ST.

JOHN’S CATHEDRAL SCHOOL

SENIOR HIGH SCHOOL
Dagupan City

ACCOUNTANCY, BUSINESS AND MANAGEMENT

GRADE 11

IN PARTIAL FULFILLMENT OF THE REQUIREMENTS IN

BUSINESS MATHEMATICS AND FUNDAMENTALS OF ABM – Basic
Accounting 1

PRESENTED BY:
Leandro Castro Rowee James Lavarias
Mylene Catubig Shaira Malbog
Kizziah Ella Claveria Edralyn Reyes
Christopher Dacung Chrizza Nadine Salazar
Jhoniel Dofredo Bernadette Tamayo
Trisha Angela De Leon Glenn Justine Tugade
Jenrie Fernandez Edcel John Velasco
Dimple Iris Guerrero Criscel Jane Villar

M-TH 8:30-9:30 AM and 3:00-4:00 PM

1st SEMESTER / S.Y. 2018-2019

PRESENTED TO

MRS. RUFINA E. PRADO MRS. GEMMA P. DE GUZMAN

Assistant Principal Subject Area Coordinator

MS. JOAN AGUILLON MS. RINALYN AYHON

Subject Teacher Subject Teacher

NOVEMBER 2018
 ST. JOHN’S CATHEDRAL SCHOOL
SENIOR HIGH SCHOOL
Dagupan City

ACKNOWLEDGEMENT

Confucius, a Philosopher, once said, “I hear and I forget. I see and I remember. I
do and I understand.” We, the grade 11 students of Accountancy , Business and
Management Strand, believe that when you apply what you have learned, you will be
able to comprehend. This business operation conducted during the Intramurals 2018 gave
us a chance to widen our understanding and improved skills about managing one’s
business. We can say that we all started empty, but after we were all full of experiences
and knowledge.

We will not arrive in this state without the approval of Mrs. Gemma P. De
Guzman of this proposed project, and for the collaboration of ideas of Ms. Rinalyn
Ayhon and Ms. Joan Aguillon. Thank you for providing us knowledge and skills, and for
guiding us all throughout the activity. We are grateful for your help, support, patience,
suggestions, and encouragement.

We have showed in this activity that the spirit of a Johannines will always ignite
even in times of difficulties. Thank you Mr. Juan Primitivo P. Petrola for teaching us to
love what is difficult, and Mrs. Rufina E. Prado for reminding us to be a model. Thank
you for all the support and inspiration, and for all the people who contributed for the
success of this project.

Maraming Salamat Po!

 ST. JOHN’S CATHEDRAL SCHOOL
SENIOR HIGH SCHOOL
Dagupan City

PROLOUGE

Students with different perspectives and diverse personality was unified to learn
business natures and basic accounting. As an application of the things we have learned,
our teachers in Fundamentals of ABM – Basic Accounting 1 and Business Mathematics
collaborated and decided for us to have a small business operation wherein we are
expected to apply proper business procedures.

This document has been written as a proof and as a major requirement in

Fundamentals of ABM 11 and Business Mathematics. The actual business operation was
conducted on October 24-26, 2018 at St. John’s Cathedral Schools for the Intramurals
2018. This three-day operation provided us with additional knowledge that is not only
business in nature, but also in coping with different types of costumers, managing
unexpected problems and thinking of alternatives for the betterment of the operation.

This project aims to equip students of business courses with deeper apprehension,
managing skills, positive attitude towards costumers, business interest, and values toward
the success of a real business execution. From our experiences that is written in this book,
we hope that you will use them in your future adversities. We encouraged you to share
your potentials and engage in business activities that will hone you to be a good
accountant, manager or entrepreneur someday.

We believe that true learning is through experiencing. Therefore, this activity

really helped us to acquire new things and enhanced our accounting capabilities.

Kizziah Ella M. Claveria

Author
OBJECTIVES:

1. To serve the students of St. John’s Cathedral School with valuable products and
services;
2. To provide the customers with high quality products at ideal prices;
3. To satisfy customer’s need;
4. To gain satisfaction, knowledge, and experience in establishing a business; and
5. To bring ideas into reality to gain profit.

SUMMARY OF THE PROJECT STUDY

Chew & Cheer was the chosen name of our business as we advocate that a person
must not only eat just to feed our body. But also to eat with fulfilment and delight.
The planning of this business is not easy because we need to consider the quality
of the product and the capability of the consumers to purchase our product, as well. We
began with the foods that is usual then something that is new to the people, but at the end
we decided to combine the two elements to satisfy consumer’s needs. In pricing the
products, we also considered the ingredients we used and the equipments needed to be
able to produce it.
During the actual activity, we assured that everything was organized and the
transaction between the clients was smoothly done. We guaranteed that our products were
clean, has a high standard and safe to consume because we observed and secured the
proper sanitation of the food itself, the tools and equipments used, and also the work
place.
All of us executed a good behavior and performance during the activity that
brought us to the success of our business and as we met our goals.
Brief Description of the Project
In economics, resources are decreasing while human needs are increasing. Main
and leading companies are not sufficient in providing the needs of their consumers. Even
though small businesses, like ours, can help to satisfy these needs by producing goods
and services.
Nowadays, people demand for many choices but still consider ideal prices. One of
this project’s objective is to produce quality and safety products at affordable prices,
ensuring that it is suitable on students’ budget.
Introducing variety foods and products to our consumers that meticulously pick
according to their wants. Especially, those foods that is purchased at restaurants at a
higher price.
A good marketing ability will also be incorporated in the activity itself so that we
will meet our goals that are financial in nature. Combining our diverse talents, this project
will show that even at a young age, people are able to give quality services and products.
PROPONENT
The proposed business is owned and operated by sixteen students. Miss Dimple
Iris Q. Guerrero, as the manager, will supervise and direct the operation. Also, setting
goals mainly to gain profit.

MANAGEMENT
The officers of the CHEW & CHEER have adequate knowledge and skills to
operate the business. We have the ability to associate each component of the business,
carry out activities meeting the standards, preparing financial statement, and effective
communications.

LABOR REQUIREMENT
Manager 1
Assistant Manager 1
Production Manager 1
Marketing Manager 3
Accountant 1
Clerk 2
Cashier 3
Cook 4
 ORGANIZATIONAL CHART

Dimple Iris Q. Guerrero

(Manager)

Kizziah Ella M. Claveria

(Assistant Manager)

Glenn Tugade Leandro Castro

(Production Manager) Rowee Lavarias
Edralyn Reyes
(Marketing Managers)

Mylene Catubig Edcel Velasco

Trisha De Leon (Accountant)
Bernadette Tamayo
(Cashiers)

Jhoniel Dofredo Chrizza Nadine Salazar

Christopher Dacung Shaira Malbog
(Clerks) Jenrie Fernandez
Criscel Villar
(Cooks)
DUTIES AND REPONSIBILITIES

 MANAGER – Dimple Iris Q. Guerrero

Accomplishes business objectives by managing staff; planning and
evaluating department activities. Establishes strategic goals by gathering
pertinent business, financial, service, and operations information;
identifying and evaluating trends and options; choosing a course of action;
defining objectives; evaluating outcomes.

 ASSISTANT MANAGER – Kizziah Ella M. Claveria

Mainly, assist the manager. She works to develop the skills and objectives
identified above – leading the team, planning, and evaluating.

 PRODUCTION MANAGER – Glenn Tugade

Leads in planning and organizing production schedules, assessing project
and resource requirements, estimating, negotiating and agreeing budgets
and timescales with clients and managers, and determining quality control
standards.

 MARKETING MANAGERS – Leandro Castro, Rowee Lavarias and

Edralyn Reyes
Developing a pricing strategy that maximizes profits and market share but
considers customer satisfaction. Identifying new customers and
Researching demand for the organization's products and services.

 ACCOUNTANT – Edcel Velasco

Prepares asset, income and expenses, and capital account entries by
compiling and analyzing account information. Summarizes current
financial status by collecting information – preparing balance sheet.

 CLERK – Jhoniel Dofredo and Christopher Dacung

A clerk is responsible for obtaining or receiving merchandise, totaling
bills, accepting payments and making change for customers in retail store.
 Set up advertising displays or arrange merchandise on counters or tables to
promote sales.

 CASHIER – Mylene Catubig, Trisha De Leon and Bernadette Tamayo

Establish or identify prices of goods, services or admission, and tabulate
bills. Calculate total payments received during a time period, and reconcile
this with total sales. Receive payments and issues change.

 COOK – Chrizza Nadine Salazar, Jenrie Fernandez, Criscel Villar and

Shaira Malbog
Setting up workstations with all needed ingredients and cooking
equipment. Prepares and cooks food ensuring cleanliness, sanitation of
equipments and utensils, and nutritional values of food.
MARKETING FEASABILITY
Market, otherwise known as the customers, is one of the primary goals of any
marketing strategy should be to identify and meet the needs of the customer. “CHEW
AND CHEER” Offers high quality products that would satisfy or meets the needs of our
customers. Since this SJCS Intramurals 2018 will be held during the week where there
will be many people, we are expecting the Johannines students, teachers, players or
participants of the event, and for the other employees of St. John’s Cathedral School to
patronize the food we are selling. According to Peter Drucker, the aim of marketing is to
know and understand the customer so well the product or service fits him and sells itself.
Since we will be also selling most of the studentscomfort food, this would probably if not
surely, maximize our customer’s satisfaction.

MARKET ANALYSIS
A good marketing strategy should be drawn from market research and focus on
the right product mix in order to achieve the maximum product potential and sustain the
business. A market analysis forces the entrepreneur to become familiar with all aspects of
the market so that the target market can be defined. Conducting a market analysis will
enable us to establish pricing, distribution and promotional strategies that will allow
“CHEW AND CHEER” to become profitable within a competitive environment.

TARGET MARKET
Our goal is to reach a subset of the population who may be interested in our
product. That group of customers is our target market. “CHEW AND CHEER” will be
focusing on four target markets. These are the students, guest, faculty members, and
employees.
TARGET MARKET

Sales

9%
10%
Students
Guest
Faculty members
23% 59% Employees

PROPOSED PRICE
Setting the right price is a crucial step toward achieving the profit. So, before we
can determine the right price, we must know the total cost of the product. To succeed in
this business we should not sell our product below cost. We will do better to have average
prices the fits in everyone’s budget.