will tailor our inventory to
meet the needs of our “Generation Z” clientele. Solely focusing on the styles, colors and
fits to flatter our customer figure, and the business clothing and casual wear will be our
main staple. We will also focus on giving our clientele the experience of choosing the
design of their dresses and chosen styles of apparel. Our pricing structure will remain
flexible; we will use a value-based pricing structure, which measures the value of our
products to our customers. We will implement end of season sales, holiday and
overstock sales, multi-buy savings and promotional coupons at strategic intervals.

With the sense of new fashion style and trends of the youths and the new
generations, The World Wear Z meets their sense of style with an affordable price but
good quality products. Our specialty is to provide the customers a trendy product with
low cost in a much efficient way of buying through online.

PRODUCT DESCRIPTION

World Wear Z will be first in the fashion world, which will create outstanding
outfits for clients using their design, and dresses that are ready to be wear are offered for
those clients who quickly need them. The fashion and retail industry tends to be overly
youth-focused. However, by closely following generational fashion trends and our own
customers’ purchasing preferences, we will tailor our inventory to meet the specific
needs of our clientele. We will solely focus on our styles, colors, and fits to flatter the
interest of our future clients that will later create a wholesome partnership that would
provide the needs of their taste and serve their figure will be our specialty.

PRODUCT OPERATION PROCESS

Our company will secure merchandise from local manufacturers with showrooms
in malls like Robinson and Market plaza. We’ll also have access to the Jag Apparel
Market, which is the largest wholesale merchandise warehouse in the state. Purchasing
from JAM, buyers receive product displays and promotional materials with purchase.
Additionally, we will work closely with our regional sales representative.

Manufacturers convert raw materials and natural resources into useful goods for
many different consumers. This supplier gathers natural resources or other raw
materials and ships them to manufacturers and other producers. We will also have
tailors and fashion designers that will work on the needs of our clients. We will also
attend relevant pre-season fashion trade shows.
 To control costs, track inventory and manage stock levels, we will put an
inventory control system in place. This will include the standard bar code with its
related equipment and software. Staff will conduct annual inventory audits and hire
outside auditors when necessary. We will maintain all accounting and finances using
Fastbooks online.

A. STEP BY STEP PROCEDURE

World Wear Z belongs to the retail business where the main goals are to stock
fast-moving products that customers are looking for and the price is affordable which
customers are willing to pay. World Wear Z will conduct business 6 days a week from 9
am to 5 pm, and in the evening from 6 pm to 9 pm live-selling will be conducted. Every
Sunday is the shipment of orders for the customers outside our location and meet-ups
for the customers within the area. There is at least a duty on the page where he answers
inquiries and questions. There are at least two people who will help to take a picture of
the clothes that will be used to post on various social media accounts. There are two sets
of pairs for live selling. World Wear Z will conduct weekly inventories and will check the
stocks to see if we will order new stock for when it runs out.

 FLOW OF ORDERS AND GOODS

APPENDIX A

MINE STEAL GRAB

“MINE. STEAL. GRAB PROCESS."

We will provide a specific price for the miners. The price is different when you
"steal", and the price is different when you "grab". For example, when you comment
mine, you will get the product for 50 pesos. If you steal, you can get the product for 70
pesos. If you grab it, you can get it for 90 pesos. After live-selling there is a form to fill-
out by customers as proof that they have ordered. We also require a payment first policy
for those who are far away and they can send payment thru G-Cash, Paymaya, Palawan
Express. Every Sunday is the shipment for customers from outside Silang Cavite and
meet-ups within the area. It will also be explained that the shipping fee will be
shouldered by the customers and there will be a minimal handling fee for meet-ups.

 FLOW OF DESIGNING AND TAILORING

APPENDIX B

SELECTION OF FITTING
DESIGN FABRIC SEAMSTRESS/TAILOR SCHEDULE PAYMENT

As per the company has a resident fashion designers and seamstress, we

will be providing tailoring services for big and formal occasions that will
showcase the talents of our designers and seamstress. The process starts when
the client chooses the designs of the apparel needed, selection of fabrics,
tailor/seamstress estimate the price before tailoring the apparel, schedule the
fitting date and process the payment if there is no sudden change.

B. LABOR AND MACHINE REQUIREMENT PER STAGE

In order to meet the needed standards for designing and tailoring of apparels
based on what clients wants here are some labor and machinery needed for the whole
process of World Wear Z.

 weighing scale,
 Meter scale,
 Color cabinet
 Fibre content
 Sewing machines
 Sewing room equipment (non-sewing machine)
 Finishing machines and equipment
 Office Equipment
 PRODUCTION SCHEDULE/ CALENDAR OF EVENTS

The following list of events and schedule of production for World Wear Z fashion
boutique It is meant to act as a guideline to remind you of where you should be at what
time of the year, in order to produce your line and sell it to stores in a timely manner.

Note that this will be a challenge, and sourcing and production will inevitably
incur unwelcome delays.

A YEAR OF PLANNED SCHEDULE AND EVENTS

TABLE 1

DATE PRODUCTION CALENDAR OF

SCHEDULE EVENTS
JANUARY Every 2nd week of the New Year Sale
month
FEBRUARY Every 2nd week of the Valentine Sale
month
MARCH-APRL Every 1st week of the 2nd Special events booking
month
MAY-JUNE Every 1st week of the 2nd School Opening Sale
month
JULY Every 2nd week of the Special events booking
month
AUGUST Every 2nd week of the Special events booking
month
SEPTEMBER- Every 1st week of the 2nd Special events booking
OCTOBER month
NOVEMBER- Every 1 week of the 2nd
st
Christmas Year End Sale
DECEMBER month

MACHINERY AND EQUIPMENT REQUIREMENT

  Sewing machines - Single Needle Lock Stitch (three different types of SNLS
machines are used depending on the operation. Normal lockstitch machine, with
under bed trimmer and equipped with edge cutter)
 Sewing room equipment (non-sewing machine) - material handling systems,
sewing machine attachment and guides, WIP storing crate or bins, and material
transportation equipment. See the detailed list of non-sewing machines and
equipment.
 Finishing machines and equipment- Finishing room activities involve garment
checking, repair defective garment, stain removing, mending, thread cutting,
thread removing, garment pressing and folding the garment. For these processes,
various types of finishing equipment are required. Like, garment pressing
equipment - Vacuum table and Steam iron for pressing garments,
 Office Equipment- includes computer and laptops, printers, photo copier
machine and CCTV. If you set up a showroom for displaying your designs, you
need racks and hanger and dress forms. The dress form is all needed in sampling
room and finishing section for checking the fitting of the garments.

PLANT AND MARKET OUTLET

As a retail establishment, World Wear Z will conduct business seven days a week
from 10 a.m. to 6 p.m. Monday through Thursday, from 10 a.m. to 8 p.m. Friday and
Saturday, and 12 p.m. to 6 p.m. on Sunday. During the holiday seasons and during
special events, we will extend store hours. At this point, the retail store will take require
approximately 2/3 of the building’s available space. We will use the remaining space for
stock and administrative purposes. In addition to the two full-time co-owners, we will
hire fashion designers, seamstress and three part-time employees to serve customers.

PLANT LAYOUT
 APPENDIX C

WASTE DISPOSAL AND MAINTENANCE

The cutting stage of garment manufacturing creates the largest amount of pre-
consumer fabric wastage. If cutting can be simplified or improved, the waste can be
reduced to a large extent, although there is no way to completely eliminate the amount
of waste created, it is possible to reduce it. Printed fabric, one-directional prints, and
stripes usually generate a greater amount of wastage. If multi-directional prints and
more solid fabrics can be used, the cutting can be done efficiently to reduce the waste.

Silhouettes with complex patterns and more pieces add to the waste. Box fit
silhouettes and full-width kaftans, which use the full-width of the fabric, help eliminate
left-over fabrics. This will, of course, alter the experience of the clothing. A loosely-fit
kaftan which eliminates waste, cannot substitute for a well-fitted formal office wear
tunic or a couture gown. It may be more suitable for a beach, resort, or lounge.

On the other hand, a designer’s innovative approach to versatile clothing can help
eliminate waste. A reversible jacket which can be worn on two sides eliminates the need
to have two separate items of clothing and suffices with one instead. A day time tunic
which can be worn as an evening dress serves the purpose for a traveler to carry fewer
clothes, and hence produce fewer items of clothing.

Thus, by adopting creative design, technical pattern making, and innovative

utilization, the amount of waste generated while production in the apparel industry can
be reduced to a great extent to move towards a sustainable future and circular economy.

QUALITY CONTROL SYSTEM

World Wear Z assures that the quality of well-tailored dress and those ready to
wear clothes were at standard quality because of the following guidelines that the
fashion company allocates:

APPENDIX D

DESIGN

SELECT

INSPECT

PRODUCTION COST/BUDGETARY INFORMATION

World Wear Z will need P400,000.00 to get our business off the ground. We are
currently in negotiations with a supplier that agrees purchase order system. Bundles of
different ready to wear clothes of different size and style of apparel from our supplier
Jag Philippines cost P60,000.00. for the textile and garments needed for the fashion
and design industry will also be from our supplier from a clothing company from Paris
will be exported costing from around P150,000.00 and agrees to be in the same
purchase order system. We agreed that we’re going to pay cash of each items delivered
especially from abroad and will be record as their accounts receivable.

 SOURCE OF FUNDS/BUDGETARY INFORMATION

TABLE 2

OWNERS CONTRIBUTIONS
SHAILY J. RENACIA ₱100,000.00

JEAN HERICEL A. JATICO ₱100,000.00

RICHTER A. CAMINO ₱50,000.00

REDGIN LOU D. LAPUT ₱50,000.00

Amelia Vianca Ocampo ₱50,000.00

CLYDE PROCESO ₱50,000.00

JOMARI C. GAHISAN ₱50,000.00

Total Funds ₱450,000.00

TABLE 3

Application of Funds
Product ₱210,000.00

Packaging ₱50,000.00

Equipment ₱120,000.00

Advertisement ₱30,000.00

Transportation ₱40,000.00
 Total ₱450,000.00

MARKETING PLAN

World Wear Z is a business-to-consumer retail company and consumer to

business company with a reel time benefit of designing your own apparel. WWZ sell
clothes from Jag Philippines among the taste of teenager to men and women mainly in
Generation Z. We expect a portion of our products to catch on with Generation Z and
Jag Philippines. We mustn’t offer products that are exclusive only to the older audience.
Having said that, there are currently about 40 million Generation Z living in the
Philippines. Specifically, these will be the Generation Z we target vigorously with our
marketing and offerings.

The World Wear Z industry tends to be overly youth focused. However, by closely
following generational fashion trends as well as our own customers’ purchasing
preferences, we will tailor our inventory to meet the specific needs of our clientele. We
will solely focus on our styles, colors and fits to flatter the Generation Z; meeting the
needs of her figure will be our specialty.

The World War Z price is affordable. Even though it has a low price it has a high
quality. The benefit of choosing the design of your own apparel will further spread the
creativity and fashion industry with our colleagues. The World War Z is a retail
company whereas our packaging is eco-friendly and deliver it through LBC, etc.

The World War Z use the social media, television advertisement and radio
broadcasting preferences to promote our business. For us to reach and attract people
with our taste in the fashion business.

TRAINING PLANS

In order to make our employees more productive at their chosen field of work the
training plans is initiated to improve their skills better and become more reliable and
genius while at work. The following activities below were annually done by the company
headed by the owner.

TRAINING PLAN SCHEDULES

TABLE 4

Version Implemented Approved Approval Description of

Number By By Date the Training Plan
1.0 CLYDE PROCESO SHAILY RENACIA Every 2nd month SEMINAR
Quarterly
1.0 RITCHER CAMINO JEAN HERICEL JATICO Every 2nd month WORKSHOP
Quarterly
2.0 JOMARI GAHISAN REDGIN LOU LAPUT Annually TEAM BUILDING