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Chapter 2: COMPETITIVENESS, STRATEGY AND

PRODUCTIVITY

Assignment 1

Giovanni L. Roa

Score:

Questions and Answers

Case Study:

1.Write a brief report that outlines the reasons (both internal and external)

for Burgmaster’s demise, and whether operations management played a

significant role in the demise.

Answers:

According to the story about the failing company that was

Burgmaster was not barely oganized in which they would be expensing

and losing money .Holland says that the company failed due to declining
of government policy. Max Holland, a contributing editor of The Nation,

takes up in his nutsy-boltsy but fascinating study.

The demise of the industry is getting more disastrous of the

decision making that they would thought that it is helping their company

but it was not. As a result the company suffers a lot. Holland thoughts

made the company most horrible and aside from that he always keep

blaming everyone so as it becomes, in the end neither they found any

solutions.

Through reading this case,operations management play a significant

role like handling the company and planning a strategy in which they

didn’t succeed. It was not successful due to lacks of many factor that only

creates a failure.

2.Do you think that inadequate strategic planning was a factor that

resulted in the company’s asking for trade protection?

Answers:
As for me, it would be yes it is, in the favor with this situation it has

loses their time and money and didn’t even think what would be the best

solution. It was a total fault.

First,their finance failed to subdue the money to make profits and,

Secondly how the transportation works have much more delays

processing the materials for their machinery tools and worst is they knew

the problem is but they do anything about it. Strategic planning might be

good a way to make company better but it depends in what situation may

takes place.

3.Can you think of a strategy that could have increased Burgmaster’s

chance of survival? Explain why you think that strategy would have been

effective.

Answers:

I would to recommend a strategic way that they would win for sure,

is when they built the industry within local machine tools or find

innovative ways to be used for less expenses of transportation in finding

new materials for an upgrade. They would have done it this way.
When they deal with other people to have a contract they should

invest a bank that is reliable for their cost and encourage the government

by giving a complete information of your planning to what would be the

outcome to ensure their trust and make a use of money to promote the

business image before anyone touches them.

People will trust you if you have enough information for the

industry making which is beneficiary in each two sectors. A vice versa

method that would help a secure of a chance to get a hold of success.

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