Business, Operations & Marketing

Pre-experience reading pack

 Welcome to
Internship Experience UK –
Business, Operations & Marketing
We launched Internship Experience UK last year in response to the employment challenges posed by the COVID-19 pandemic,
bringing together top employers and educational institutions with the student and graduate population to have a lasting
impact on their future careers.

I’m thrilled that you’ve decided to join us for our 2021 experience. There’s no doubt that these are still challenging times
for young people looking to enter the job market, and this will be an excellent opportunity for you to show your
continued proactivity and ambition.

This is an exciting time to embark on a career within the Business, Operations, and Marketing sectors.
We hope this three-day internship experience will provide you with the knowledge, skills, and confidence
to launch your career in this exciting sector.

To help you prepare for the experiences, the Bright Network team has put together this
pre-experience reading pack. Here you will find lots of useful top tips and key details about
the sector, as well as stories of Bright Network alumni who have gone on to secure internships
and graduate roles with top employers. They were in your shoes only a few years ago, so aim high!

Best of luck with the experience,

James Uffindell
CEO & Founder – Bright Network

Contents
Career Path Guides . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Career skills. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Success stories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Contact . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

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 Career Path Guides
What is Business Management?
Business Management, sometimes labelled General Management,
is the specialism for generalists. The exact job role will vary from
business to business, but graduates are normally training up to lead
teams and deliver projects.

Learn more

What is Operations?
Behind every great company is an efficient operations team. Across a variety of sectors, operations
lie at the core of ensuring the continued success of a business. The goal of a successful operation
and supply chain team is to monitor supply chains and evaluate purchasing strategies to
help the company become more efficient in an increasingly competitive global market.

Learn more

What is Marketing?
Marketing is an incredibly popular destination for bright graduates. With a
mixture of creativity and analytical skills required to carve out a successful career,
there are many various roles in the sector. One of the benefits of following a
career in marketing is the wide range of opportunities to specialise in certain
areas such as digital marketing and brand management or diversify into other
related sectors such as public relations and advertising.

Learn more

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 Career skills
Your guide to business writing
The ability to write clearly and concisely is a crucial skill to master
both whilst you’re at university and during your career. In this module,
business writing expert John Trimbos shares his insights on how to
improve your writing and stand out from the crowd.

Take the module

How to develop your commercial awareness
Bright Network’s Marketing Director, Ben Triggs and commercial
awareness guru Chris Stoakes discuss some of the key business
trends of our time. Made for students and recent graduates,
Thinking Commercially keeps things simple and helps develop
your understanding of the business world.
How to perfect your LinkedIn profile
Networking expert, Kelly Hoey, takes you through why LinkedIn
is important and how to perfect your LinkedIn profile so you
can use it to connect with others in your chosen field of work.
Take the module

Listen to the podcast – Spotify

Listen to the podcast – Apple How to network effectively

Bright Network’s research shows that networking is the skill
Listen to the podcast – Google students most want to improve. To get your networking game
up to speed, careers author Jake Schogger gives his top tips
and tells you how it can directly impact your career.

Take the module

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 Success stories
Hear from Bright Network members who participated in Internship Experience UK
last summer and secured roles within the Business, Operations and Marketing sectors.
Check out why they chose their firm, how they prepared for the interview and their top
tips for going through the application process.

Angharad
Graduate Programme, Vodafone
“Be yourself. Know why exactly you want to work at Vodafone in particular.
Prepare for the video interview by researching Vodafone, the role and the
competencies that will likely come up given the stream you’re applying for.”

Read more here Leo

Graduate Programme, Merkle
“The toughest part of the application process was unsurprisingly the final
stage, as it required me to present on a subject I had no experience in yet,
and was followed by some quite tough questions. It still felt rewarding as it
taught me even more about the area of advertising I was applying for, and
further confirmed in my mind that it was the right role for me.”

Read more here

Dagmara
Graduate Logistics, DHL
“Give a chance to roles that you would not think are usually for you, prepare
applications early and always try to stand out and really specify why you want to
work there. Also keep confident, even if it doesn’t work out the way you want, the
experience that you gain throughout the interview will always be useful.”

Read more here

All success stories
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We look forward to
seeing you there.
@BrightNetwork @BrightNetwork @BrightNetwork @brightnetwork.co.uk

If you have any questions,

contact us at:
hello@brightnetwork.co.uk
#BrightInternUK